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Influencer Marketing · head to head

Klear vs Rakuten Advertising

Klear logo

Klear

Influencer Marketing

Influencer marketing made simple

From
On request
Rated
-
Rakuten Advertising logo

Rakuten Advertising

Affiliate Marketing

Performance marketing solutions with global reach

From
On request
Rated
-

The short version

  • Each has a real cost: Klear no pricing is published for any of the four tiers; Rakuten Advertising account terminations without clear explanation
  • They diverge on capability: Klear covers AI-powered discovery, Rakuten Advertising covers Global publisher network.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Klear and Rakuten Advertising actually diverge.

Attributes where Klear and Rakuten Advertising differ
AttributeKlearRakuten Advertising
Pricing modelsubscriptiontransaction
PlatformsWeb, ApiWeb
CategoryInfluencer MarketingAffiliate Marketing
Founded20121997

Identical on both: starting price (On request), free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Klear

  • AI-powered discovery
  • Demographic analysis
  • Campaign management
  • Performance analytics
  • Influencer CRM
  • Social listening
  • Competitor tracking
  • Reporting

Only in Rakuten Advertising

  • Global publisher network
  • Influencer marketplace
  • Cross-device attribution
  • AI-powered insights
  • Brand protection
  • Google Analytics
  • Adobe Analytics
  • Shopify

What people use each for

The jobs each tool is most often brought in to do.

Klear

  • Influencer marketing platformnot Rakuten Advertising
  • Social media monitoringnot Rakuten Advertising
  • Influencer discovery and outreachnot Rakuten Advertising

Rakuten Advertising

  • affiliate marketing managementnot Klear
  • Workflow automationnot Klear
  • Reportingnot Klear

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Klear

  • No pricing is published for any of the four tiers
  • Most agreements carry a minimum contract length of 12 months
  • Cost depends on sources monitored, data volume, user count, integrations and onboarding, so several negotiated variables set the price
  • Every quote is individually tailored rather than listed

Rakuten Advertising

  • Account terminations without clear explanation
  • Commission payment delays of 60-90 days before payment settlement
  • Support response times are slow and often unhelpful
  • Limited transparency on advertiser approval reasons when applications get rejected
  • Less user-friendly interface compared to CJ Affiliate and ShareASale

Pricing, plan by plan

Klear

On request
  • Starter$undefined/month
    • Influencer discovery
    • Basic filters
    • Campaign tracking
  • Professional$undefined/month
    • Advanced search
    • Audience demographics
    • Performance analytics
  • Enterprise$undefined/month
    • Meltwater integration
    • Custom solutions
    • API access

Rakuten Advertising

On request
  • NetworkFree
    • Performance-based pricing
    • Global publisher access
    • Advanced reporting

Which should you pick?

Choose Klear if

  • You need ai-powered discovery.
  • You work on Web, Api.
  • You also want demographic analysis.

Choose Rakuten Advertising if

  • You need global publisher network.
  • You also want influencer marketplace.

Questions people ask

Is Klear or Rakuten Advertising better?
Neither clearly leads. Klear starts at On request and Rakuten Advertising at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Klear or Rakuten Advertising?
Klear starts at On request and Rakuten Advertising at On request.
Does Klear or Rakuten Advertising run on more platforms?
Klear runs on Web, Api. Rakuten Advertising runs on Web.
What is Klear best used for?
Klear is most often used for influencer marketing platform, social media monitoring, influencer discovery and outreach. Of those, influencer marketing platform and social media monitoring are not what Rakuten Advertising is typically brought in for.
What can Klear do that Rakuten Advertising cannot?
Klear covers AI-powered discovery, Demographic analysis, Campaign management, Performance analytics. Rakuten Advertising covers Global publisher network, Influencer marketplace, Cross-device attribution, AI-powered insights.

Answered from the vendors’ own pages

Klear: What is Klear's current pricing model?

Klear is now part of Meltwater's influencer marketing suite. Pricing is tailored rather than one-size-fits-all, based on monitoring scope, data volume, user count, and support needs.

Source
Rakuten Advertising: How does Rakuten Advertising pay commissions?

Rakuten Advertising follows a 60-to-90 day commission payment cycle tied to advertiser invoice settlement, which is industry-standard but can result in delayed payments.

Source
Klear: How does Meltwater/Klear pricing work?

Meltwater offers Starter, Pro, Enterprise, and Agency plans with customized pricing. Annual contracts with 12-month minimum are standard. Implementation fees may apply.

Source
Rakuten Advertising: What integrations does Rakuten Advertising support?

Rakuten Advertising integrates with third-party platforms including Improvado, Strackr, Wecantrack, and Kochava for data tracking and reporting across Google Ads, Microsoft Ads, and Meta Ads.

Source
Klear: Does Klear/Meltwater offer free trials?

Meltwater does not offer self-serve free trials. Expert-guided demos are provided at no cost upon request.

Source
Rakuten Advertising: How are commission rates determined on Rakuten Advertising?

Each advertiser sets its own commission rates, cookie durations, and approval requirements. Commission structures vary by individual brand and product category.

Source
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