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Software · head to head

SurveySparrow vs Contentsquare

SurveySparrow logo

SurveySparrow

Software

Survey and feedback platform for employee engagement

From
Free
Rated
-
Contentsquare logo

Contentsquare

Software

Digital experience analytics platform

From
On request
Rated
-

The short version

  • Only SurveySparrow has a free tier, so it costs nothing to try first.
  • Each has a real cost: SurveySparrow the free plan allows 75 responses per quarter, 3 active surveys and 10 questions per survey; Contentsquare no pricing is published, and the pricing page states no figures, tiers or cost metric at all
  • They diverge on capability: SurveySparrow covers Survey creation, Contentsquare covers Zone-based Heatmaps.

Where they differ

Only the attributes on which SurveySparrow and Contentsquare actually diverge.

Attributes where SurveySparrow and Contentsquare differ
AttributeSurveySparrowContentsquare
Starting priceFreeOn request
Pricing modelusage-basedsubscription
Free tierYesNo
PlatformsWebWeb, Mobile
Founded20112012

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in SurveySparrow

  • Survey creation
  • Engagement surveys
  • Pulse surveys
  • Analytics dashboard
  • Mobile app
  • Custom templates
  • Action planning
  • Reporting

Only in Contentsquare

  • Zone-based Heatmaps
  • Session Replay
  • Journey Analysis
  • AI Insights
  • Impact Quantification
  • Adobe Analytics
  • Google Analytics
  • Salesforce

What people use each for

The jobs each tool is most often brought in to do.

SurveySparrow

  • Running conversational surveys and NPS programmesnot Contentsquare
  • Collecting employee and customer feedback on a schedulenot Contentsquare
  • Embedding surveys in websites, email and chat channelsnot Contentsquare

Contentsquare

  • Analysing user behaviour on websites and apps through session replay and heatmapsnot SurveySparrow
  • Finding friction in conversion funnels from behavioural datanot SurveySparrow

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

SurveySparrow

  • The free plan allows 75 responses per quarter, 3 active surveys and 10 questions per survey
  • The Basic and Starter plans include a single user; extra users cost $49 per user per month
  • Responses are metered per month and additional responses or API calls require a custom quote from sales
  • Custom branding requires the Business plan
  • CSS customisation, auto translation, Key Driver Analysis and HIPAA compliance are Enterprise only
  • The advertised savings of up to 40 percent require annual billing rather than quarterly

Contentsquare

  • No pricing is published, and the pricing page states no figures, tiers or cost metric at all
  • Nothing on the page says whether cost is driven by sessions, pageviews or users, so scale cannot be assessed before contacting sales

Pricing, plan by plan

SurveySparrow

Free
  • FreeFree
    • Basic surveys
    • Limited questions
    • Standard reports
  • Pro$undefined/month
    • Advanced surveys
    • Unlimited questions
    • Advanced analytics

Contentsquare

On request
  • CustomFree
    • Full Platform
    • AI Insights
    • Enterprise Support

Which should you pick?

Choose SurveySparrow if

  • You need survey creation.
  • You want to start without paying.
  • You also want engagement surveys.

Choose Contentsquare if

  • You need zone-based heatmaps.
  • You work on Web, Mobile.
  • You also want session replay.

Questions people ask

Is SurveySparrow or Contentsquare better?
Neither clearly leads. SurveySparrow starts at Free and Contentsquare at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, SurveySparrow or Contentsquare?
SurveySparrow has a free tier; the other does not. Paid plans start at Free for SurveySparrow and On request for Contentsquare.
Does SurveySparrow or Contentsquare run on more platforms?
SurveySparrow runs on Web. Contentsquare runs on Web, Mobile.
Can I use SurveySparrow for free?
Yes. SurveySparrow has a free tier, so you can try it without paying. Contentsquare starts at On request.
What is SurveySparrow best used for?
SurveySparrow is most often used for running conversational surveys and nps programmes, collecting employee and customer feedback on a schedule, embedding surveys in websites, email and chat channels. Of those, running conversational surveys and nps programmes and collecting employee and customer feedback on a schedule are not what Contentsquare is typically brought in for.
What can SurveySparrow do that Contentsquare cannot?
SurveySparrow covers Survey creation, Engagement surveys, Pulse surveys, Analytics dashboard. Contentsquare covers Zone-based Heatmaps, Session Replay, Journey Analysis, AI Insights.

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