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Software · head to head

Tapfiliate vs UpPromote

Tapfiliate logo

Tapfiliate

Software

Cloud-based affiliate tracking software

From
$74/month
Rated
-
Full reviewWebsite
UpPromote logo

UpPromote

Software

Top-rated Shopify affiliate marketing app

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only UpPromote has a free tier, so it costs nothing to try first.
  • Each has a real cost: Tapfiliate setup and configuration requires technical knowledge for API integrations; UpPromote shopify-exclusive platform with no support for WooCommerce, BigCommerce, or other e-commerce platforms
  • They diverge on capability: Tapfiliate covers Affiliate tracking, UpPromote covers Affiliate recruitment.

Where they differ

Only the attributes on which Tapfiliate and UpPromote actually diverge.

Attributes where Tapfiliate and UpPromote differ
AttributeTapfiliateUpPromote
Starting price$74/monthFree
Free tierNoYes
PlatformsWeb, CloudWeb, Shopify
Founded20142019

Identical on both: pricing model (Unknown), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Tapfiliate

  • Affiliate tracking
  • Recurring commissions
  • Custom branding
  • Real-time reporting
  • Stripe
  • WooCommerce
  • Zapier
  • Paddle

Only in UpPromote

  • Affiliate recruitment
  • Custom commission structures
  • Auto-tier commission
  • PayPal mass payment
  • PayPal
  • Klaviyo
  • Shopify Flow

Both cover

  • Multi-level marketing
  • Shopify
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Tapfiliate

  • affiliate marketing management
  • Workflow automation
  • Reporting

UpPromote

  • affiliate marketing management
  • Workflow automation
  • Reporting

Both are used for affiliate marketing management, workflow automation, reporting, on those jobs the choice comes down to price and fit rather than capability.

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Tapfiliate

  • Setup and configuration requires technical knowledge for API integrations
  • Limited to affiliate marketing use case; not a general marketing automation platform
  • Acquired by Admitad in 2021, which may impact future feature development roadmap

UpPromote

  • Shopify-exclusive platform with no support for WooCommerce, BigCommerce, or other e-commerce platforms
  • Free plan limited to 200 affiliate orders per month
  • Dual pricing model combines fixed monthly fees with percentage-based performance fees on approved sales
  • Free plan lacks in-app messaging system for direct communication with affiliates

Pricing, plan by plan

Tapfiliate

$74/month

No published plan breakdown. See the Tapfiliate review.

UpPromote

Free
  • FreeFree
    • Basic affiliate management
    • Limited to 200 affiliate orders/month
    • No in-app messaging
  • Growth$24.99/month
    • Unlimited programs
    • Auto-generated coupons
    • Email automation

Which should you pick?

Choose Tapfiliate if

  • You need affiliate tracking.
  • You work on Web, Cloud.
  • You also want recurring commissions.
Tapfiliate review

Choose UpPromote if

  • You need affiliate recruitment.
  • You want to start without paying.
  • You work on Web, Shopify.
  • You also want custom commission structures.
UpPromote review

Questions people ask

Is Tapfiliate or UpPromote better?
Neither clearly leads. Tapfiliate starts at $74/month and UpPromote at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Tapfiliate or UpPromote?
UpPromote has a free tier; the other does not. Paid plans start at $74/month for Tapfiliate and Free for UpPromote.
Does Tapfiliate or UpPromote run on more platforms?
Tapfiliate runs on Web, Cloud. UpPromote runs on Web, Shopify.
Can I use UpPromote for free?
Yes. UpPromote has a free tier, so you can try it without paying. Tapfiliate starts at $74/month.
What is Tapfiliate best used for?
Tapfiliate is most often used for affiliate marketing management, workflow automation, reporting.
What can Tapfiliate do that UpPromote cannot?
Tapfiliate covers Affiliate tracking, Recurring commissions, Custom branding, Real-time reporting. UpPromote covers Affiliate recruitment, Custom commission structures, Auto-tier commission, PayPal mass payment. Both handle Multi-level marketing, Shopify, Web support.

Answered from the vendors’ own pages

Tapfiliate: Does Tapfiliate charge transaction or success fees?

No. Tapfiliate has no success or transaction fees. Pricing is based on the subscription plan selected.

Source
UpPromote: What does UpPromote cost?

UpPromote offers a free plan, Growth plan at $24.99/month, Professional plan at $74.99/month, and Enterprise plan at $166.66/month. Paid plans also charge a performance fee on approved referral sales (approximately 2% on Growth, 1.5% on Professional, 1% on Enterprise).

Source
Tapfiliate: What integration options does Tapfiliate support?

Tapfiliate supports over 30 plug-and-play integrations and offers REST API, S2S postback, JS pixel tracking, and coupon tracking options.

Source
UpPromote: Is UpPromote only for Shopify?

Yes. UpPromote is exclusively built for Shopify and does not support WooCommerce, BigCommerce, or other e-commerce platforms, making it limited to Shopify merchants.

Source
Tapfiliate: What commission structures does Tapfiliate support?

Tapfiliate supports fixed commissions, percentage-based commissions, recurring commissions for SaaS, lifetime commissions, group commissions, item and category-based commissions, and multi-level marketing structures.

Source
UpPromote: What does the free plan include?

The free plan includes basic affiliate program management, limited to 200 affiliate orders per month, and lacks advanced features like in-app affiliate messaging, approval/denial of individual referral orders, and multi-level commissions.

Source
Tapfiliate: How many languages and currencies does Tapfiliate support?

Tapfiliate supports six languages and multiple currencies, making it easy to run international affiliate programs from a single platform.

Source
UpPromote: What integrations does UpPromote have?

UpPromote integrates with email marketing platforms, page builders, subscription apps, payment processors (PayPal, Store Credit), and offers API/Webhook access for custom integrations.

Source
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Related pages

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