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Surveys · head to head

Fillout vs Qualtrics CoreXM

Fillout logo

Fillout

Surveys

Form builder that reads and writes records in Airtable, Notion, HubSpot and Salesforce, with unlimited seats on every plan including the free one

From
Free
Rated
-
Qualtrics CoreXM logo

Qualtrics CoreXM

Surveys

Enterprise survey and market research platform, priced by seat and response volume through negotiated contracts

From
On request
Rated
-

The short version

  • Only Fillout has a free tier, so it costs nothing to try first.
  • Each has a real cost: Fillout the Business plan is marketed with unlimited responses but the fair use policy names thresholds of 30,000 submissions a month, 250,000 in total, 500 forms per account and 50 GB of uploads a month, above which the vendor may limit or suspend features, so unlimited means unmetered rather than uncapped.; Qualtrics CoreXM there is no public pricing for any deployment beyond a small individual self-service plan, so budgeting requires a sales conversation before a shortlist can even be built.
  • They diverge on capability: Fillout covers Unlimited seats and forms, Qualtrics CoreXM covers Advanced survey logic.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which Fillout and Qualtrics CoreXM actually diverge.

Attributes where Fillout and Qualtrics CoreXM differ
AttributeFilloutQualtrics CoreXM
Starting priceFreeOn request
Pricing modelPer month by response countquote
Free tierYesNo
PlatformsWeb, APIWeb, iOS, Android

Identical on both: user rating (Not yet rated), category (Surveys).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Fillout

  • Unlimited seats and forms
  • Database read and write
  • Soft response limits
  • Conditional logic and calculations
  • EU hosting
  • REST API and webhooks

Only in Qualtrics CoreXM

  • Advanced survey logic
  • Statistical analysis tools
  • Text analytics
  • Dashboards and reporting
  • Panel integration
  • API and platform integrations

What people use each for

The jobs each tool is most often brought in to do.

Fillout

  • A team already running on Airtable or Notion that wants forms which update existing records rather than appending new rowsnot Qualtrics CoreXM
  • An organisation with many occasional form builders, where per-seat pricing elsewhere would cost more than the forms are worthnot Qualtrics CoreXM
  • Replacing a survey tool, a scheduling tool and a payment link with one form that does all threenot Qualtrics CoreXM
  • Public forms that must keep collecting through an unexpected traffic spike rather than shutting off at a quotanot Qualtrics CoreXM

Qualtrics CoreXM

  • A market research team running quantitative studies that need built-in statistical significance testingnot Fillout
  • A product team wanting text analytics on open-ended customer feedback at scalenot Fillout
  • An enterprise consolidating multiple survey tools into one platform with a single data warehouse integrationnot Fillout
  • A researcher who needs access to third-party respondent panels alongside the survey buildernot Fillout

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Fillout

  • The Business plan is marketed with unlimited responses but the fair use policy names thresholds of 30,000 submissions a month, 250,000 in total, 500 forms per account and 50 GB of uploads a month, above which the vendor may limit or suspend features, so unlimited means unmetered rather than uncapped.
  • EU data residency begins on the Team plan at 250 USD per month, more than three times the Business price, and is not applied automatically; you must upgrade and then raise a support request to be moved.
  • The Team plan is hidden behind a secondary tab that does not render without interaction, so buyers reading the pricing page see Business at 75 USD as the top self-serve tier and only discover the 250 USD step when they ask for single sign-on or EU hosting.
  • The enterprise marketing page lists hosting in the United States, EU, United Kingdom, Australia and Canada, but the security documentation and subprocessor list name only the United States and the EU, so three of those five regions should be confirmed in writing before they are relied on.
  • The vendor is SOC 2 Type 2 but claims neither ISO 27001 nor HIPAA anywhere in its documentation, and it is angel-funded with no disclosed institutional round while the parent company now trades as Zite and ships a separate AI application builder.

Qualtrics CoreXM

  • There is no public pricing for any deployment beyond a small individual self-service plan, so budgeting requires a sales conversation before a shortlist can even be built.
  • Typical small enterprise contracts run 25,000 to 50,000 US dollars a year, which puts it far outside the budget of small businesses that Typeform, Jotform or SurveyMonkey serve well.
  • The interface and logic builder have a steep learning curve compared with lighter tools, so new users need training before building complex surveys confidently.
  • It is easy to confuse with Qualtrics EmployeeXM in the same product family; buyers evaluating employee engagement specifically should look at EmployeeXM, not CoreXM.
  • Multi-year contracts with per-module add-ons mean the effective cost tends to grow year over year as teams add capabilities piecemeal.

