Marketing · head to head
Microsoft Clarity vs Netcore Cloud

Microsoft Clarity
Marketing
Free behaviour analytics tool with session recordings, heatmaps, and AI insights
- From
- Free
- Rated
- -

Netcore Cloud
Marketing
Indian customer engagement and email infrastructure suite with part of the fee tied to your KPIs
- From
- On request
- Rated
- -
The short version
- Only Microsoft Clarity has a free tier, so it costs nothing to try first.
- Each has a real cost: Microsoft Clarity no paid tier means no premium support; enterprise SLAs and dedicated account management are unavailable; Netcore Cloud no pricing is published at any tier, and the outcome-linked component means your bill varies with KPI definitions negotiated in the contract, so two customers on the same configuration can pay very different amounts with no public benchmark to argue from.
- Prices and features above were last checked on 31 August 2026.
Where they differ
Only the attributes on which Microsoft Clarity and Netcore Cloud actually diverge.
| Attribute | Microsoft Clarity | Netcore Cloud |
|---|---|---|
| Starting price | Free | On request |
| Pricing model | free | quote |
| Free tier | Yes | No |
| Platforms | Web, iOS, Android | Web, API, iOS SDK, Android SDK |
Identical on both: user rating (Not yet rated), category (Marketing).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Microsoft Clarity
Nothing recorded that Netcore Cloud does not also cover.
Only in Netcore Cloud
- Customer engagement orchestration
- Outcome-linked pricing
- Email API
- Unbxd product search
- Customer data platform
- WhatsApp Business
- Raman AI layer
- Segmentation
What people use each for
The jobs each tool is most often brought in to do.
Microsoft Clarity
- SaaS product teams identifying checkout and signup funnel frictionnot Netcore Cloud
- E-commerce sites optimising product discovery and purchase flowsnot Netcore Cloud
- Content websites understanding reading patterns and article engagementnot Netcore Cloud
- Mobile app teams (iOS/Android) analysing user journey and drop-off pointsnot Netcore Cloud
- B2B platforms optimising onboarding and feature discoverynot Netcore Cloud
- Agencies and consultants providing UX analysis to clients free of chargenot Netcore Cloud
Netcore Cloud
- An Indian ecommerce brand that needs email, WhatsApp and app push in one journey with WhatsApp template approval handled by a vendor that deals with Meta dailynot Microsoft Clarity
- A bank or insurer with an India data residency requirement that rules out sending customer data to a US-hosted engagement platformnot Microsoft Clarity
- A consumer app moving off Braze or Salesforce Marketing Cloud on cost, at comparable monthly tracked user volumesnot Microsoft Clarity
- An ecommerce operator that wants site search and merchandising from the same vendor as its campaign platform through the Unbxd productnot Microsoft Clarity
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Microsoft Clarity
- No paid tier means no premium support; enterprise SLAs and dedicated account management are unavailable
- Dependency on JavaScript tracking; websites with strict CSP (content security policy) may struggle with integration
- Session replay is limited to browser-based interactions; native app behaviour in web wrappers is not captured
- AI Chat and summaries require adequate session volume; low-traffic sites lack sufficient data for meaningful pattern detection
- Privacy masking is automatic but lacks granular configuration; custom masking rules for proprietary data require workarounds
Netcore Cloud
- No pricing is published at any tier, and the outcome-linked component means your bill varies with KPI definitions negotiated in the contract, so two customers on the same configuration can pay very different amounts with no public benchmark to argue from.
- The outcome-based element cuts both ways: if the agreed KPI moves for reasons unrelated to Netcore, such as a pricing change or a seasonal shift, you can pay more for a campaign programme that did not change.
- Netcore Cloud is three distinct products under one brand, Customer Engagement, Email API and Unbxd, and buyers regularly assume capabilities from one are present in the contract for another.
- Engineering and support depth sit in Indian time zones, so European and North American customers get slower escalation on production incidents than a locally staffed vendor would give.
- The main domain moved from netcorecloud.com to netcore.ai, so a significant amount of documentation, developer guidance and third-party writing now sits behind redirects or dead links, which slows implementation teams down.
Pricing, plan by plan
Microsoft Clarity
FreeNo published plan breakdown. See the Microsoft Clarity review.
Netcore Cloud
On request- Growth$undefined/year
- Campaign orchestration across email, SMS, push and WhatsApp
- Segmentation and journey builder
- Priced on monthly tracked users
- Enterprise$undefined/year
- Everything in Growth
- Customer data platform and predictive segmentation
- Raman AI features
- Netcore Email API$undefined/year
- Transactional and bulk sending infrastructure
- Dedicated IPs and deliverability tooling
- Priced on send volume
Which should you pick?
Choose Microsoft Clarity if
- You want to start without paying.
- You work on Web, iOS, Android.
Choose Netcore Cloud if
- You need customer engagement orchestration.
- You work on Web, API, iOS SDK, Android SDK.
- You also want outcome-linked pricing.
Questions people ask
- Is Microsoft Clarity or Netcore Cloud better?
- Neither clearly leads. Microsoft Clarity starts at Free and Netcore Cloud at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Microsoft Clarity or Netcore Cloud?
- Microsoft Clarity has a free tier; the other does not. Paid plans start at Free for Microsoft Clarity and On request for Netcore Cloud.
- Does Microsoft Clarity or Netcore Cloud run on more platforms?
- Microsoft Clarity runs on Web, iOS, Android. Netcore Cloud runs on Web, API, iOS SDK, Android SDK.
- Can I use Microsoft Clarity for free?
- Yes. Microsoft Clarity has a free tier, so you can try it without paying. Netcore Cloud starts at On request.
- What is Microsoft Clarity best used for?
- Microsoft Clarity is most often used for saas product teams identifying checkout and signup funnel friction, e-commerce sites optimising product discovery and purchase flows, content websites understanding reading patterns and article engagement, mobile app teams (ios/android) analysing user journey and drop-off points. Of those, saas product teams identifying checkout and signup funnel friction and e-commerce sites optimising product discovery and purchase flows are not what Netcore Cloud is typically brought in for.
- What can Microsoft Clarity do that Netcore Cloud cannot?
- Netcore Cloud covers Customer engagement orchestration, Outcome-linked pricing, Email API, Unbxd product search.
Answered from the vendors’ own pages
Microsoft Clarity: Is Microsoft Clarity truly free?
Yes. Microsoft Clarity is completely free with no traffic limits, no paid tier, and no restrictions based on session volume. It integrates with web properties via a single tracking snippet.
SourceNetcore Cloud: Does Netcore publish any pricing?
No. Both Growth and Enterprise route to a sales conversation, priced on monthly tracked users and feature configuration.
Microsoft Clarity: Does Clarity comply with GDPR and CCPA?
Yes. Clarity automatically masks sensitive form field data before transmission and supports privacy-by-default configuration. EU and California data residency options are available.
SourceNetcore Cloud: What does outcome-based pricing actually mean?
Netcore states that roughly 30 per cent of the platform fee is tied to agreed business KPIs. Scrutinise how those KPIs are defined and measured before signing.
Microsoft Clarity: Can Clarity track mobile apps?
Yes. Clarity provides native SDKs for iOS and Android, as well as support for React Native and Flutter apps.
SourceNetcore Cloud: Is Netcore the same as Pepipost?
Pepipost is the sending infrastructure Netcore acquired; it now trades as Netcore Email API and is sold separately from the engagement platform.
Netcore Cloud: Can data stay in India?
Yes. Netcore offers regional data centre options including India, which is a common reason regulated Indian buyers choose it over US platforms.
Related pages
More on Microsoft Clarity
More on Netcore Cloud
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