Is Tally or Umami better?

Neither clearly leads. Tally starts at Free and Umami at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.

Which is cheaper, Tally or Umami?

Tally starts at Free and Umami at Free.

Does Tally or Umami run on more platforms?

Tally runs on Web. Umami runs on Web, Linux.

Can I use Tally for free?

Both have a free tier, so you can try either at no cost before committing.

What is Tally best used for?

Tally is most often used for a startup collecting waitlist or beta signups that will grow well past a free response cap elsewhere, a small team that wants form submissions landing directly in notion or airtable, a charity or community group running a public consultation with no software budget, a quick internal request or intake form that needs to exist within the hour. Of those, a startup collecting waitlist or beta signups that will grow well past a free response cap elsewhere and a small team that wants form submissions landing directly in notion or airtable are not what Umami is typically brought in for.

What can Tally do that Umami cannot?

Tally covers Document-style editor, Unlimited free responses, Conditional logic and calculations, Payment collection. Umami covers Cookie-free tracking, Self-hosting, Small tracking script, Custom events.

Surveys · head to head

Tally vs Umami

Tally

Surveys

Form builder with unlimited forms and responses on the free plan, edited like a text document

From: Free
Rated: -

Full review Website

Umami

Marketing

Open source, cookie-free web analytics you can self-host for the cost of a database

From: Free
Rated: -

Full review Website

The short version

Each has a real cost: Tally built-in analysis is limited to basic summaries, so any real analysis means exporting responses to a spreadsheet or database.; Umami there is no cohort analysis, retention curve, session replay or multi-touch attribution, so a marketing team that needs to justify channel spend will still buy a second tool and Umami becomes a supplementary dashboard.
They diverge on capability: Tally covers Document-style editor, Umami covers Cookie-free tracking.
Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Tally and Umami actually diverge.

Attributes where Tally and Umami differ
Attribute	Tally	Umami
Pricing model	Free tier, paid for branding and team features	Per month by event count
Platforms	Web	Web, Linux
Category	Surveys	Marketing

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Tally

Document-style editor
Unlimited free responses
Conditional logic and calculations
Payment collection
Notion and Airtable sync
Custom domains

Only in Umami

Cookie-free tracking
Self-hosting
Small tracking script
Custom events
Funnels and goals
Multi-site and teams
Public dashboards
API access

What people use each for

The jobs each tool is most often brought in to do.

Tally

A startup collecting waitlist or beta signups that will grow well past a free response cap elsewherenot Umami
A small team that wants form submissions landing directly in Notion or Airtablenot Umami
A charity or community group running a public consultation with no software budgetnot Umami
A quick internal request or intake form that needs to exist within the hournot Umami

Umami

A developer who wants traffic numbers on a personal or client site without adding a consent bannernot Tally
An organisation whose legal or procurement team has ruled out sending visitor data to a US advertising companynot Tally
A high-traffic site where hosted analytics priced by pageview band has become expensive and self-hosting removes the ceiling entirelynot Tally
A team that wants analytics data in a database they already control so they can query and join it themselvesnot Tally

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Tally

Built-in analysis is limited to basic summaries, so any real analysis means exporting responses to a spreadsheet or database.
There is no offline data collection, which rules it out for field research or events without reliable connectivity.
The company is very small and bootstrapped, so support is email and documentation with no account management, and some procurement processes will reject that.
Advanced research features such as quotas, randomisation and panel integration are absent, so it is a form builder rather than a research instrument.
Design control is deliberately narrow, so brands that need pixel-level form styling will find the theming options constraining even on the paid tier.

Umami

There is no cohort analysis, retention curve, session replay or multi-touch attribution, so a marketing team that needs to justify channel spend will still buy a second tool and Umami becomes a supplementary dashboard.
Self-hosting is only free in licence terms; you own the database, the upgrades, the backups and the query performance at scale, and a busy site's events table grows quickly enough to need real attention.
Because it stores no persistent identifier, it cannot follow a user across devices or sessions in any meaningful way, which makes returning-visitor and lifetime-value questions unanswerable by design rather than by omission.
Cloud overage is billed per event beyond the plan allowance, so a traffic spike or a badly instrumented custom event can produce a bill materially above the $20 or $200 headline before anyone notices.
It is maintained by a small team, so the pace of new capability is modest and enterprise expectations such as SSO, granular role permissions and formal support agreements are limited compared with commercial analytics vendors.

