Healthcare · head to head
Included Health vs Ro

Included Health
Healthcare
Care navigation and virtual care in one contract for self funded employers and health plans
- From
- On request
- Rated
- -
The short version
- Each has a real cost: Included Health owning both the navigation recommendations and the virtual care delivery creates a structural incentive to steer members to the vendor own clinicians, and an employer should require disclosure and measurement of how often that happens.; Ro uS-only service - Ro's own help center states it cannot serve individuals residing outside the United States, including US territories
- They diverge on capability: Included Health covers Care navigation, Ro covers Video Consultations.
- Prices and features above were last checked on 1 September 2026.
Where they differ
Only the attributes on which Included Health and Ro actually diverge.
| Attribute | Included Health | Ro |
|---|---|---|
| Starting price | On request | $39/month |
| Pricing model | quote | subscription |
| Founded | Unknown | 2017 |
Identical on both: free tier (No), platforms (Web, iOS, Android), user rating (Not yet rated), category (Healthcare).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Included Health
- Care navigation
- Provider quality steerage
- Expert medical opinion
- Virtual primary care
- Virtual behavioural health
- Virtual urgent care
- Benefits integration
- Employer reporting
Only in Ro
- Video Consultations
- Prescription Services
- Medication Delivery
- Digital Health Records
- Ongoing Care
- Pharmacies
- Insurance
- HIPAA
What people use each for
The jobs each tool is most often brought in to do.
Included Health
- A large self funded employer whose members cannot tell which specialist to see and who currently absorbs the cost of poor referral decisionsnot Ro
- An employer that has bought several point solutions and needs one front door that routes members to the ones already paid fornot Ro
- A self funded plan wanting expert second opinions before high cost elective surgery, where a changed recommendation pays for the programmenot Ro
- An employer replacing separate navigation and telehealth vendors with one contract and one member experiencenot Ro
Ro
- GLP-1 weight-loss program (Ro Body) with prescription medication and coachingnot Included Health
- Erectile dysfunction treatment and medication deliverynot Included Health
- Hair loss treatmentnot Included Health
- Skincare prescriptionsnot Included Health
- Fertility-related consultations and productsnot Included Health
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Included Health
- Owning both the navigation recommendations and the virtual care delivery creates a structural incentive to steer members to the vendor own clinicians, and an employer should require disclosure and measurement of how often that happens.
- Pricing is per employee per month across the whole eligible population, so a plan with low navigation engagement pays for everyone to serve the minority who call.
- Savings claims rest on avoided costs and changed referral decisions, which are counterfactual by nature, so performance guarantees need very careful definition or they measure activity rather than money.
- The company is a merger of three organisations with different origins, and members and benefits teams still encounter seams between navigation, virtual primary care and behavioural health that the single brand implies are absent.
- It sells primarily to large self funded employers, so mid market employers and fully insured plans find both the pricing and the implementation effort disproportionate to their size.
Ro
- US-only service - Ro's own help center states it cannot serve individuals residing outside the United States, including US territories
- Care is limited to Ro-affiliated, US-licensed providers - users cannot choose an outside doctor
- Treatment and medication availability varies by US state
- Focused on a narrow set of conditions (weight loss, ED, hair loss, skincare, fertility) rather than general primary care
Pricing, plan by plan
Included Health
On request- Included Health$undefined/year
- Per employee per month across the eligible population, quoted not published
- Navigation and virtual care modules priced separately or bundled
- Some components offered with performance guarantees tied to measured savings
Ro
$39/month- Membership$39/month
- Unlimited doctor visits
- Prescription fulfillment
Which should you pick?
Choose Included Health if
- You need care navigation.
- You work on Web, iOS, Android.
- You also want provider quality steerage.
Choose Ro if
- You need video consultations.
- You work on Web, iOS, Android.
- You also want prescription services.
Questions people ask
- Is Included Health or Ro better?
- Neither clearly leads. Included Health starts at On request and Ro at $39/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Included Health or Ro?
- Included Health starts at On request and Ro at $39/month.
- Does Included Health or Ro run on more platforms?
- Both run on Web, iOS, Android, so platform support will not decide this one for you.
- What is Included Health best used for?
- Included Health is most often used for a large self funded employer whose members cannot tell which specialist to see and who currently absorbs the cost of poor referral decisions, an employer that has bought several point solutions and needs one front door that routes members to the ones already paid for, a self funded plan wanting expert second opinions before high cost elective surgery, where a changed recommendation pays for the programme, an employer replacing separate navigation and telehealth vendors with one contract and one member experience. Of those, a large self funded employer whose members cannot tell which specialist to see and who currently absorbs the cost of poor referral decisions and an employer that has bought several point solutions and needs one front door that routes members to the ones already paid for are not what Ro is typically brought in for.
- What can Included Health do that Ro cannot?
- Included Health covers Care navigation, Provider quality steerage, Expert medical opinion, Virtual primary care. Ro covers Video Consultations, Prescription Services, Medication Delivery, Digital Health Records.
Answered from the vendors’ own pages
Included Health: What exactly is Included Health?
The combination of Grand Rounds Health navigation, Doctor On Demand virtual care and the original Included Health concierge service, operating under one brand since late 2021.
Included Health: Who pays for it?
The self funded employer or the health plan pays a per employee per month fee. Virtual care visits may also carry member cost sharing depending on plan design.
Included Health: Is there a minimum size?
No published minimum, but it sells primarily to large self funded employers and the pricing and implementation effort do not suit small organisations.
Included Health: How does it recommend providers?
Through data driven quality analysis rather than a plain directory. Ask specifically how those recommendations are produced and how often they resolve to the company own virtual clinicians.
Related pages
More on Included Health
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