Pricing, plan by plan

Fillout

Free
  • FreeFree
    • 1,000 responses per month
    • Unlimited forms and unlimited seats
    • 20 MB per file upload
  • Starter$15/month
    • 180 USD per year billed annually, a stated 20 percent saving on monthly billing
    • 2,000 responses per month
    • Unlimited forms and seats
  • Pro$40/month
    • 480 USD per year billed annually
    • 5,000 responses per month
    • Branding fully removed at this tier
  • Business$75/month
    • 900 USD per year billed annually
    • Marketed as unlimited responses, subject to a fair use threshold near 30,000 per month
    • 1 GB per file upload

Qualtrics CoreXM

On request
  • CoreXM$undefined/year
    • Self-service entry plan around 35 USD a month for small individual use
    • Typical small enterprise contracts between 25,000 and 50,000 USD a year
    • Priced by seats, response volume and modules selected

Which should you pick?

Choose Fillout if

  • You need unlimited seats and forms.
  • You want to start without paying.
  • You work on Web, API.
  • You also want database read and write.

Choose Qualtrics CoreXM if

  • You need advanced survey logic.
  • You work on Web, iOS, Android.
  • You also want statistical analysis tools.

Questions people ask

Is Fillout or Qualtrics CoreXM better?
Neither clearly leads. Fillout starts at Free and Qualtrics CoreXM at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Fillout or Qualtrics CoreXM?
Fillout has a free tier; the other does not. Paid plans start at Free for Fillout and On request for Qualtrics CoreXM.
Does Fillout or Qualtrics CoreXM run on more platforms?
Fillout runs on Web, API. Qualtrics CoreXM runs on Web, iOS, Android.
Can I use Fillout for free?
Yes. Fillout has a free tier, so you can try it without paying. Qualtrics CoreXM starts at On request.
What is Fillout best used for?
Fillout is most often used for a team already running on airtable or notion that wants forms which update existing records rather than appending new rows, an organisation with many occasional form builders, where per-seat pricing elsewhere would cost more than the forms are worth, replacing a survey tool, a scheduling tool and a payment link with one form that does all three, public forms that must keep collecting through an unexpected traffic spike rather than shutting off at a quota. Of those, a team already running on airtable or notion that wants forms which update existing records rather than appending new rows and an organisation with many occasional form builders, where per-seat pricing elsewhere would cost more than the forms are worth are not what Qualtrics CoreXM is typically brought in for.
What can Fillout do that Qualtrics CoreXM cannot?
Fillout covers Unlimited seats and forms, Database read and write, Soft response limits, Conditional logic and calculations. Qualtrics CoreXM covers Advanced survey logic, Statistical analysis tools, Text analytics, Dashboards and reporting.

Answered from the vendors’ own pages

Fillout: Are seats really unlimited?

Yes. The vendor states there are no per-seat charges on any plan, including Free, and forms are unlimited too. Responses per month is the only meter below the Business tier.

Qualtrics CoreXM: How is CoreXM different from Qualtrics EmployeeXM?

CoreXM is the general-purpose survey and market research engine; EmployeeXM is a separate, HR-focused product built specifically for employee engagement programmes.

Fillout: What happens when I exceed my response quota?

Nothing breaks. Forms keep collecting, and you can upgrade, buy bulk submissions or wait for the monthly reset.

Qualtrics CoreXM: Is there a published price list?

No, only a small self-service plan around 35 USD a month is public; organisational deployments are negotiated and typically run into five or six figures annually.

Fillout: Can I host respondent data in the EU?

Only from the Team plan at 250 USD per month, and only after contacting support to switch. Note that email and payment subprocessors remain in the United States regardless.

Qualtrics CoreXM: Does CoreXM include text analytics?

Yes, automated theme and sentiment extraction on open-ended responses is included as a core capability.

Fillout: Is the Business plan really unlimited responses?

It is unmetered, not uncapped. The fair use policy names roughly 30,000 submissions a month as the point at which the vendor may intervene, so treat that as the practical ceiling.

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