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Software · head to head

Google Optimize vs Things 3

Google Optimize logo

Google Optimize

Software

A/B testing for Google Analytics

From
Free
Rated
-
Full reviewWebsite
Things 3 logo

Things 3

Software

The award-winning personal task manager

From
$9.99/one-time
Rated
-
Full reviewWebsite

The short version

  • Only Google Optimize has a free tier, so it costs nothing to try first.
  • Each has a real cost: Google Optimize google Optimize and Optimize 360 were sunset and are no longer available as of September 30, 2023; Things 3 no team collaboration, task sharing, or task assignment features
  • They diverge on capability: Google Optimize covers A/B testing, Things 3 covers Today view.

Where they differ

Only the attributes on which Google Optimize and Things 3 actually diverge.

Attributes where Google Optimize and Things 3 differ
AttributeGoogle OptimizeThings 3
Starting priceFree$9.99/one-time
Pricing modelfreemiumUnknown
Free tierYesNo
PlatformsWebmacOS, iOS, iPadOS, watchOS, visionOS
Founded19982004

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Google Optimize

  • A/B testing
  • Google Analytics integration
  • Visual editor
  • Real-time analytics
  • Google Analytics
  • Google Tag Manager
  • Google's security
  • Cloud deployment

Only in Things 3

  • Today view
  • Projects and areas
  • Quick entry
  • Tags
  • Calendar integration
  • Apple Calendar
  • Siri
  • Shortcuts

What people use each for

The jobs each tool is most often brought in to do.

Google Optimize

  • A/B and multivariate testing of web pages tied to Google Analytics goalsnot Things 3
  • Personalising page content for defined audience segmentsnot Things 3
  • Redirect tests between alternative landing page URLsnot Things 3

Things 3

  • Schedulingnot Google Optimize
  • Appointment bookingnot Google Optimize
  • Time trackingnot Google Optimize
  • Resource managementnot Google Optimize
  • Team coordinationnot Google Optimize

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Google Optimize

  • Google Optimize and Optimize 360 were sunset and are no longer available as of September 30, 2023
  • Any experiments and personalizations still running on that date were ended by Google
  • Google directs former users to third-party A/B testing tools, naming AB Tasty, Optimizely and VWO, rather than a replacement Google product

Things 3

  • No team collaboration, task sharing, or task assignment features
  • Apple ecosystem only, with no Windows, Android, or web version
  • No third-party app integrations beyond Apple's ecosystem
  • Cannot attach files or images to tasks, only text notes
  • No time blocking or calendar integration for scheduling tasks into specific time slots

Pricing, plan by plan

Google Optimize

Free
  • FreeFree
    • A/B testing
    • Google Analytics integration
    • Visual editor

Things 3

$9.99/one-time
  • iPhone/Watch$9.99/one-time
  • iPad$19.99/one-time
  • Mac$49.99/one-time

Which should you pick?

Choose Google Optimize if

  • You need a/b testing.
  • You want to start without paying.
  • You also want google analytics integration.
Google Optimize review

Choose Things 3 if

  • You need today view.
  • You work on macOS, iOS, iPadOS, watchOS, visionOS.
  • You also want projects and areas.
Things 3 review

Questions people ask

Is Google Optimize or Things 3 better?
Neither clearly leads. Google Optimize starts at Free and Things 3 at $9.99/one-time, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Google Optimize or Things 3?
Google Optimize has a free tier; the other does not. Paid plans start at Free for Google Optimize and $9.99/one-time for Things 3.
Does Google Optimize or Things 3 run on more platforms?
Google Optimize runs on Web. Things 3 runs on macOS, iOS, iPadOS, watchOS, visionOS.
Can I use Google Optimize for free?
Yes. Google Optimize has a free tier, so you can try it without paying. Things 3 starts at $9.99/one-time.
What is Google Optimize best used for?
Google Optimize is most often used for a/b and multivariate testing of web pages tied to google analytics goals, personalising page content for defined audience segments, redirect tests between alternative landing page urls. Of those, a/b and multivariate testing of web pages tied to google analytics goals and personalising page content for defined audience segments are not what Things 3 is typically brought in for.
What can Google Optimize do that Things 3 cannot?
Google Optimize covers A/B testing, Google Analytics integration, Visual editor, Real-time analytics. Things 3 covers Today view, Projects and areas, Quick entry, Tags.

Answered from the vendors’ own pages

Things 3: Does Things 3 support team collaboration?

No. Things 3 is designed for individual use only with no task sharing, team workspaces, task assignment, or commenting features.

Source
Things 3: What platforms does Things 3 run on?

Things 3 is exclusive to Apple devices: macOS, iOS, iPadOS, watchOS, and visionOS. There is no Windows, Android, or web version.

Source
Things 3: How much does Things 3 cost?

Things 3 uses a one-time purchase model: $9.99 for iPhone/Watch, $19.99 for iPad, and $49.99 for Mac. Total cost for all platforms is approximately $80 with no subscription required.

Source
Things 3: Does Things 3 sync across devices?

Yes. Things Cloud keeps your to-dos in sync across all your Apple devices automatically. There is no extra cost for cloud synchronization.

Source
Things 3: Can you attach files or images to tasks in Things 3?

No. Things 3 does not support attachments. You can only add notes (text) to tasks.

Source
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Related pages

More on Google Optimize

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