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Influencer Marketing · head to head

Takumi vs Voluum

Takumi logo

Takumi

Influencer Marketing

Performance-based influencer marketing platform

From
$599/month
Rated
-
Full reviewWebsite
Voluum logo

Voluum

Affiliate Marketing

Ad tracker for affiliate marketing professionals

From
$199/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Takumi no pricing published on website; contact sales required for quotes; Voluum the entry Profit plan at $119 per month includes 1M events and retains data for 6 months only
  • They diverge on capability: Takumi covers Creator matching, Voluum covers Real-time tracking.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Takumi and Voluum actually diverge.

Attributes where Takumi and Voluum differ
AttributeTakumiVoluum
Starting price$599/month$199/month
PlatformsWeb, ApiWeb, Mobile
CategoryInfluencer MarketingAffiliate Marketing
Founded20162014

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Takumi

  • Creator matching
  • Campaign automation
  • Performance analytics
  • ROI optimization
  • Content creation
  • Payment processing
  • Real-time reporting
  • Instagram

Only in Voluum

  • Real-time tracking
  • AI optimization
  • Anti-fraud kit
  • Traffic distribution AI
  • Collaboration tools
  • Google Ads
  • Facebook
  • PropellerAds

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Takumi

  • Performance campaignsnot Voluum
  • ROI optimizationnot Voluum
  • Campaign automationnot Voluum

Voluum

  • Tracking affiliate and media buying campaigns across traffic sourcesnot Takumi
  • Split testing landing pages and offersnot Takumi
  • Automating bid and campaign rules against ad platformsnot Takumi

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Takumi

  • No pricing published on website; contact sales required for quotes

Voluum

  • The entry Profit plan at $119 per month includes 1M events and retains data for 6 months only
  • Events beyond the plan allowance are charged as overage, at $0.06 per 1,000 on the Profit plan
  • Custom domains are capped per plan, at 3 plus 1 dedicated on Profit
  • Data retention is tiered and reaches 24 months only from the $1,599 per month Enterprise plan
  • Cookieless tracking starts on the Start-up plan at $539 per month
  • Chat support on the lower plans is limited to 14 days
  • The Automizer ad spend integration is a paid add on that rises to $2,380 per month at $1,000,000 of tracked monthly ad spend

Pricing, plan by plan

Takumi

$599/month
  • Growth$599/month
    • Creator matching
    • Campaign management
    • Performance tracking
  • Scale$1299/month
    • Advanced matching
    • Campaign automation
    • ROI optimization

Voluum

$199/month
  • Discover$199/month
    • 3M events
    • 6 months data retention
    • Basic features

Which should you pick?

Choose Takumi if

  • You need creator matching.
  • You work on Web, Api.
  • You also want campaign automation.
Takumi review

Choose Voluum if

  • You need real-time tracking.
  • You work on Web, Mobile.
  • You also want ai optimization.
Voluum review

Questions people ask

Is Takumi or Voluum better?
Neither clearly leads. Takumi starts at $599/month and Voluum at $199/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Takumi or Voluum?
Takumi starts at $599/month and Voluum at $199/month.
Does Takumi or Voluum run on more platforms?
Takumi runs on Web, Api. Voluum runs on Web, Mobile.
What is Takumi best used for?
Takumi is most often used for performance campaigns, roi optimization, campaign automation. Of those, performance campaigns and roi optimization are not what Voluum is typically brought in for.
What can Takumi do that Voluum cannot?
Takumi covers Creator matching, Campaign automation, Performance analytics, ROI optimization. Voluum covers Real-time tracking, AI optimization, Anti-fraud kit, Traffic distribution AI. Both handle Web support.

Answered from the vendors’ own pages

Takumi: How much does Takumi cost?

Takumi does not publish pricing on its website. The platform describes itself as fully managed and directs interested parties to submit brand inquiries or book a demo to discuss pricing.

Source
Voluum: What is the base cost to start with Voluum?

The Profit plan starts at $119/month, which includes 20 active campaigns, 1 million events per month, and 6-month data retention. Annual billing is available at a discount.

Source
Takumi: Does Takumi charge creators or brands?

Takumi emphasizes guaranteed payment and no fees taken from creator rewards, but full pricing model details require contacting the company directly.

Source
Voluum: How many active campaigns can I run at each pricing tier?

Profit (20), Scale (60), Start-up (100), Agency (200), and Enterprise (400) campaigns respectively. Custom Corporate and Executive plans allow unlimited campaigns.

Source
Voluum: What happens if I exceed my monthly event limit?

Overage charges are applied when you exceed the included events. The page mentions overage pricing but does not specify the per-event rate.

Source
Voluum: Is there a free trial period before I commit to a paid plan?

Yes, Voluum offers a 14-day platform preview with no payment required to test the platform.

Source
Voluum: How long will Voluum keep my data?

Data retention ranges from 6 months (Profit), 12 months (Scale, Start-up), 18 months (Agency), to 24 months (Enterprise) depending on your plan.

Source
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