Softwr

SEO · head to head

Keyword Insights vs Linkody

Keyword Insights logo

Keyword Insights

SEO

AI keyword clustering tool that groups keywords by live SERP overlap

From
On request
Rated
-
Linkody logo

Linkody

SEO

Backlink monitoring tool for teams that only want link alerts, not a full SEO suite

From
On request
Rated
-

The short version

  • Each has a real cost: Keyword Insights it has no keyword research or search volume data of its own; keywords must be exported from another tool such as Ahrefs or Search Console first.; Linkody its own backlink index is smaller than Ahrefs or Semrush, so it is weaker for discovering new link prospects than for monitoring links it already knows about.
  • They diverge on capability: Keyword Insights covers SERP-based clustering, Linkody covers Backlink alerts.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which Keyword Insights and Linkody actually diverge.

Attributes where Keyword Insights and Linkody differ
AttributeKeyword InsightsLinkody
Pricing modelPer month by credit volume, with pay-as-you-go availablePer month by tracked domains and backlinks

Identical on both: starting price (On request), free tier (No), platforms (Web), user rating (Not yet rated), category (SEO).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Keyword Insights

  • SERP-based clustering
  • Intent classification
  • Content brief generation
  • Bulk keyword upload
  • Pay-as-you-go credits
  • Competitor content gap analysis

Only in Linkody

  • Backlink alerts
  • Link quality scoring
  • Competitor backlink tracking
  • Rank tracking
  • Campaign management
  • API access

What people use each for

The jobs each tool is most often brought in to do.

Keyword Insights

  • A content team building topic clusters for a content calendar from a large exported keyword listnot Linkody
  • An agency needing intent classification to decide whether a keyword warrants a blog post or a product pagenot Linkody
  • A team that wants SERP-reality clustering rather than word-embedding-based grouping that can miss what Google actually treats as one topicnot Linkody
  • A one-off project needing to cluster a single large keyword export without committing to a monthly subscriptionnot Linkody

Linkody

  • A link builder who wants alerts on new and lost backlinks without paying for a full SEO suite's research modulesnot Keyword Insights
  • A PR or outreach team monitoring whether placed links stay live over timenot Keyword Insights
  • An SEO consultant with clients on a budget who wants a cheap add-on tool alongside a primary research subscription elsewherenot Keyword Insights
  • An agency needing white-label backlink reporting at the Agency tier without the cost of Ahrefs Enterprisenot Keyword Insights

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Keyword Insights

  • It has no keyword research or search volume data of its own; keywords must be exported from another tool such as Ahrefs or Search Console first.
  • SERP-based clustering requires a live Google SERP pull per keyword, which is why it is credit-metered and can get expensive fast on very large keyword lists.
  • The pay-as-you-go credit tier only covers clustering; content briefs and other features require a full subscription, which is easy to miss when comparing the entry price.
  • It has no rank tracking, backlink data or technical crawling, so it is a single-purpose tool that must sit alongside a broader SEO stack.
  • As a small, specialised vendor, its roadmap and support resourcing are thinner than a full suite like Semrush that bundles clustering as one feature among many.

Linkody

  • Its own backlink index is smaller than Ahrefs or Semrush, so it is weaker for discovering new link prospects than for monitoring links it already knows about.
  • It has no keyword research, technical crawling or content tooling at all, so it never functions as a standalone SEO tool for a team that only buys one product.
  • Entry-tier domain and backlink allowances are modest, at 2 domains and 500 tracked backlinks, so a team with several client sites quickly needs to move up two or three tiers.
  • Rank tracking is bundled in from the Advanced tier but is a secondary feature rather than the deep, dedicated tracking a purpose-built tool like AccuRanker offers.
  • As a smaller, narrowly scoped vendor, roadmap pace and new feature development are slower than a well-funded full suite competing across every SEO category.

Pricing, plan by plan

Keyword Insights

On request
  • Basic$58/month
    • 10,000 credits a month
    • Keyword clustering and intent classification
    • Content brief generation
  • Professional$99/month
    • 20,000 credits a month
    • All Basic features
    • Higher project and export limits
  • Pay As You Go$7.99/month
    • 1,000 clustering-only credits, no subscription required
    • 7-day trial available for 1 US dollar
    • Other features require a subscription plan

Linkody

On request
  • Webmaster$14.9/month
    • 2 domains, 500 tracked backlinks
    • 30-day free trial
    • Backlink and lost-link alerts
  • Advanced$24.9/month
    • Higher domain and backlink allowance than Webmaster
    • Competitor tracking
    • Rank tracking included
  • Pro$49.9/month
    • Agency-level domain and backlink allowance
    • API access
    • Campaign management
  • Agency$99.9/month
    • Higher agency-tier allowance than Pro
    • White-label reporting

Which should you pick?

Choose Keyword Insights if

  • You need serp-based clustering.
  • You also want intent classification.

Choose Linkody if

  • You need backlink alerts.
  • You also want link quality scoring.

Questions people ask

Is Keyword Insights or Linkody better?
Neither clearly leads. Keyword Insights starts at On request and Linkody at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Keyword Insights or Linkody?
Keyword Insights starts at On request and Linkody at On request.
Does Keyword Insights or Linkody run on more platforms?
Both run on Web, so platform support will not decide this one for you.
What is Keyword Insights best used for?
Keyword Insights is most often used for a content team building topic clusters for a content calendar from a large exported keyword list, an agency needing intent classification to decide whether a keyword warrants a blog post or a product page, a team that wants serp-reality clustering rather than word-embedding-based grouping that can miss what google actually treats as one topic, a one-off project needing to cluster a single large keyword export without committing to a monthly subscription. Of those, a content team building topic clusters for a content calendar from a large exported keyword list and an agency needing intent classification to decide whether a keyword warrants a blog post or a product page are not what Linkody is typically brought in for.
What can Keyword Insights do that Linkody cannot?
Keyword Insights covers SERP-based clustering, Intent classification, Content brief generation, Bulk keyword upload. Linkody covers Backlink alerts, Link quality scoring, Competitor backlink tracking, Rank tracking.

Answered from the vendors’ own pages

Keyword Insights: Do I need another SEO tool to use it?

Yes, for keyword data. Keyword Insights clusters and classifies keyword lists you supply; it does not generate keyword lists with search volume itself.

Linkody: Does Linkody find new backlink opportunities?

It monitors and alerts on backlinks a site already has or gains; it is not built as a link prospecting or outreach discovery tool.

Keyword Insights: How is pricing calculated?

By credits, at 1 credit per keyword clustered, either through a monthly subscription with a credit allowance or a pay-as-you-go top-up.

Linkody: Can it replace a full SEO suite like Ahrefs or Semrush?

No, it covers backlink monitoring and light rank tracking only; keyword research, site audits and content tools are not included.

Keyword Insights: Is there a free tier?

No permanent free tier; a 7-day trial for 1 US dollar is offered instead.

Linkody: Is there a free trial?

Yes, the Webmaster tier includes a 30-day free trial.

Share

Related pages

Other head to heads