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PR Newswire vs Cision

PR Newswire logo

PR Newswire

Software

The global leader in press release distribution

From
On request
Rated
-
Full reviewWebsite
Cision logo

Cision

Software

The complete PR and earned media platform

From
On request
Rated
-
Full reviewWebsite

The short version

  • They diverge on capability: PR Newswire covers Press release distribution, Cision covers Media monitoring.

Where they differ

Only the attributes on which PR Newswire and Cision actually diverge.

Attributes where PR Newswire and Cision differ
AttributePR NewswireCision
Pricing modelusage-basedsubscription
PlatformsWebWeb, Ios, Android
Founded19541867

Identical on both: starting price (On request), free tier (No), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in PR Newswire

  • Press release distribution
  • Multimedia support
  • Targeted distribution
  • Regulatory disclosure
  • Cision platform
  • Google News
  • Yahoo Finance
  • Bloomberg

Only in Cision

  • Media monitoring
  • PR Newswire distribution
  • Media database
  • Influencer identification
  • Salesforce
  • Google Analytics
  • Slack
  • Microsoft 365

Both cover

  • Analytics & reporting
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

PR Newswire

  • Press release distribution
  • Product launchesnot Cision
  • Earnings announcementsnot Cision
  • Corporate newsnot Cision
  • SEC filingsnot Cision

Cision

  • Press release distribution
  • Media monitoringnot PR Newswire
  • PR measurementnot PR Newswire
  • Media outreachnot PR Newswire
  • Crisis communicationsnot PR Newswire

Both are used for press release distribution, on those jobs the choice comes down to price and fit rather than capability.

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

PR Newswire

  • PR Newswire is structured as an annual membership organization with a separate fee, on top of per-release distribution charges (archived pricing page, 8 September 2021)
  • Single state-level press release distribution starts at $355 USD for only a 400-word release, with pricing rising per additional word or wider circuit (archived pricing page, 8 September 2021)
  • Top Markets distribution, a wider circuit than a single state, starts at $650 USD for a 400-word release, and a four-release Top Markets bundle is $3,095 USD (archived pricing page, 8 September 2021)

Cision

Nothing recorded yet. See the Cision review.

Pricing, plan by plan

PR Newswire

On request
  • US1 - State$575/one-time
    • State distribution
    • Online posting
    • Basic analytics
  • US2 - Regional$825/one-time
    • Regional distribution
    • AP inclusion
    • Enhanced analytics
  • US3 - National$1475/one-time
    • National distribution
    • All wire services
    • Multimedia options
  • GlobalFree
    • International distribution
    • Translation services
    • Global reach

Cision

On request
  • Cision Communications CloudFree
    • Media monitoring
    • Media database
    • PR analytics
  • EnterpriseFree
    • Full platform access
    • PR Newswire distribution
    • Custom integrations

Which should you pick?

Choose PR Newswire if

  • You need press release distribution.
  • You also want multimedia support.
PR Newswire review

Choose Cision if

  • You need media monitoring.
  • You work on Web, Ios, Android.
  • You also want pr newswire distribution.
Cision review

Questions people ask

Is PR Newswire or Cision better?
Neither clearly leads. PR Newswire starts at On request and Cision at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, PR Newswire or Cision?
PR Newswire starts at On request and Cision at On request.
Does PR Newswire or Cision run on more platforms?
PR Newswire runs on Web. Cision runs on Web, Ios, Android.
What is PR Newswire best used for?
PR Newswire is most often used for press release distribution, product launches, earnings announcements, corporate news. Of those, product launches and earnings announcements are not what Cision is typically brought in for.
What can PR Newswire do that Cision cannot?
PR Newswire covers Press release distribution, Multimedia support, Targeted distribution, Regulatory disclosure. Cision covers Media monitoring, PR Newswire distribution, Media database, Influencer identification. Both handle Analytics & reporting, Web support.
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