Pricing, plan by plan

Tally

Free

FreeFree
- Unlimited forms, questions and responses
- Conditional logic, calculations and file uploads
- Integrations including Notion, Google Sheets and webhooks
Tally Pro$29/month
- Remove Tally branding
- Custom domains and form redirects
- Team workspaces and collaboration

Umami

Free

Self-hostedFree
- MIT licensed, no licence fee
- No event limit imposed by the software
- Unlimited websites and users
Cloud HobbyFree
- Up to 100,000 events per month
- 3 websites
- 6 months data retention
Cloud Pro$20/month
- Up to 1,000,000 events per month
- Unlimited websites
- Unlimited team members
Cloud Business$200/month
- Up to 10,000,000 events per month
- All Pro features
- Higher volume overage rate

Which should you pick?

Choose Tally if

You need document-style editor.
You want to start without paying.
You also want unlimited free responses.

Tally review

Choose Umami if

You need cookie-free tracking.
You want to start without paying.
You work on Web, Linux.
You also want self-hosting.

Umami review

Questions people ask

Is Tally or Umami better?: Neither clearly leads. Tally starts at Free and Umami at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Tally or Umami?: Tally starts at Free and Umami at Free.
Does Tally or Umami run on more platforms?: Tally runs on Web. Umami runs on Web, Linux.
Can I use Tally for free?: Both have a free tier, so you can try either at no cost before committing.
What is Tally best used for?: Tally is most often used for a startup collecting waitlist or beta signups that will grow well past a free response cap elsewhere, a small team that wants form submissions landing directly in notion or airtable, a charity or community group running a public consultation with no software budget, a quick internal request or intake form that needs to exist within the hour. Of those, a startup collecting waitlist or beta signups that will grow well past a free response cap elsewhere and a small team that wants form submissions landing directly in notion or airtable are not what Umami is typically brought in for.
What can Tally do that Umami cannot?: Tally covers Document-style editor, Unlimited free responses, Conditional logic and calculations, Payment collection. Umami covers Cookie-free tracking, Self-hosting, Small tracking script, Custom events.

Answered from the vendors’ own pages

Tally: Is the free plan really unlimited?

Yes for forms, questions and responses. The paid tier sells branding removal, custom domains and team features rather than volume.

Umami: Is Umami really free?

Self-hosted, yes; it is MIT licensed with no event cap. You pay for the server and database. Umami Cloud has a free tier at 100,000 events a month and paid tiers from $20.

Tally: Is Tally suitable for research surveys?

Only simple ones. It has logic and calculations but no quotas, randomisation or panel management.

Umami: Do I need a cookie consent banner?

For Umami analytics specifically, generally no, because it sets no cookies and stores no personal data. Other tags on your site may still require one.

Tally: Is it GDPR compliant?

Tally is a European company operating under GDPR, and buyers with strict requirements should request the data processing agreement before rollout.

Umami: Can it replace Google Analytics?

For traffic, referrers and event counts, yes. For attribution modelling, audiences and advertising integration, no.

Umami: What does it need to run?

A container and a PostgreSQL or MySQL database. Most people deploy it on infrastructure they already pay for.

Tally vs Umami

Tally

Umami

The short version

Where they differ

What each one covers

Only in Tally

Only in Umami

What people use each for

Tally

Umami

Where each one falls short

Tally

Umami

Pricing, plan by plan

Tally

Umami

Which should you pick?

Choose Tally if

Choose Umami if

Questions people ask

Answered from the vendors’ own pages

Related pages

More on Tally

More on Umami

Keep looking

Other head to heads