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Influencer Marketing · head to head

Grin vs Influencity

Grin logo

Grin

Influencer Marketing

The all-in-one creator management platform

From
Free
Rated
-
Influencity logo

Influencity

Influencer Marketing

Complete influencer marketing management

From
Free
Rated
-

The short version

  • Each has a real cost: Grin billed on monthly credits rather than seats, and credits are consumed at different rates by activity, so identical usage months can cost different amounts; Influencity specific pricing tiers and amounts are not published on the website
  • They diverge on capability: Grin covers Creator discovery, Influencity covers AI-powered discovery.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Grin and Influencity actually diverge.

Attributes where Grin and Influencity differ
AttributeGrinInfluencity
Pricing modelusage-basedsubscription

Identical on both: starting price (Free), free tier (Yes), platforms (Web, Api), user rating (Not yet rated), category (Influencer Marketing), founded (2014).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Grin

  • Creator discovery
  • Relationship management
  • Product seeding
  • Affiliate tracking
  • Content management
  • ROI reporting
  • E-commerce integration
  • Payment processing

Only in Influencity

  • AI-powered discovery
  • 200M+ profiles
  • Audience analysis
  • Campaign management
  • Performance analytics
  • Competitor benchmarking
  • Custom workflows
  • Team collaboration

Both cover

  • Shopify
  • Instagram
  • TikTok
  • YouTube
  • SOC2
  • GDPR
  • Data encryption
  • Cloud deployment

What people use each for

The jobs each tool is most often brought in to do.

Grin

  • Influencer discovery and creator managementnot Influencity
  • Campaign outreach and reporting automationnot Influencity

Influencity

  • Influencer discoverynot Grin
  • Campaign managementnot Grin
  • Audience analysisnot Grin
  • Competitor researchnot Grin
  • ROI measurementnot Grin

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Grin

  • Billed on monthly credits rather than seats, and credits are consumed at different rates by activity, so identical usage months can cost different amounts
  • The free plan allows 200 credits a month against 2,000 on the $200 Starter plan
  • The published tiers run from $200 to $1,500 a month, which is a high floor for a small brand
  • Overage is charged at a flat rate above the plan allowance

Influencity

  • Specific pricing tiers and amounts are not published on the website
  • Plans are customizable but price details only available through sales contact

Pricing, plan by plan

Grin

Free
  • FreeFree
    • 200 monthly credits
    • Month-to-month billing
  • Starter$200/month
    • 2,000 monthly credits
  • Growth$500/month
    • 7,500 monthly credits
    • Up to 100 active creators with GRIN Classic Capacity
  • Scale$1000/month
    • 20,000 monthly credits
    • Up to 250 active creators

Influencity

Free
  • FreeFree
    • Limited searches
    • Basic profiles
    • 5 lists
  • Basic$168/month
    • 5,000 searches
    • Full profiles
    • Campaign management
  • Professional$348/month
    • 15,000 searches
    • Advanced analytics
    • Team collaboration
  • Business$698/month
    • Unlimited searches
    • API access
    • Custom workflows

Which should you pick?

Choose Grin if

  • You need creator discovery.
  • You want to start without paying.
  • You work on Web, Api.
  • You also want relationship management.

Choose Influencity if

  • You need ai-powered discovery.
  • You want to start without paying.
  • You work on Web, Api.
  • You also want 200m+ profiles.

Questions people ask

Is Grin or Influencity better?
Neither clearly leads. Grin starts at Free and Influencity at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Grin or Influencity?
Grin starts at Free and Influencity at Free.
Does Grin or Influencity run on more platforms?
Both run on Web, Api, so platform support will not decide this one for you.
Can I use Grin for free?
Both have a free tier, so you can try either at no cost before committing.
What is Grin best used for?
Grin is most often used for influencer discovery and creator management, campaign outreach and reporting automation. Of those, influencer discovery and creator management and campaign outreach and reporting automation are not what Influencity is typically brought in for.
What can Grin do that Influencity cannot?
Grin covers Creator discovery, Relationship management, Product seeding, Affiliate tracking. Influencity covers AI-powered discovery, 200M+ profiles, Audience analysis, Campaign management. Both handle Shopify, Instagram, TikTok, YouTube.

Answered from the vendors’ own pages

Grin: How much does GRIN cost?

GRIN offers a free tier with 200 monthly credits, and paid tiers from $200 to $1,500/month with 2,000 to 30,000 monthly credits. Users pay for work performed, not per seat.

Source
Influencity: How much does Influencity cost?

Influencity specific pricing is not published online. The platform offers multiple customizable plan tiers based on team size, campaign volume, and goals with both monthly and annual billing options. Annual billing provides a lower effective monthly cost than monthly plans.

Source
Grin: What happens to unused credits in GRIN?

Monthly credits reset each month and do not roll over to the next billing period. However, overage credits purchased beyond the monthly allowance do carry over.

Source
Influencity: Is there a free trial for Influencity?

Yes, Influencity includes a 7-day free trial on all plans that provides access to core capabilities including creator discovery, audience analytics, and campaign management features.

Source
Grin: Can I control my spending with GRIN?

Yes. Users can set their own spending cap to prevent surprise bills. No contracts or minimum commitments are required, and billing is month-to-month.

Source
Influencity: What are Influencity's usage limits by plan?

Usage limits for creator analyses and tracked creators vary by plan tier, but specific numbers are not published on the pricing page. Plans include customizable limits based on team needs.

Source
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