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Surveys · head to head

Alchemer vs Fillout

Alchemer logo

Alchemer

Surveys

Survey and feedback platform for research teams

From
On request
Rated
-
Full reviewWebsite
Fillout logo

Fillout

Surveys

Form builder that reads and writes records in Airtable, Notion, HubSpot and Salesforce, with unlimited seats on every plan including the free one

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Fillout has a free tier, so it costs nothing to try first.
  • Each has a real cost: Alchemer more expensive than the simple form builders, which is the fair comparison for a short survey; Fillout the Business plan is marketed with unlimited responses but the fair use policy names thresholds of 30,000 submissions a month, 250,000 in total, 500 forms per account and 50 GB of uploads a month, above which the vendor may limit or suspend features, so unlimited means unmetered rather than uncapped.
  • They diverge on capability: Alchemer covers Deep question logic, Fillout covers Unlimited seats and forms.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Alchemer and Fillout actually diverge.

Attributes where Alchemer and Fillout differ
AttributeAlchemerFillout
Starting priceOn requestFree
Pricing modelTiered annual subscription published on the vendor sitePer month by response count
Free tierNoYes
PlatformsWeb, CloudWeb, API

Identical on both: user rating (Not yet rated), category (Surveys).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Alchemer

  • Deep question logic
  • Wide question types
  • Workflow automation
  • Integrations
  • Panel and distribution
  • Reporting

Only in Fillout

  • Unlimited seats and forms
  • Database read and write
  • Soft response limits
  • Conditional logic and calculations
  • EU hosting
  • REST API and webhooks

What people use each for

The jobs each tool is most often brought in to do.

Alchemer

  • Research questionnaires too conditional for a simple form buildernot Fillout
  • Teams needing survey data routed into Salesforce or a warehousenot Fillout
  • Organisations wanting research depth without enterprise experience-platform pricingnot Fillout

Fillout

  • A team already running on Airtable or Notion that wants forms which update existing records rather than appending new rowsnot Alchemer
  • An organisation with many occasional form builders, where per-seat pricing elsewhere would cost more than the forms are worthnot Alchemer
  • Replacing a survey tool, a scheduling tool and a payment link with one form that does all threenot Alchemer
  • Public forms that must keep collecting through an unexpected traffic spike rather than shutting off at a quotanot Alchemer

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Alchemer

  • More expensive than the simple form builders, which is the fair comparison for a short survey
  • The interface carries a long product history and is less immediately friendly than newer tools
  • Advanced logic is powerful and correspondingly easy to misconfigure, and testing a complex survey is real work
  • Named Alchemer since 2020, so much of the searchable material still says SurveyGizmo

Fillout

  • The Business plan is marketed with unlimited responses but the fair use policy names thresholds of 30,000 submissions a month, 250,000 in total, 500 forms per account and 50 GB of uploads a month, above which the vendor may limit or suspend features, so unlimited means unmetered rather than uncapped.
  • EU data residency begins on the Team plan at 250 USD per month, more than three times the Business price, and is not applied automatically; you must upgrade and then raise a support request to be moved.
  • The Team plan is hidden behind a secondary tab that does not render without interaction, so buyers reading the pricing page see Business at 75 USD as the top self-serve tier and only discover the 250 USD step when they ask for single sign-on or EU hosting.
  • The enterprise marketing page lists hosting in the United States, EU, United Kingdom, Australia and Canada, but the security documentation and subprocessor list name only the United States and the EU, so three of those five regions should be confirmed in writing before they are relied on.
  • The vendor is SOC 2 Type 2 but claims neither ISO 27001 nor HIPAA anywhere in its documentation, and it is angel-funded with no disclosed institutional round while the parent company now trades as Zite and ships a separate AI application builder.

Pricing, plan by plan

Alchemer

On request

No published plan breakdown. See the Alchemer review.

Fillout

Free
  • FreeFree
    • 1,000 responses per month
    • Unlimited forms and unlimited seats
    • 20 MB per file upload
  • Starter$15/month
    • 180 USD per year billed annually, a stated 20 percent saving on monthly billing
    • 2,000 responses per month
    • Unlimited forms and seats
  • Pro$40/month
    • 480 USD per year billed annually
    • 5,000 responses per month
    • Branding fully removed at this tier
  • Business$75/month
    • 900 USD per year billed annually
    • Marketed as unlimited responses, subject to a fair use threshold near 30,000 per month
    • 1 GB per file upload

Which should you pick?

Choose Alchemer if

  • You need deep question logic.
  • You work on Web, Cloud.
  • You also want wide question types.
Alchemer review

Choose Fillout if

  • You need unlimited seats and forms.
  • You want to start without paying.
  • You work on Web, API.
  • You also want database read and write.
Fillout review

Questions people ask

Is Alchemer or Fillout better?
Neither clearly leads. Alchemer starts at On request and Fillout at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Alchemer or Fillout?
Fillout has a free tier; the other does not. Paid plans start at On request for Alchemer and Free for Fillout.
Does Alchemer or Fillout run on more platforms?
Alchemer runs on Web, Cloud. Fillout runs on Web, API.
Can I use Fillout for free?
Yes. Fillout has a free tier, so you can try it without paying. Alchemer starts at On request.
What is Alchemer best used for?
Alchemer is most often used for research questionnaires too conditional for a simple form builder, teams needing survey data routed into salesforce or a warehouse, organisations wanting research depth without enterprise experience-platform pricing. Of those, research questionnaires too conditional for a simple form builder and teams needing survey data routed into salesforce or a warehouse are not what Fillout is typically brought in for.
What can Alchemer do that Fillout cannot?
Alchemer covers Deep question logic, Wide question types, Workflow automation, Integrations. Fillout covers Unlimited seats and forms, Database read and write, Soft response limits, Conditional logic and calculations.

Answered from the vendors’ own pages

Alchemer: What does Alchemer cost?

Tiered annual subscriptions published on the vendor site. Check current rates there.

Fillout: Are seats really unlimited?

Yes. The vendor states there are no per-seat charges on any plan, including Free, and forms are unlimited too. Responses per month is the only meter below the Business tier.

Alchemer: Is Alchemer the same as SurveyGizmo?

Yes. SurveyGizmo was renamed Alchemer in 2020, which is why older reviews and documentation use the former name.

Fillout: What happens when I exceed my response quota?

Nothing breaks. Forms keep collecting, and you can upgrade, buy bulk submissions or wait for the monthly reset.

Alchemer: When is it worth more than a simple form builder?

When the questionnaire has real conditional logic, or when responses need to route into Salesforce or a data warehouse.

Fillout: Can I host respondent data in the EU?

Only from the Team plan at 250 USD per month, and only after contacting support to switch. Note that email and payment subprocessors remain in the United States regardless.

Fillout: Is the Business plan really unlimited responses?

It is unmetered, not uncapped. The fair use policy names roughly 30,000 submissions a month as the point at which the vendor may intervene, so treat that as the practical ceiling.

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