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Affiliate Marketing · head to head

GrowSurf vs RedTrack

GrowSurf logo

GrowSurf

Affiliate Marketing

Referral software for tech companies

From
Free
Rated
-
Full reviewWebsite
RedTrack logo

RedTrack

Affiliate Marketing

Ad tracking and conversion attribution platform

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: GrowSurf startup tier limited to 1 referral program; RedTrack the Builder plan at $69 per month includes 1 seat and 2M events, with ad spend sync only every 6 hours
  • They diverge on capability: GrowSurf covers Referral tracking, RedTrack covers Cookieless tracking.

Where they differ

Only the attributes on which GrowSurf and RedTrack actually diverge.

Attributes where GrowSurf and RedTrack differ
AttributeGrowSurfRedTrack
Pricing modelfreemiumsubscription
Founded20172015

Identical on both: starting price (Free), free tier (Yes), platforms (Web), user rating (Not yet rated), category (Affiliate Marketing).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in GrowSurf

  • Referral tracking
  • Automated rewards
  • Custom branding
  • Developer API
  • HubSpot
  • Salesforce
  • Intercom
  • Segment

Only in RedTrack

  • Cookieless tracking
  • Multi-touch attribution
  • Auto-optimization
  • Team collaboration
  • Google Ads
  • Facebook
  • TikTok
  • Microsoft Ads

Both cover

  • Fraud detection
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

GrowSurf

  • Launching customer referral programs without engineering overheadnot RedTrack
  • White-label referral systems matching brand appearancenot RedTrack
  • AI-powered reward suggestions and promotional copy generationnot RedTrack
  • Integrations with Zapier, Stripe, HubSpot, Slack, PayPal, Salesforcenot RedTrack

RedTrack

  • Tracking paid media and affiliate conversions across ad networksnot GrowSurf
  • Server side conversion tracking for ecommerce storesnot GrowSurf
  • Automating rules to pause or scale ad campaignsnot GrowSurf

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

GrowSurf

  • Startup tier limited to 1 referral program
  • Startup and Business tiers include only email support, not real-time
  • Requires upgrade to Business tier for custom referral portal domain
  • Custom tier requires 25,000+ participants and quote-based pricing

RedTrack

  • The Builder plan at $69 per month includes 1 seat and 2M events, with ad spend sync only every 6 hours
  • Events above the plan allowance are billed as overage, at $0.04 per 1,000 on Builder and Solo
  • Data retention is 12 months on Builder and Solo and reaches 36 months only on the $833 per month Enterprise plan
  • Read and write Ads Manager access is Enterprise only at base tier
  • Scale Rules are a paid add on unless on Enterprise
  • Setup assistance requires the Team plan or Agency plan
  • The free ecommerce Relay plan covers 1 store, 1 user and basic conversion API only
  • The Brand ecommerce plan is capped at 3 stores

Pricing, plan by plan

GrowSurf

Free

No published plan breakdown. See the GrowSurf review.

RedTrack

Free
  • FreeFree
    • 100K events
    • Basic tracking
    • Community support

Which should you pick?

Choose GrowSurf if

  • You need referral tracking.
  • You want to start without paying.
  • You also want automated rewards.
GrowSurf review

Choose RedTrack if

  • You need cookieless tracking.
  • You want to start without paying.
  • You also want multi-touch attribution.
RedTrack review

Questions people ask

Is GrowSurf or RedTrack better?
Neither clearly leads. GrowSurf starts at Free and RedTrack at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, GrowSurf or RedTrack?
GrowSurf starts at Free and RedTrack at Free.
Does GrowSurf or RedTrack run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use GrowSurf for free?
Both have a free tier, so you can try either at no cost before committing.
What is GrowSurf best used for?
GrowSurf is most often used for launching customer referral programs without engineering overhead, white-label referral systems matching brand appearance, ai-powered reward suggestions and promotional copy generation, integrations with zapier, stripe, hubspot, slack, paypal, salesforce. Of those, launching customer referral programs without engineering overhead and white-label referral systems matching brand appearance are not what RedTrack is typically brought in for.
What can GrowSurf do that RedTrack cannot?
GrowSurf covers Referral tracking, Automated rewards, Custom branding, Developer API. RedTrack covers Cookieless tracking, Multi-touch attribution, Auto-optimization, Team collaboration. Both handle Fraud detection, Web support.
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Related pages

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