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Affiliate Marketing · head to head

Offer18 vs Voluum

Offer18 logo

Offer18

Affiliate Marketing

Affiliate tracking for networks and advertisers

From
$49/month
Rated
-
Voluum logo

Voluum

Affiliate Marketing

Ad tracker for affiliate marketing professionals

From
$199/month
Rated
-

The short version

  • Each has a real cost: Offer18 feature breakdown between tiers not disclosed on pricing page; Voluum the entry Profit plan at $119 per month includes 1M events and retains data for 6 months only
  • They diverge on capability: Offer18 covers Fraud detection, Voluum covers AI optimization.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Offer18 and Voluum actually diverge.

Attributes where Offer18 and Voluum differ
AttributeOffer18Voluum
Starting price$49/month$199/month
PlatformsWebWeb, Mobile
Founded20182014

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated), category (Affiliate Marketing).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Offer18

  • Fraud detection
  • Smart links
  • Offer management
  • Publisher portal
  • Postback URLs
  • API integrations

Only in Voluum

  • AI optimization
  • Anti-fraud kit
  • Traffic distribution AI
  • Collaboration tools
  • Google Ads
  • Facebook
  • PropellerAds
  • MGID

Both cover

  • Real-time tracking
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Offer18

  • Click and conversion tracking for affiliate networksnot Voluum
  • Payout and ROI reporting across partnersnot Voluum
  • Mobile attribution for app installs and in-app eventsnot Voluum
  • Click fraud detectionnot Voluum
  • White-label tracking for agencies running partner programmesnot Voluum

Voluum

  • Tracking affiliate and media buying campaigns across traffic sourcesnot Offer18
  • Split testing landing pages and offersnot Offer18
  • Automating bid and campaign rules against ad platformsnot Offer18

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Offer18

  • Feature breakdown between tiers not disclosed on pricing page
  • Mid-tier pricing not disclosed

Voluum

  • The entry Profit plan at $119 per month includes 1M events and retains data for 6 months only
  • Events beyond the plan allowance are charged as overage, at $0.06 per 1,000 on the Profit plan
  • Custom domains are capped per plan, at 3 plus 1 dedicated on Profit
  • Data retention is tiered and reaches 24 months only from the $1,599 per month Enterprise plan
  • Cookieless tracking starts on the Start-up plan at $539 per month
  • Chat support on the lower plans is limited to 14 days
  • The Automizer ad spend integration is a paid add on that rises to $2,380 per month at $1,000,000 of tracked monthly ad spend

Pricing, plan by plan

Offer18

$49/month
  • Starter$49/month
  • Premium$349/month

Voluum

$199/month
  • Discover$199/month
    • 3M events
    • 6 months data retention
    • Basic features

Which should you pick?

Choose Offer18 if

  • You need fraud detection.
  • You also want smart links.

Choose Voluum if

  • You need ai optimization.
  • You work on Web, Mobile.
  • You also want anti-fraud kit.

Questions people ask

Is Offer18 or Voluum better?
Neither clearly leads. Offer18 starts at $49/month and Voluum at $199/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Offer18 or Voluum?
Offer18 starts at $49/month and Voluum at $199/month.
Does Offer18 or Voluum run on more platforms?
Offer18 runs on Web. Voluum runs on Web, Mobile.
What is Offer18 best used for?
Offer18 is most often used for click and conversion tracking for affiliate networks, payout and roi reporting across partners, mobile attribution for app installs and in-app events, click fraud detection. Of those, click and conversion tracking for affiliate networks and payout and roi reporting across partners are not what Voluum is typically brought in for.
What can Offer18 do that Voluum cannot?
Offer18 covers Fraud detection, Smart links, Offer management, Publisher portal. Voluum covers AI optimization, Anti-fraud kit, Traffic distribution AI, Collaboration tools. Both handle Real-time tracking, Web support.

Answered from the vendors’ own pages

Offer18: How much does Offer18 cost?

Offer18 pricing starts at $49/month for the starter plan and goes up to $349/month for premium, with a mid-tier option at undisclosed pricing. All plans include a 14-day free trial with no credit card required.

Source
Voluum: What is the base cost to start with Voluum?

The Profit plan starts at $119/month, which includes 20 active campaigns, 1 million events per month, and 6-month data retention. Annual billing is available at a discount.

Source
Offer18: Is there a free trial for Offer18?

Yes, Offer18 offers a 14-day free trial without requiring a credit card, and users can cancel anytime during or after the trial.

Source
Voluum: How many active campaigns can I run at each pricing tier?

Profit (20), Scale (60), Start-up (100), Agency (200), and Enterprise (400) campaigns respectively. Custom Corporate and Executive plans allow unlimited campaigns.

Source
Offer18: What differentiates Offer18's pricing tiers?

Three distinct plan options are available starting at $49/month, but detailed feature comparisons between tiers are not disclosed on the pricing page.

Source
Voluum: What happens if I exceed my monthly event limit?

Overage charges are applied when you exceed the included events. The page mentions overage pricing but does not specify the per-event rate.

Source
Voluum: Is there a free trial period before I commit to a paid plan?

Yes, Voluum offers a 14-day platform preview with no payment required to test the platform.

Source
Voluum: How long will Voluum keep my data?

Data retention ranges from 6 months (Profit), 12 months (Scale, Start-up), 18 months (Agency), to 24 months (Enterprise) depending on your plan.

Source
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