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Cybersecurity · head to head

iDenfy vs Shufti Pro

iDenfy logo

iDenfy

Cybersecurity

Identity verification and AML screening bundled into a single per-verification price

From
On request
Rated
-
Shufti Pro logo

Shufti Pro

Cybersecurity

Identity verification and AML screening at the low cost end of the market

From
On request
Rated
-

The short version

  • Each has a real cost: iDenfy rates are quoted rather than published on an accessible page, so despite the marketing emphasis on transparency you still need a sales conversation to get a number.; Shufti Pro rates are not published despite the pay as you go framing, so the cost advantage over premium vendors has to be established through a quote rather than a price list.
  • They diverge on capability: iDenfy covers Human review on all cases, Shufti Pro covers Facial biometrics.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which iDenfy and Shufti Pro actually diverge.

Attributes where iDenfy and Shufti Pro differ
AttributeiDenfyShufti Pro
Pricing modelPer verificationquote
PlatformsWeb, iOS, Android, APIWeb, iOS, Android

Identical on both: starting price (On request), free tier (No), user rating (Not yet rated), category (Cybersecurity).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in iDenfy

  • Human review on all cases
  • Business verification
  • Proof of address
  • NFC chip reading

Only in Shufti Pro

  • Facial biometrics
  • KYB verification
  • Address verification
  • Age verification
  • Pay as you go option

Both cover

  • Document verification
  • AML screening

What people use each for

The jobs each tool is most often brought in to do.

iDenfy

  • A European fintech that needs KYC and AML screening and wants one price rather than four line itemsnot Shufti Pro
  • A gambling operator in a regulated EU market needing age and identity assurance with EU data processingnot Shufti Pro
  • A crypto platform with modest volume that cannot meet the minimum commitments larger vendors requirenot Shufti Pro
  • A marketplace wanting NFC passport chip reading for higher assurance without an enterprise contractnot Shufti Pro

Shufti Pro

  • A crypto exchange onboarding users in markets where premium vendors have poor document coveragenot iDenfy
  • A gambling operator needing age assurance at high volume where per-check cost dominates the unit economicsnot iDenfy
  • A gig economy platform verifying couriers whose documents are photographed on low end phonesnot iDenfy
  • A startup that needs verification without signing an annual volume commitment before it knows its volumenot iDenfy

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

iDenfy

  • Rates are quoted rather than published on an accessible page, so despite the marketing emphasis on transparency you still need a sales conversation to get a number.
  • It is a smaller vendor than the market leaders, which makes it a harder sell through enterprise vendor-risk review even when the product performs well.
  • Human review on every case caps throughput in a way fully automated competitors are not constrained by, which shows up as latency during volume spikes.
  • Coverage and accuracy are strongest on European documents; performance on some Asian, African and Latin American document types trails specialists in those regions.
  • The bundled AML screening uses its chosen data sources, so institutions mandated to use a specific list provider such as Dow Jones cannot substitute it and end up paying twice.

Shufti Pro

  • Rates are not published despite the pay as you go framing, so the cost advantage over premium vendors has to be established through a quote rather than a price list.
  • Accuracy on difficult document types trails the premium vendors, and the saving per check is often consumed by the manual review headcount handling the additional referrals.
  • The enterprise assurance profile is thinner than that of larger competitors, so regulated bank procurement teams frequently rule it out at the vendor risk stage rather than on capability.
  • Support responsiveness scales with contract size, and pay as you go customers have limited recourse when a document type suddenly starts failing in one market.
  • Country coverage is broad but uneven in depth, meaning the same product can perform very differently across two markets you are launching in simultaneously.

Pricing, plan by plan

iDenfy

On request
  • iDenfy Verification$undefined/verification
    • Volume-tiered per-verification rates quoted on request
    • AML screening bundled rather than charged per check
    • No monthly minimum advertised

Shufti Pro

On request
  • Pay as you go$undefined/month
    • Consumption billing with no annual commitment
    • Rate quoted by sales, not published
    • Resubmission sessions stated as not billable
  • Monthly commitment$undefined/month
    • Lower per-verification rate against a volume commitment
    • AML screening and KYB priced as add-ons
    • Free trial available before contracting

Which should you pick?

Choose iDenfy if

  • You need human review on all cases.
  • You work on Web, iOS, Android, API.
  • You also want business verification.

Choose Shufti Pro if

  • You need facial biometrics.
  • You work on Web, iOS, Android.
  • You also want kyb verification.

Questions people ask

Is iDenfy or Shufti Pro better?
Neither clearly leads. iDenfy starts at On request and Shufti Pro at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, iDenfy or Shufti Pro?
iDenfy starts at On request and Shufti Pro at On request.
Does iDenfy or Shufti Pro run on more platforms?
iDenfy runs on Web, iOS, Android, API. Shufti Pro runs on Web, iOS, Android.
What is iDenfy best used for?
iDenfy is most often used for a european fintech that needs kyc and aml screening and wants one price rather than four line items, a gambling operator in a regulated eu market needing age and identity assurance with eu data processing, a crypto platform with modest volume that cannot meet the minimum commitments larger vendors require, a marketplace wanting nfc passport chip reading for higher assurance without an enterprise contract. Of those, a european fintech that needs kyc and aml screening and wants one price rather than four line items and a gambling operator in a regulated eu market needing age and identity assurance with eu data processing are not what Shufti Pro is typically brought in for.
What can iDenfy do that Shufti Pro cannot?
iDenfy covers Human review on all cases, Business verification, Proof of address, NFC chip reading. Shufti Pro covers Facial biometrics, KYB verification, Address verification, Age verification. Both handle Document verification, AML screening.

Answered from the vendors’ own pages

iDenfy: Is AML screening included in the verification price?

That is the pitch, screening bundled rather than sold as a per-check add-on. Confirm which sanctions and PEP data sources are behind it before you rely on it.

Shufti Pro: Are failed attempts charged?

Shufti states that resubmission sessions are not charged and that billing follows successful verification attempts. Get that written into the contract, because it materially changes total cost.

iDenfy: Is there a monthly minimum?

iDenfy markets itself as having no monthly minimum, in contrast to competitors charging $49 to $299 a month. Get that in writing in the contract.

Shufti Pro: Is there a published price?

No. Plan structures are published but rates are quoted. Third party estimates put effective cost well below premium vendors.

iDenfy: Where is data processed?

iDenfy is established in Lithuania and processes in the EU, which simplifies GDPR transfer assessments compared with United States-headquartered vendors.

Shufti Pro: Can we start without a commitment?

Yes. A pay as you go option exists, which is unusual in this category and useful for early stage volume.

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