Softwr

Influencer Marketing · head to head

Captiv8 vs UpPromote

Captiv8 logo

Captiv8

Influencer Marketing

AI influencer marketing and e-commerce platform

From
On request
Rated
-
Full reviewWebsite
UpPromote logo

UpPromote

Affiliate Marketing

Top-rated Shopify affiliate marketing app

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only UpPromote has a free tier, so it costs nothing to try first.
  • Each has a real cost: Captiv8 pricing is by quote only, with no rate, tier or minimum published; the site requires a demo request before pricing is discussed; UpPromote shopify-exclusive platform with no support for WooCommerce, BigCommerce, or other e-commerce platforms
  • They diverge on capability: Captiv8 covers Creator discovery, UpPromote covers Affiliate recruitment.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Captiv8 and UpPromote actually diverge.

Attributes where Captiv8 and UpPromote differ
AttributeCaptiv8UpPromote
Starting priceOn requestFree
Pricing modelsubscriptionUnknown
Free tierNoYes
PlatformsWeb, ApiWeb, Shopify
CategoryInfluencer MarketingAffiliate Marketing
Founded20162019

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Captiv8

  • Creator discovery
  • Campaign management
  • Shoppable content
  • Performance tracking
  • ROI analytics
  • Content approval
  • Payment processing
  • Integration tools

Only in UpPromote

  • Affiliate recruitment
  • Multi-level marketing
  • Custom commission structures
  • Auto-tier commission
  • PayPal mass payment
  • PayPal
  • Klaviyo
  • Shopify Flow

Both cover

  • Shopify
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Captiv8

  • Discovering creators and running campaign workflow, amplification and measurement in one suitenot UpPromote
  • Running creator-led commerce through branded storefronts and TikTok Shopnot UpPromote
  • Attributing sales to creators through affiliate links and commerce integrationsnot UpPromote
  • Talent agencies managing rosters through the Talent Management Portalnot UpPromote

UpPromote

  • affiliate marketing managementnot Captiv8
  • Workflow automationnot Captiv8
  • Reportingnot Captiv8

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Captiv8

  • Pricing is by quote only, with no rate, tier or minimum published; the site requires a demo request before pricing is discussed
  • Creator commerce and affiliate storefronts are a separate product line from the Influencer Marketing Suite

UpPromote

  • Shopify-exclusive platform with no support for WooCommerce, BigCommerce, or other e-commerce platforms
  • Free plan limited to 200 affiliate orders per month
  • Dual pricing model combines fixed monthly fees with percentage-based performance fees on approved sales
  • Free plan lacks in-app messaging system for direct communication with affiliates

Pricing, plan by plan

Captiv8

On request
  • Professional$undefined/month
    • Creator discovery
    • Campaign management
    • Shoppable content

UpPromote

Free
  • FreeFree
    • Basic affiliate management
    • Limited to 200 affiliate orders/month
    • No in-app messaging
  • Growth$24.99/month
    • Unlimited programs
    • Auto-generated coupons
    • Email automation

Which should you pick?

Choose Captiv8 if

  • You need creator discovery.
  • You work on Web, Api.
  • You also want campaign management.
Captiv8 review

Choose UpPromote if

  • You need affiliate recruitment.
  • You want to start without paying.
  • You work on Web, Shopify.
  • You also want multi-level marketing.
UpPromote review

Questions people ask

Is Captiv8 or UpPromote better?
Neither clearly leads. Captiv8 starts at On request and UpPromote at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Captiv8 or UpPromote?
UpPromote has a free tier; the other does not. Paid plans start at On request for Captiv8 and Free for UpPromote.
Does Captiv8 or UpPromote run on more platforms?
Captiv8 runs on Web, Api. UpPromote runs on Web, Shopify.
Can I use UpPromote for free?
Yes. UpPromote has a free tier, so you can try it without paying. Captiv8 starts at On request.
What is Captiv8 best used for?
Captiv8 is most often used for discovering creators and running campaign workflow, amplification and measurement in one suite, running creator-led commerce through branded storefronts and tiktok shop, attributing sales to creators through affiliate links and commerce integrations, talent agencies managing rosters through the talent management portal. Of those, discovering creators and running campaign workflow, amplification and measurement in one suite and running creator-led commerce through branded storefronts and tiktok shop are not what UpPromote is typically brought in for.
What can Captiv8 do that UpPromote cannot?
Captiv8 covers Creator discovery, Campaign management, Shoppable content, Performance tracking. UpPromote covers Affiliate recruitment, Multi-level marketing, Custom commission structures, Auto-tier commission. Both handle Shopify, Web support.

Answered from the vendors’ own pages

Captiv8: How do I obtain Captiv8 pricing?

Pricing is not published online. Interested customers should use the 'Get a Demo' button or contact the sales team at [email protected] to discuss pricing and options.

Source
UpPromote: What does UpPromote cost?

UpPromote offers a free plan, Growth plan at $24.99/month, Professional plan at $74.99/month, and Enterprise plan at $166.66/month. Paid plans also charge a performance fee on approved referral sales (approximately 2% on Growth, 1.5% on Professional, 1% on Enterprise).

Source
Captiv8: Does Captiv8 offer a free trial?

No free trial is mentioned on the website. Customers must contact sales directly to discuss trial availability.

Source
UpPromote: Is UpPromote only for Shopify?

Yes. UpPromote is exclusively built for Shopify and does not support WooCommerce, BigCommerce, or other e-commerce platforms, making it limited to Shopify merchants.

Source
Captiv8: Is pricing based on usage or flat rates?

No pricing details are available on the website. The sales team at [email protected] would need to discuss pricing structure and options with interested customers.

Source
UpPromote: What does the free plan include?

The free plan includes basic affiliate program management, limited to 200 affiliate orders per month, and lacks advanced features like in-app affiliate messaging, approval/denial of individual referral orders, and multi-level commissions.

Source
UpPromote: What integrations does UpPromote have?

UpPromote integrates with email marketing platforms, page builders, subscription apps, payment processors (PayPal, Store Credit), and offers API/Webhook access for custom integrations.

Source
Share

Related pages

More on Captiv8

More on UpPromote

Keep looking

Other head to heads