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Employee Engagement · head to head

Loop & Tie vs ShareASale

Loop & Tie logo

Loop & Tie

Employee Engagement

Choice-based gifting on a flat annual subscription with a marketplace weighted toward small and independent makers

From
Free
Free plan
Yes
ShareASale logo

ShareASale

Affiliate Marketing

Leading affiliate network connecting merchants with publishers

From
$550/one-time
Free plan
No

The short version

  • Only Loop & Tie has a free tier, so it costs nothing to try first.
  • Each has a real cost: Loop & Tie the tier structure gates users tightly, so needing a fourth user pushes an organisation from five hundred to five thousand dollars a year, a tenfold platform cost increase for one seat.; ShareASale platform shutting down at end of 2025 with mandatory migration to Awin
  • They diverge on capability: Loop & Tie covers Choice-based collections, ShareASale covers Real-time tracking.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which Loop & Tie and ShareASale actually diverge.

Attributes where Loop & Tie and ShareASale differ
AttributeLoop & TieShareASale
Starting priceFree$550/one-time
Pricing modelPer year subscription plus gift spendUnknown
Free tierYesNo
CategoryEmployee EngagementAffiliate Marketing
FoundedUnknown2000

Identical on both: platforms (Web), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Loop & Tie

  • Choice-based collections
  • Curated marketplace
  • Flat rate or free shipping
  • Redemption analytics
  • Post-redemption scheduling
  • Branded merchandise and swag
  • Salesforce and HRIS integrations
  • Global warehousing

Only in ShareASale

  • Real-time tracking
  • Affiliate recruitment
  • Commission management
  • Payment processing
  • Fraud detection
  • Shopify
  • WooCommerce
  • Magento

What people use each for

The jobs each tool is most often brought in to do.

Loop & Tie

  • A marketing team that wants gifting spend to go to small and independent makers rather than mass-produced branded drinkwarenot ShareASale
  • A customer success team sending moderate volumes of thank you gifts and needing a meeting booked immediately after redemptionnot ShareASale
  • A property management company sending resident perks where a curated local-feeling catalogue matters more than catalogue sizenot ShareASale
  • A small business that wants to run gifting properly on a published five hundred dollar a year subscription rather than negotiating an enterprise contractnot ShareASale

ShareASale

  • affiliate marketing managementnot Loop & Tie
  • Workflow automationnot Loop & Tie
  • Reportingnot Loop & Tie

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Loop & Tie

  • The tier structure gates users tightly, so needing a fourth user pushes an organisation from five hundred to five thousand dollars a year, a tenfold platform cost increase for one seat.
  • The curated marketplace is deliberately smaller than mass catalogues, so recipients who want a specific well known product will not find it and some will treat the choice as limited.
  • Global warehousing and international fulfilment only appear on the Premium tier, so any organisation gifting outside its home market is effectively on the five thousand dollar plan whatever its volume.
  • Native Salesforce and HRIS integration is a Premium feature or an Essentials add-on, so the automation that makes gifting scalable is not in the price most buyers first see.
  • Free shipping starts at Essentials, meaning free plan users pay five dollars per gift in shipping, which on any real volume is more than the Essentials subscription would have cost.

ShareASale

  • Platform shutting down at end of 2025 with mandatory migration to Awin
  • High merchant entry cost at $550 sign-up fee plus $35 monthly
  • $50 minimum payout for publishers creates cash flow delay
  • Consolidation into Awin creates uncertainty for existing workflows and features

Pricing, plan by plan

Loop & Tie

Free
  • FreeFree
    • One user
    • Full marketplace access
    • Send gifts by email
  • Essentials$500/year
    • Three users and three teams
    • Custom gift collections
    • Free shipping
  • Premium$5000/year
    • Unlimited users and five teams
    • Gift cards, print on demand and branded merchandise
    • Global warehousing and fulfilment
  • Build Your Own$undefined/year
    • Custom team structures and permissions
    • Exclusive inventory or private-label collections
    • Custom logistics and compliance-driven fulfilment

ShareASale

$550/one-time
  • Merchant Setup$550/one-time
    • One-time network sign-up fee
  • Merchant Monthly$35/month
    • Platform access
    • Affiliate management

Which should you pick?

Choose Loop & Tie if

  • You need choice-based collections.
  • You want to start without paying.
  • You also want curated marketplace.

Choose ShareASale if

  • You need real-time tracking.
  • You also want affiliate recruitment.

Questions people ask

Is Loop & Tie or ShareASale better?
Neither clearly leads. Loop & Tie starts at Free and ShareASale at $550/one-time, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Loop & Tie or ShareASale?
Loop & Tie has a free tier; the other does not. Paid plans start at Free for Loop & Tie and $550/one-time for ShareASale.
Does Loop & Tie or ShareASale run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Loop & Tie for free?
Yes. Loop & Tie has a free tier, so you can try it without paying. ShareASale starts at $550/one-time.
What is Loop & Tie best used for?
Loop & Tie is most often used for a marketing team that wants gifting spend to go to small and independent makers rather than mass-produced branded drinkware, a customer success team sending moderate volumes of thank you gifts and needing a meeting booked immediately after redemption, a property management company sending resident perks where a curated local-feeling catalogue matters more than catalogue size, a small business that wants to run gifting properly on a published five hundred dollar a year subscription rather than negotiating an enterprise contract. Of those, a marketing team that wants gifting spend to go to small and independent makers rather than mass-produced branded drinkware and a customer success team sending moderate volumes of thank you gifts and needing a meeting booked immediately after redemption are not what ShareASale is typically brought in for.
What can Loop & Tie do that ShareASale cannot?
Loop & Tie covers Choice-based collections, Curated marketplace, Flat rate or free shipping, Redemption analytics. ShareASale covers Real-time tracking, Affiliate recruitment, Commission management, Payment processing.

Answered from the vendors’ own pages

Loop & Tie: How much does the platform cost?

Free for one user, five hundred dollars a year for Essentials with three users, five thousand dollars a year for Premium with unlimited users, plus a quoted enterprise tier. Gift spend is separate.

ShareASale: What is ShareASale's current status?

ShareASale is closing at the end of 2025. The platform was acquired by Awin in 2017, and all users are transitioning to Awin as the parent company consolidates services.

Source
Loop & Tie: What is different about the catalogue?

It is curated toward small, independent, sustainable and diverse-owned brands rather than mass market products, which is the usual reason buyers choose it over larger competitors.

ShareASale: What are the pricing fees for merchants on ShareASale?

Merchants pay a one-time network sign-up fee of $550 plus a recurring $35 monthly platform fee. Merchants must also maintain a minimum deposit in their account to cover affiliate commissions.

Source
Loop & Tie: Do recipients choose their gift?

Yes, the sender sets a collection and price band and the recipient picks one item.

ShareASale: How much do publishers earn on ShareASale?

Publishers join ShareASale for free. Minimum payout is $50, with monthly payments made on the 20th via ACH direct deposit, check, or Payoneer.

Source
Loop & Tie: Can I gift internationally on the cheaper plans?

Not properly. Global warehousing and fulfilment are Premium features.

ShareASale: How large is the ShareASale network?

ShareASale has over 25,000 merchants, 270,000 active publishers, and generated $200 million in sales in 2022, making it one of the fastest-growing affiliate platforms in North America.

Source
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