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Affiliate Marketing · head to head

GrowSurf vs RedTrack

GrowSurf logo

GrowSurf

Affiliate Marketing

Referral software for tech companies

From
Free
Rated
-
RedTrack logo

RedTrack

Affiliate Marketing

Ad tracking and conversion attribution platform

From
Free
Rated
-

The short version

  • Each has a real cost: GrowSurf startup tier limited to 1 referral program; RedTrack the Builder plan at $69 per month includes 1 seat and 2M events, with ad spend sync only every 6 hours
  • They diverge on capability: GrowSurf covers Referral tracking, RedTrack covers Cookieless tracking.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which GrowSurf and RedTrack actually diverge.

Attributes where GrowSurf and RedTrack differ
AttributeGrowSurfRedTrack
Founded20172015

Identical on both: starting price (Free), pricing model (subscription), free tier (Yes), platforms (Web), user rating (Not yet rated), category (Affiliate Marketing).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in GrowSurf

  • Referral tracking
  • Automated rewards
  • Custom branding
  • Developer API
  • HubSpot
  • Salesforce
  • Intercom
  • Segment

Only in RedTrack

  • Cookieless tracking
  • Multi-touch attribution
  • Auto-optimization
  • Team collaboration
  • Google Ads
  • Facebook
  • TikTok
  • Microsoft Ads

Both cover

  • Fraud detection
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

GrowSurf

  • Launching customer referral programs without engineering overheadnot RedTrack
  • White-label referral systems matching brand appearancenot RedTrack
  • AI-powered reward suggestions and promotional copy generationnot RedTrack
  • Integrations with Zapier, Stripe, HubSpot, Slack, PayPal, Salesforcenot RedTrack

RedTrack

  • Tracking paid media and affiliate conversions across ad networksnot GrowSurf
  • Server side conversion tracking for ecommerce storesnot GrowSurf
  • Automating rules to pause or scale ad campaignsnot GrowSurf

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

GrowSurf

  • Startup tier limited to 1 referral program
  • Startup and Business tiers include only email support, not real-time
  • Requires upgrade to Business tier for custom referral portal domain
  • Custom tier requires 25,000+ participants and quote-based pricing

RedTrack

  • The Builder plan at $69 per month includes 1 seat and 2M events, with ad spend sync only every 6 hours
  • Events above the plan allowance are billed as overage, at $0.04 per 1,000 on Builder and Solo
  • Data retention is 12 months on Builder and Solo and reaches 36 months only on the $833 per month Enterprise plan
  • Read and write Ads Manager access is Enterprise only at base tier
  • Scale Rules are a paid add on unless on Enterprise
  • Setup assistance requires the Team plan or Agency plan
  • The free ecommerce Relay plan covers 1 store, 1 user and basic conversion API only
  • The Brand ecommerce plan is capped at 3 stores

Pricing, plan by plan

GrowSurf

Free
  • Startup$179/month
    • 2,500 participants
    • 2 referral programs
    • 2 team members
  • Startup$279/month
    • 5,000 participants
    • 2 referral programs
    • 2 team members
  • Business$449/month
    • 10,000 participants
    • 5 referral programs
    • 5 team members
  • Business$1429/month
    • 150,000 participants
    • 5 referral programs
    • 5 team members

RedTrack

Free
  • Relay (Free Forever)Free
    • Server-side Conversion API for Meta, TikTok, Snapchat
    • 1 store, 1 user
    • No dashboard or attribution included
  • Builder$69/month
    • 2M tracking events per month
    • 1 user, 5 ad accounts per platform
    • 5 custom domains with SSL
  • Solo$141/month
    • 5M tracking events per month
    • 1 user, 5 ad accounts per platform
    • 10 custom domains with SSL
  • Team$333/month
    • 20M tracking events per month
    • 5 users, unlimited ad accounts per platform
    • 50 custom domains with SSL

Which should you pick?

Choose GrowSurf if

  • You need referral tracking.
  • You want to start without paying.
  • You also want automated rewards.

Choose RedTrack if

  • You need cookieless tracking.
  • You want to start without paying.
  • You also want multi-touch attribution.

Questions people ask

Is GrowSurf or RedTrack better?
Neither clearly leads. GrowSurf starts at Free and RedTrack at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, GrowSurf or RedTrack?
GrowSurf starts at Free and RedTrack at Free.
Does GrowSurf or RedTrack run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use GrowSurf for free?
Both have a free tier, so you can try either at no cost before committing.
What is GrowSurf best used for?
GrowSurf is most often used for launching customer referral programs without engineering overhead, white-label referral systems matching brand appearance, ai-powered reward suggestions and promotional copy generation, integrations with zapier, stripe, hubspot, slack, paypal, salesforce. Of those, launching customer referral programs without engineering overhead and white-label referral systems matching brand appearance are not what RedTrack is typically brought in for.
What can GrowSurf do that RedTrack cannot?
GrowSurf covers Referral tracking, Automated rewards, Custom branding, Developer API. RedTrack covers Cookieless tracking, Multi-touch attribution, Auto-optimization, Team collaboration. Both handle Fraud detection, Web support.

Answered from the vendors’ own pages

GrowSurf: Is there a free trial for GrowSurf?

Yes, all paid plans include a 14-day free trial with access to paid features and integrations. No credit card required.

Source
RedTrack: Does RedTrack have a free plan?

Yes. RedTrack Relay is free forever and includes server-side Conversion API for Meta, TikTok, and Snapchat. It supports 1 store and 1 user, but does not include dashboard or attribution features.

Source
GrowSurf: How does GrowSurf pricing scale with participants?

GrowSurf pricing is based on the number of participants (people who refer or are referred). Startup plans range from $179-$279/month for 2,500-5,000 participants. Business plans range from $449-$1,429/month for 10,000-150,000 participants. Plans auto-scale on a prorated basis.

Source
RedTrack: What is RedTrack's most popular plan?

The Team plan at $333 per month is marked as Most Popular. It includes 20M tracking events per month, 5 users, unlimited ad accounts, 30-minute ad spend sync, 3 AI dashboards, 24-month data retention, and live chat support.

Source
GrowSurf: Do higher GrowSurf tiers include more integrations?

Yes. Startup includes Stripe, HubSpot, Zapier, Slack, and Tango Card. Business adds PayPal, Salesforce, Chargebee, Recurly, Marketo, and CDP integrations.

Source
RedTrack: How much does RedTrack cost for small affiliate campaigns?

RedTrack Builder starts at $69 per month with 2M tracking events, 1 user, 5 ad accounts per platform, and 6-hour ad spend sync. Solo is $141 per month with 5M events and faster 60-minute sync.

Source
RedTrack: Does RedTrack offer a free trial?

Yes. A 14-day free trial is available for all RedTrack paid plans.

Source
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