Maps · head to head
LocationIQ vs Webfleet

LocationIQ
Maps
Enterprise-grade location APIs at affordable prices
- From
- Free
- Free plan
- Yes

Webfleet
Fleet Management
European fleet telematics, owned by Bridgestone since the TomTom Telematics sale
- From
- On request
- Free plan
- No
The short version
- Only LocationIQ has a free tier, so it costs nothing to try first.
- Each has a real cost: LocationIQ smaller ecosystem of integrations compared to Google Maps; Webfleet ownership sits with a tyre manufacturer, so product investment follows the tyre and vehicle services strategy, and features that do not feed that business have historically moved slowly.
- They diverge on capability: LocationIQ covers Core Functionality, Webfleet covers Tachograph management.
- Prices and features above were last checked on 31 August 2026.
Where they differ
Only the attributes on which LocationIQ and Webfleet actually diverge.
| Attribute | LocationIQ | Webfleet |
|---|---|---|
| Starting price | Free | On request |
| Pricing model | subscription | quote |
| Free tier | Yes | No |
| Platforms | API | Web, iOS, Android |
| Category | Maps | Fleet Management |
Identical on both: user rating (Not yet rated).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in LocationIQ
- Core Functionality
- User Interface
Only in Webfleet
- Tachograph management
- OptiDrive 360
- LINK devices
- PRO driver terminals
- Tyre and vehicle data
- Video telematics
What people use each for
The jobs each tool is most often brought in to do.
LocationIQ
- Geocoding and reverse geocoding addresses at scalenot Webfleet
- Store locators and address autofill in web and mobile appsnot Webfleet
- Asset and vehicle tracking with route optimisationnot Webfleet
- Serving static and dynamic map tilesnot Webfleet
- Distance matrix and route planningnot Webfleet
Webfleet
- A haulage operator running heavy goods vehicles across EU borders that must download tachograph data remotely and prove driving-time compliancenot LocationIQ
- A European van fleet that wants driver coaching and fuel reporting without buying an American platform with unused compliance modulesnot LocationIQ
- An organisation already buying Bridgestone tyres and maintenance that can fold telematics into an existing service contractnot LocationIQ
- Fleets that want in-cab navigation and job dispatch on a dedicated driver terminal rather than a phone appnot LocationIQ
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
LocationIQ
- Smaller ecosystem of integrations compared to Google Maps
- Less documentation than industry-leading platforms
- Less brand recognition than Google or Mapbox
Webfleet
- Ownership sits with a tyre manufacturer, so product investment follows the tyre and vehicle services strategy, and features that do not feed that business have historically moved slowly.
- North American coverage is thin next to the European operation, with a smaller partner network and an hours of service product that is not competitive with purpose-built ELD vendors.
- Useful compliance capability sits in add-on tiers, so remote tachograph download and advanced reporting push the real per vehicle cost well above the entry quote.
- The camera line arrived later than the market and offers less on-device detection and less coaching workflow than Lytx or Samsara, so safety-driven buyers often end up running a second system.
- Contracts are hardware-led and usually multi-year, so replacing Webfleet means either running out the term or writing off installed devices that have no resale value.
Pricing, plan by plan
LocationIQ
Free- FreeFree
- 5,000 requests/day
- Limited commercial use with attribution
- Maps Lite$45/month
- 10,000 map views/day
- Geocoding APIs
- No routing
- Developer$100/month
- 25,000 requests/day
- All APIs (geocoding, routing, maps)
- Startup$200/month
- 60,000 requests/day
- Priority email support
Webfleet
On request- Webfleet$undefined/year
- Per vehicle subscription in feature tiers
- Hardware bought outright or amortised over the term
- Tachograph and remote download sold as add-ons
Which should you pick?
Choose LocationIQ if
- You need core functionality.
- You want to start without paying.
- You work on API.
- You also want user interface.
Choose Webfleet if
- You need tachograph management.
- You work on Web, iOS, Android.
- You also want optidrive 360.
Questions people ask
- Is LocationIQ or Webfleet better?
- Neither clearly leads. LocationIQ starts at Free and Webfleet at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, LocationIQ or Webfleet?
- LocationIQ has a free tier; the other does not. Paid plans start at Free for LocationIQ and On request for Webfleet.
- Does LocationIQ or Webfleet run on more platforms?
- LocationIQ runs on API. Webfleet runs on Web, iOS, Android.
- Can I use LocationIQ for free?
- Yes. LocationIQ has a free tier, so you can try it without paying. Webfleet starts at On request.
- What is LocationIQ best used for?
- LocationIQ is most often used for geocoding and reverse geocoding addresses at scale, store locators and address autofill in web and mobile apps, asset and vehicle tracking with route optimisation, serving static and dynamic map tiles. Of those, geocoding and reverse geocoding addresses at scale and store locators and address autofill in web and mobile apps are not what Webfleet is typically brought in for.
- What can LocationIQ do that Webfleet cannot?
- LocationIQ covers Core Functionality, User Interface. Webfleet covers Tachograph management, OptiDrive 360, LINK devices, PRO driver terminals.
Answered from the vendors’ own pages
LocationIQ: How much does LocationIQ cost?
LocationIQ offers a Free plan with 5,000 requests/day, Maps Lite at $45/month for 10,000 map views/day, Developer at $100/month for 25,000 requests/day, and higher tiers up to Business Plus at $950/month for 30M requests/month. All plans are billed monthly with 2 months free for annual prepayment.
SourceWebfleet: Is Webfleet still connected to TomTom?
No. TomTom sold the telematics business to Bridgestone in 2019. There is still navigation and mapping heritage in the driver terminals, but the owner and the strategy are Bridgestone.
LocationIQ: Is LocationIQ free?
Yes, LocationIQ offers a free tier with 5,000 requests/day, providing access to geocoding and mapping APIs. Free tier users must include attribution and cannot use for commercial purposes.
SourceWebfleet: Can it handle US ELD requirements?
There is an offering, but it is not the strength of the platform. A fleet whose main problem is US hours of service compliance should look at vendors built around that mandate.
LocationIQ: What support levels does LocationIQ offer?
Free and early paid tiers receive best-effort email support. The Startup plan ($200/month) includes priority email support. Business Plus ($950/month) includes priority live chat support with dedicated AWS endpoints for improved performance.
SourceWebfleet: Do I have to buy Bridgestone tyres to use it?
No. The tyre services integration is optional. It is worth pricing as a bundle if you already buy from Bridgestone, because that is where the discounting sits.
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