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Artifact vs Prowly

A

Artifact

News

AI-powered personalized news discovery

From
Free
Rated
-
Prowly logo

Prowly

News

PR software to tell your story and track results

From
On request
Rated
-

The short version

  • Only Artifact has a free tier, so it costs nothing to try first.
  • Each has a real cost: Artifact wound down in early April 2024. Kevin Systrom and Mike Krieger closed it, saying the market opportunity was not large enough to keep investing; Prowly no pricing published on the website
  • They diverge on capability: Artifact covers AI recommendations, Prowly covers Media database.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Artifact and Prowly actually diverge.

Attributes where Artifact and Prowly differ
AttributeArtifactProwly
Starting priceFreeOn request
Pricing modelfreesubscription
Free tierYesNo
PlatformsIos, AndroidWeb
Founded20222013

Identical on both: user rating (Not yet rated), category (News).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Artifact

  • AI recommendations
  • Article summaries
  • Clickbait detection
  • Social sharing
  • Topic following
  • Social sharing
  • Ios support
  • Android support

Only in Prowly

  • Media database
  • Press release builder
  • Online newsroom
  • Email pitching
  • Coverage tracking
  • Semrush
  • Google Analytics
  • Slack

What people use each for

The jobs each tool is most often brought in to do.

Artifact

  • News consumptionnot Prowly
  • Content discoverynot Prowly
  • Staying informednot Prowly

Prowly

  • Media outreachnot Artifact
  • Press release creationnot Artifact
  • Journalist discoverynot Artifact
  • PR measurementnot Artifact

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Artifact

  • Wound down in early April 2024. Kevin Systrom and Mike Krieger closed it, saying the market opportunity was not large enough to keep investing
  • Yahoo acquired the personalisation technology and folded it into Yahoo News, so the app itself is not coming back
  • The founders stayed only in an advisory capacity through the transition

Prowly

  • No pricing published on the website
  • Pricing tiers and costs must be requested through signup or sales inquiry

Pricing, plan by plan

Artifact

Free
  • FreeFree
    • AI-powered recommendations
    • Article summaries
    • Social features

Prowly

On request
  • Essential$369/month
    • Media database
    • Press release creator
    • Online newsroom
  • Professional$589/month
    • All Essential features
    • Coverage tracking
    • Advanced analytics
  • EnterpriseFree
    • Unlimited features
    • API access
    • Custom integrations

Which should you pick?

Choose Artifact if

  • You need ai recommendations.
  • You want to start without paying.
  • You work on Ios, Android.
  • You also want article summaries.

Choose Prowly if

  • You need media database.
  • You also want press release builder.

Questions people ask

Is Artifact or Prowly better?
Neither clearly leads. Artifact starts at Free and Prowly at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Artifact or Prowly?
Artifact has a free tier; the other does not. Paid plans start at Free for Artifact and On request for Prowly.
Does Artifact or Prowly run on more platforms?
Artifact runs on Ios, Android. Prowly runs on Web.
Can I use Artifact for free?
Yes. Artifact has a free tier, so you can try it without paying. Prowly starts at On request.
What is Artifact best used for?
Artifact is most often used for news consumption, content discovery, staying informed. Of those, news consumption and content discovery are not what Prowly is typically brought in for.
What can Artifact do that Prowly cannot?
Artifact covers AI recommendations, Article summaries, Clickbait detection, Social sharing. Prowly covers Media database, Press release builder, Online newsroom, Email pitching.

Answered from the vendors’ own pages

Prowly: How much does Prowly cost?

Prowly does not display pricing on its website. Users must sign up for the platform or contact the sales team to learn about available plans and pricing.

Source
Prowly: What payment model does Prowly use?

The pricing page references plan selection but does not display available tiers, pricing models, or billing options. Contact Prowly sales for details on subscription or usage-based pricing.

Source
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