Software · head to head
ManyChat vs Landbot

ManyChat
Software
Chatbot and automation platform for Instagram, Messenger, WhatsApp, and SMS
- From
- Free
- Rated
- -

Landbot
Software
No-code chatbot builder for websites, WhatsApp, and lead generation
- From
- Free
- Rated
- -
The short version
- Each has a real cost: ManyChat pro plan pricing scales quickly with contact count, becoming expensive for large audiences.; Landbot extra chats beyond plan allowances cost €0.05-€0.10 each, which can add up at scale.
- They diverge on capability: ManyChat covers Instagram Automation, Landbot covers WhatsApp Integration.
Where they differ
Only the attributes on which ManyChat and Landbot actually diverge.
Identical on both: starting price (Free), pricing model (freemium), free tier (Yes), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in ManyChat
- Instagram Automation
- WhatsApp Automation
- SMS Marketing
- Broadcast Campaigns
- E-commerce Integrations
Only in Landbot
- WhatsApp Integration
- AI Chats
- Human Handoff
- Templates Library
- CRM Integrations
Both cover
- Visual Flow Builder
What people use each for
The jobs each tool is most often brought in to do.
ManyChat
- Automating Instagram DM and comment repliesnot Landbot
- Lead generation via chat funnelsnot Landbot
- WhatsApp order updates and broadcastsnot Landbot
- E-commerce cart recovery via chatnot Landbot
Landbot
- Lead qualification chatbots on websitesnot ManyChat
- WhatsApp customer engagementnot ManyChat
- Interactive conversational formsnot ManyChat
- Automated first-line customer supportnot ManyChat
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
ManyChat
- Pro plan pricing scales quickly with contact count, becoming expensive for large audiences.
- WhatsApp automation requires a connected WhatsApp Business API number with separate messaging costs.
- The free plan has restrictive contact and feature limits compared to paid competitors.
- Advanced flow logic can become difficult to manage for very complex automation sequences.
Landbot
- Extra chats beyond plan allowances cost €0.05-€0.10 each, which can add up at scale.
- Adding WhatsApp to the Professional plan costs an additional €100/month.
- Premium CRM integrations like Salesforce require the higher-priced Professional tier or above.
- The free plan is capped at only 100 chats per month, limiting real-world testing.
Pricing, plan by plan
ManyChat
Free- Free$undefined/month
- Limited contacts
- Core automation features
- Basic channels
- Pro$15/month
- Higher contact limits
- All channels
- Broadcast messaging
Landbot
Free- Free$undefined/month
- 100 chats/month
- 1 seat
- Full builder access
- Starter$32/month
- 500 chats/month
- 100 AI chats
- 2 seats
- Professional$80/month
- 2,500 chats/month
- 300 AI chats
- 3 seats
Which should you pick?
Choose ManyChat if
- You need instagram automation.
- You want to start without paying.
- You work on web, ios, android.
- You also want whatsapp automation.
Choose Landbot if
- You need whatsapp integration.
- You want to start without paying.
- You work on web.
- You also want ai chats.
Questions people ask
- Is ManyChat or Landbot better?
- Neither clearly leads. ManyChat starts at Free and Landbot at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, ManyChat or Landbot?
- ManyChat starts at Free and Landbot at Free.
- Does ManyChat or Landbot run on more platforms?
- ManyChat runs on web, ios, android. Landbot runs on web.
- Can I use ManyChat for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is ManyChat best used for?
- ManyChat is most often used for automating instagram dm and comment replies, lead generation via chat funnels, whatsapp order updates and broadcasts, e-commerce cart recovery via chat. Of those, automating instagram dm and comment replies and lead generation via chat funnels are not what Landbot is typically brought in for.
- What can ManyChat do that Landbot cannot?
- ManyChat covers Instagram Automation, WhatsApp Automation, SMS Marketing, Broadcast Campaigns. Landbot covers WhatsApp Integration, AI Chats, Human Handoff, Templates Library. Both handle Visual Flow Builder.
Answered from the vendors’ own pages
Landbot: What happens after the free trial ends?
Users are automatically moved to the Free plan with no charge, since Landbot does not require a credit card for trials.
SourceLandbot: Can I cancel a monthly plan anytime?
Yes, monthly plans are month-to-month and can be cancelled at any time from account settings with no long-term contract.
SourceLandbot: Does Landbot support WhatsApp?
Yes, WhatsApp is included in the Professional WhatsApp plan and can be added to Professional for an extra €100/month, including one WhatsApp number.
SourceRelated pages
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