SEO · pricing
Keyword Insights pricing
Keyword Insights publishes 3 tiers. Below is each one, what it adds over the tier beneath it, and where the ladder stops being worth climbing for most people.
As of 1 September 2026, Keyword Insights pricing is on request across 3 published tiers. Figures are the vendor's list prices as recorded on this page's last check; the vendor's site is the final word.
- Entry price
- On request
- Model
- Per month by credit volume, with pay-as-you-go available
- Tiers
- 3
- Free tier
- Not on record
Keyword Insights plans, side by side
Every published tier in ascending order of price, with the number of features each one lists. An absence here means the record does not itemise it, not that the tier lacks it.
| Plan | Price | Features listed | Step up from the tier below |
|---|---|---|---|
| Pay As You Go | $7.99/month | 3 | Entry tier |
| Basic | $58/month | 3 | +$50.01/month, 3 more features |
| Professional | $99/month | 3 | +$41/month, 3 more features |
What each tier adds
The set difference between each tier's feature list and the one beneath it. Where a tier lists nothing new, the vendor has either stopped repeating the inherited list or the tier raises limits rather than adding capability, the record does not distinguish the two, so this page does not either.
Pay As You Go
$7.99/monthThe entry tier. It covers 1,000 clustering-only credits, no subscription required, 7-day trial available for 1 us dollar, other features require a subscription plan.
Basic
$58/monthOver Pay As You Go, this tier adds:
- 10,000 credits a month
- Keyword clustering and intent classification
- Content brief generation
Professional
$99/monthOver Basic, this tier adds:
- 20,000 credits a month
- All Basic features
- Higher project and export limits
What the product covers
The full Keyword Insights feature record, grouped as the catalogue groups it. This is the product as a whole; the record does not map every feature onto a specific tier.
Other
- SERP-based clustering
- Intent classification
- Content brief generation
- Bulk keyword upload
- Pay-as-you-go credits
- Competitor content gap analysis
People bring Keyword Insights in for a content team building topic clusters for a content calendar from a large exported keyword list, an agency needing intent classification to decide whether a keyword warrants a blog post or a product page, a team that wants serp-reality clustering rather than word-embedding-based grouping that can miss what google actually treats as one topic, a one-off project needing to cluster a single large keyword export without committing to a monthly subscription. If that is not the job you are buying for, the alternatives to Keyword Insights are worth a look before you commit to a tier.
How that compares in SEO
Too few seo tools in this directory publish a starting price to quote a meaningful median, so the table below is a like-for-like list rather than a ranking.
| Tool | Entry price | Model | Rated | Head to head |
|---|---|---|---|---|
| Keyword Insights (this page) | On request | Per month by credit volume, with pay-as-you-go available | - | |
| Wincher | On request | quote | - | vs Keyword Insights |
| Google Search Console | Free | Open source, no licence fee | - | vs Keyword Insights |
| Rank Math | Free | Freemium, paid tiers billed annually only | - | vs Keyword Insights |
| Nightwatch | On request | Per month by tracked keywords, sites and AI usage volume | - | vs Keyword Insights |
| Linkody | On request | Per month by tracked domains and backlinks | - | vs Keyword Insights |
| Advanced Web Ranking | On request | Per month by tracked keyword count | - | vs Keyword Insights |
Ratings are aggregated from third-party sources and imported with each catalogue entry, they are not reviews hosted on Softwr. How each figure is used is set out on the Keyword Insights badges page.
Before you pay for Keyword Insights
Three things this page cannot tell you, and all three change the bill. The record carries a price and a billing period but not the unit - per-seat and flat-rate pricing are indistinguishable in this data, so a five-person team may be looking at five times the figure above. It carries no annual rate, so any discount for paying yearly is not something this page can quote. And it carries no trial length.
What it can tell you is the shape of the ladder: 3 tiers between $7.99/month and $99/month, with the jump itemised above. With no free tier on record, the cheapest way to answer the rest is to compare Keyword Insights against the tools that do have one before committing.
Keyword Insights runs on web, and is published by Keyword Insights Ltd of United Kingdom. The full record is on the Keyword Insights review, and the rest of the category is under best seo tools.
Keyword Insights pricing questions
- How much does Keyword Insights cost?
- Keyword Insights publishes 3 tiers, from $7.99/month for Pay As You Go up to $99/month for Professional. The cheapest paid tier is $7.99/month.
- Does Keyword Insights have a free plan?
- Not on the record we hold: Keyword Insights is listed as Per month by credit volume, with pay-as-you-go available. Whether a free trial is offered is not something this record captures, so check the vendor's site.
- What is the difference between Pay As You Go and Basic on Keyword Insights?
- Basic costs $58/month against $7.99/month, and adds 10,000 credits a month, keyword clustering and intent classification, content brief generation.
- Is the Professional plan on Keyword Insights worth it?
- That depends entirely on whether you need what it adds, which on the published record is 20,000 credits a month, all basic features, higher project and export limits. It costs $99/month against $7.99/month for Pay As You Go. Softwr has not used either tier, so this page can tell you what changes, not whether it is worth the difference to you.
- Which seo tools can I use without paying?
- 2 of the 8 seo tools listed alongside Keyword Insights have a free tier: Google Search Console, Rank Math.
- What am I actually paying for with Keyword Insights?
- The record lists 6 features across 1 area: other. In practice it is brought in for a content team building topic clusters for a content calendar from a large exported keyword list, an agency needing intent classification to decide whether a keyword warrants a blog post or a product page, a team that wants serp-reality clustering rather than word-embedding-based grouping that can miss what google actually treats as one topic.
- Does Keyword Insights charge per user?
- The record carries a price and a billing period for each of its 3 tiers, but not the unit that price is charged in. Per-seat and flat-rate billing look identical in this data, so check the vendor's page before budgeting for a team.
- Are these Keyword Insights prices current?
- They are what the catalogue entry holds, refreshed when the entry is. Vendors change pricing without notice and nobody at Softwr re-verifies each tier by hand, so treat this as a structured summary and the vendor's own pricing page as the authority.
- What should I compare Keyword Insights against before paying?
- The closest seo tools in this directory are Wincher, Google Search Console, Rank Math, Nightwatch. Each has a side-by-side comparison with Keyword Insights covering price, platforms and features.