Softwr

Software · head to head

Jasper vs Metricool

Jasper logo

Jasper

Software

AI marketing and content platform

From
$39/month
Rated
-
Full reviewWebsite
Metricool logo

Metricool

Software

All-in-one platform to plan, publish, and analyze social media content

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Metricool has a free tier, so it costs nothing to try first.
  • Each has a real cost: Jasper the Pro plan at $59 a month billed annually is a single user, and adding seats requires contacting sales; Metricool full Twitter/X analytics and post approval workflows are locked behind the Advanced plan.
  • They diverge on capability: Jasper covers AI copywriting, Metricool covers Content Planner.

Where they differ

Only the attributes on which Jasper and Metricool actually diverge.

Attributes where Jasper and Metricool differ
AttributeJasperMetricool
Starting price$39/monthFree
Pricing modelsubscriptionfreemium
Free tierNoYes
PlatformsWeb, Browser-extension, Apiweb, ios, android, api
Founded2021Unknown

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Jasper

  • AI copywriting
  • Brand voice
  • 50+ templates
  • SEO optimization
  • Surfer SEO
  • Grammarly
  • Copyscape
  • Web support

Only in Metricool

  • Content Planner
  • Analytics & Competitor Analysis
  • Automated Reporting
  • Unified Inbox
  • Ads Management
  • SmartLinks
  • AI Assistant

What people use each for

The jobs each tool is most often brought in to do.

Jasper

  • Generating marketing copy and campaign content with brand consistencynot Metricool
  • Producing images and creative assets alongside written contentnot Metricool

Metricool

  • Scheduling posts across multiple social networksnot Jasper
  • Tracking competitor social performancenot Jasper
  • Automating client and team reportsnot Jasper
  • Managing paid social ad campaignsnot Jasper
  • Building a link-in-bio landing pagenot Jasper

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Jasper

  • The Pro plan at $59 a month billed annually is a single user, and adding seats requires contacting sales
  • Pro is capped at 2 brand voices, 5 knowledge assets and 3 audiences
  • API access, custom agents and advanced admin controls are all Business only
  • The Business plan is custom priced and carries a minimum 12 month commitment
  • Several image tools including upscaling and background replacement are excluded from Pro
  • No word or credit allowance is published for either plan

Metricool

  • Full Twitter/X analytics and post approval workflows are locked behind the Advanced plan.
  • Unlimited scheduling on paid plans is still capped by an undisclosed fair use policy.
  • Free plan is limited to a single brand and 20 posts per month.
  • API access is only available on the top Advanced tier.

Pricing, plan by plan

Jasper

$39/month
  • Creator$39/month
    • 1 brand voice
    • SEO mode
    • Browser extension
  • Pro$59/month
    • 3 brand voices
    • AI image generation
    • Collaboration

Metricool

Free
  • FreeFree
    • 1 brand
    • 20 posts/month
    • 5 competitor profiles
  • Starter$20/month
    • Up to 10 brands
    • Unlimited publishing (fair use)
    • 100 competitor profiles
  • Advanced$53/month
    • Up to 50 brands
    • Team management and post approval
    • Full Twitter/X analytics

Which should you pick?

Choose Jasper if

  • You need ai copywriting.
  • You work on Web, Browser-extension, Api.
  • You also want brand voice.
Jasper review

Choose Metricool if

  • You need content planner.
  • You want to start without paying.
  • You work on web, ios, android, api.
  • You also want analytics & competitor analysis.
Metricool review

Questions people ask

Is Jasper or Metricool better?
Neither clearly leads. Jasper starts at $39/month and Metricool at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Jasper or Metricool?
Metricool has a free tier; the other does not. Paid plans start at $39/month for Jasper and Free for Metricool.
Does Jasper or Metricool run on more platforms?
Jasper runs on Web, Browser-extension, Api. Metricool runs on web, ios, android, api.
Can I use Metricool for free?
Yes. Metricool has a free tier, so you can try it without paying. Jasper starts at $39/month.
What is Jasper best used for?
Jasper is most often used for generating marketing copy and campaign content with brand consistency, producing images and creative assets alongside written content. Of those, generating marketing copy and campaign content with brand consistency and producing images and creative assets alongside written content are not what Metricool is typically brought in for.
What can Jasper do that Metricool cannot?
Jasper covers AI copywriting, Brand voice, 50+ templates, SEO optimization. Metricool covers Content Planner, Analytics & Competitor Analysis, Automated Reporting, Unified Inbox.

Answered from the vendors’ own pages

Metricool: Is there a free plan, and what are its limits?

Metricool's Free plan supports 1 brand, up to 20 posts per month, 5 competitor profiles, and 30 days of analytics history.

Source
Metricool: What does Metricool cost?

Starter runs from about $20/month and Advanced from about $53/month (billed annually, with monthly billing also available); a Custom tier is available on request.

Source
Metricool: How is usage metered?

Plans limit the number of connected brands and competitor profiles; scheduling is unlimited on paid plans but subject to a fair use policy.

Source
Share

Related pages

More on Jasper

More on Metricool

Keep looking

Other head to heads