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SEO · head to head

SEMrush vs Ubersuggest

SEMrush logo

SEMrush

SEO

Do SEO, content marketing, competitor research, PPC and social media marketing from just one platfor

From
Free
Rated
-
Full reviewWebsite
Ubersuggest logo

Ubersuggest

SEO

Win at the game of SEO and AEO

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: SEMrush free tier limited to 10 reports per day across all tools; Ubersuggest plans 2 and 3 both cost $99/month despite different feature limits
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which SEMrush and Ubersuggest actually diverge.

Attributes where SEMrush and Ubersuggest differ
AttributeSEMrushUbersuggest
PlatformsWeb, Mobile appWeb
Founded2008Unknown

Identical on both: starting price (Free), pricing model (subscription), free tier (Yes), user rating (Not yet rated), category (SEO).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in SEMrush

  • Keyword research
  • Site audit
  • Competitor analysis
  • Backlink analytics
  • Rank tracking
  • Content marketing
  • PPC research
  • Social media tools

Only in Ubersuggest

Nothing recorded that SEMrush does not also cover.

What people use each for

The jobs each tool is most often brought in to do.

SEMrush

  • SEO keyword research and competitor analysisnot Ubersuggest
  • Website performance tracking and auditingnot Ubersuggest
  • Content marketing optimizationnot Ubersuggest
  • PPC advertising researchnot Ubersuggest

Ubersuggest

  • SEO tools and keyword researchnot SEMrush
  • Competitive analysis and market researchnot SEMrush
  • Site audit and technical SEO monitoringnot SEMrush
  • Rank tracking for multiple domain projectsnot SEMrush

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

SEMrush

  • Free tier limited to 10 reports per day across all tools
  • Keyword tracking capped at 500 per month on entry tiers (SEO and Starter plans)
  • Additional users cost £45/month per user above base subscription
  • Most advanced features require Advanced plan (£455.67/month), making entry cost significant for small teams

Ubersuggest

  • Plans 2 and 3 both cost $99/month despite different feature limits
  • Enterprise and custom plans available but pricing not published
  • 7-day free trial requires entering payment information first

Pricing, plan by plan

SEMrush

Free
  • FreeFree
    • 1 demo project with basic features
    • No credit card required
    • For trying out the platform
  • SEO Plan$117.33/month
    • Annual billing ($1407.96/year)
    • Monitor 5 websites
    • Track 500 keywords daily
  • Starter Plan$165.17/month
    • Annual billing ($1982.04/year)
    • 5 websites, 500 keywords tracked daily
    • MCP access with 50 AI prompts tracked across search platforms
  • Pro+ Plan$248.17/month
    • Annual billing ($2978.04/year)
    • 15 websites, 1,500 keywords daily
    • 100 AI prompts tracked

Ubersuggest

Free
  • Plan 1$29/month
    • 1 domain project
    • 150 reports per day
    • 125 keywords rank tracking weekly
  • Plan 2$99/month
    • 7 domain projects
    • 300 reports per day
    • 150 keywords rank tracking weekly
  • Plan 3$99/month
    • 15 domain projects
    • 900 reports per day
    • 300 keywords rank tracking weekly
  • Lifetime Plan$null/one-time
    • One-time payment for lifetime access

Which should you pick?

Choose SEMrush if

  • You need keyword research.
  • You want to start without paying.
  • You work on Web, Mobile app.
  • You also want site audit.
SEMrush review

Choose Ubersuggest if

  • You want to start without paying.
Ubersuggest review

Questions people ask

Is SEMrush or Ubersuggest better?
Neither clearly leads. SEMrush starts at Free and Ubersuggest at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, SEMrush or Ubersuggest?
SEMrush starts at Free and Ubersuggest at Free.
Does SEMrush or Ubersuggest run on more platforms?
SEMrush runs on Web, Mobile app. Ubersuggest runs on Web.
Can I use SEMrush for free?
Both have a free tier, so you can try either at no cost before committing.
What is SEMrush best used for?
SEMrush is most often used for seo keyword research and competitor analysis, website performance tracking and auditing, content marketing optimization, ppc advertising research. Of those, seo keyword research and competitor analysis and website performance tracking and auditing are not what Ubersuggest is typically brought in for.
What can SEMrush do that Ubersuggest cannot?
SEMrush covers Keyword research, Site audit, Competitor analysis, Backlink analytics.

Answered from the vendors’ own pages

SEMrush: How much does Semrush cost?

Semrush starts at $117.33/month for the SEO Plan with annual billing and goes up to $455.67/month for the Advanced Plan. A free tier is available with 1 demo project and basic features. Prices increase with monthly billing instead of annual.

Source
Ubersuggest: How much does Ubersuggest cost?

Ubersuggest offers three main subscription plans at $29/month (Plan 1 with 1 domain), $99/month (Plan 2 with 7 domains or Plan 3 with 15 domains), plus a lifetime plan as a one-time payment.

Source
SEMrush: What does each Semrush plan include?

Plans scale from 5 to 40 websites monitored, 500 to 5,000 keywords tracked daily, and include progressively more features like MCP access and API access at higher tiers. Advanced Plan includes dedicated support.

Source
Ubersuggest: Is there a free trial for Ubersuggest?

Yes, Ubersuggest offers a seven-day free trial available for monthly subscription plans with no setup or hidden fees mentioned.

Source
SEMrush: Are there add-on options for Semrush?

Yes, additional users cost $45/month, and reporting features range from $10-$20/month. Enterprise plans with unlimited projects and dedicated support are available with custom pricing.

Source
Ubersuggest: What is the difference between Ubersuggest's $99/month plans?

Both Plan 2 and Plan 3 cost $99/month but differ in features: Plan 2 includes 7 domain projects with 300 daily reports and 150 keyword rank tracking, while Plan 3 provides 15 domain projects with 900 daily reports and 300 keyword rank tracking.

Source
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