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Software · head to head

RedTrack vs Amazon Associates

RedTrack logo

RedTrack

Software

Ad tracking and conversion attribution platform

From
Free
Rated
-
Amazon Associates logo

Amazon Associates

Software

The world's largest affiliate marketing program

From
Free
Rated
-

The short version

  • Each has a real cost: RedTrack the Builder plan at $69 per month includes 1 seat and 2M events, with ad spend sync only every 6 hours; Amazon Associates commission rates are among the lowest in affiliate marketing at 4-20% by category
  • They diverge on capability: RedTrack covers Cookieless tracking, Amazon Associates covers Product linking tools.

Where they differ

Only the attributes on which RedTrack and Amazon Associates actually diverge.

Attributes where RedTrack and Amazon Associates differ
AttributeRedTrackAmazon Associates
Pricing modelsubscriptionUnknown
PlatformsWebWeb, Browser plugin, Mobile browser
Founded20151996

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in RedTrack

  • Cookieless tracking
  • Multi-touch attribution
  • Auto-optimization
  • Fraud detection
  • Team collaboration
  • Google Ads
  • Facebook
  • TikTok

Only in Amazon Associates

  • Product linking tools
  • Native shopping ads
  • SiteStripe toolbar
  • Commission tracking
  • Real-time reporting
  • WordPress
  • Blogger
  • YouTube

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

RedTrack

  • Tracking paid media and affiliate conversions across ad networksnot Amazon Associates
  • Server side conversion tracking for ecommerce storesnot Amazon Associates
  • Automating rules to pause or scale ad campaignsnot Amazon Associates

Amazon Associates

  • affiliate marketing managementnot RedTrack
  • Workflow automationnot RedTrack
  • Reportingnot RedTrack

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

RedTrack

  • The Builder plan at $69 per month includes 1 seat and 2M events, with ad spend sync only every 6 hours
  • Events above the plan allowance are billed as overage, at $0.04 per 1,000 on Builder and Solo
  • Data retention is 12 months on Builder and Solo and reaches 36 months only on the $833 per month Enterprise plan
  • Read and write Ads Manager access is Enterprise only at base tier
  • Scale Rules are a paid add on unless on Enterprise
  • Setup assistance requires the Team plan or Agency plan
  • The free ecommerce Relay plan covers 1 store, 1 user and basic conversion API only
  • The Brand ecommerce plan is capped at 3 stores

Amazon Associates

  • Commission rates are among the lowest in affiliate marketing at 4-20% by category
  • Requires $100 minimum earnings threshold before payment is issued
  • Cookie duration limited to 24 hours for click tracking, compared to 60-90 days at competitors

Pricing, plan by plan

RedTrack

Free
  • FreeFree
    • 100K events
    • Basic tracking
    • Community support

Amazon Associates

Free

No published plan breakdown. See the Amazon Associates review.

Which should you pick?

Choose RedTrack if

  • You need cookieless tracking.
  • You want to start without paying.
  • You also want multi-touch attribution.

Choose Amazon Associates if

  • You need product linking tools.
  • You want to start without paying.
  • You work on Web, Browser plugin, Mobile browser.
  • You also want native shopping ads.

Questions people ask

Is RedTrack or Amazon Associates better?
Neither clearly leads. RedTrack starts at Free and Amazon Associates at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, RedTrack or Amazon Associates?
RedTrack starts at Free and Amazon Associates at Free.
Does RedTrack or Amazon Associates run on more platforms?
RedTrack runs on Web. Amazon Associates runs on Web, Browser plugin, Mobile browser.
Can I use RedTrack for free?
Both have a free tier, so you can try either at no cost before committing.
What is RedTrack best used for?
RedTrack is most often used for tracking paid media and affiliate conversions across ad networks, server side conversion tracking for ecommerce stores, automating rules to pause or scale ad campaigns. Of those, tracking paid media and affiliate conversions across ad networks and server side conversion tracking for ecommerce stores are not what Amazon Associates is typically brought in for.
What can RedTrack do that Amazon Associates cannot?
RedTrack covers Cookieless tracking, Multi-touch attribution, Auto-optimization, Fraud detection. Amazon Associates covers Product linking tools, Native shopping ads, SiteStripe toolbar, Commission tracking. Both handle Web support.

Answered from the vendors’ own pages

Amazon Associates: Is it free to join Amazon Associates?

Yes. There are no signup fees, monthly costs, or commissions paid to Amazon. Joining and participation are completely free.

Source
Amazon Associates: How long does a click cookie last?

Amazon gives you 24 hours to earn a commission once a visitor clicks an affiliate link. You also earn a commission if a person adds a product to their cart within 24 hours and purchases it within 90 days.

Source
Amazon Associates: What are the commission rates?

Commission rates vary by product category. Amazon Games earns 20%, Luxury Beauty at 10%, Kitchen at 4.5%, and All Other Categories at 4%. Commission rates change frequently.

Source
Amazon Associates: How often does Amazon pay affiliates?

Amazon Associates provides reports updated hourly for most orders. Earnings can be tracked in real-time through the Associates Central dashboard. Payments are issued monthly if earnings exceed $100.

Source
Amazon Associates: Can I earn commissions internationally?

Yes. Amazon Associates operates in multiple countries. OneLink allows US Associates to earn commissions internationally by automatically directing customers to their local Amazon store.

Source

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