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Google Optimize vs Hubstaff

Google Optimize logo

Google Optimize

Software

A/B testing for Google Analytics

From
Free
Rated
-
Full reviewWebsite
Hubstaff logo

Hubstaff

Software

Time tracking and team management for remote teams

From
$5.99/month
Rated
-
Full reviewWebsite

The short version

  • Only Google Optimize has a free tier, so it costs nothing to try first.
  • Each has a real cost: Google Optimize google Optimize and Optimize 360 were sunset and are no longer available as of September 30, 2023; Hubstaff billed per seat; the pricing page's own proration example states the Team plan costs $10 per seat per month, with fees adjusted when seats are added or removed mid-cycle
  • They diverge on capability: Google Optimize covers A/B testing, Hubstaff covers Time tracking with timer.

Where they differ

Only the attributes on which Google Optimize and Hubstaff actually diverge.

Attributes where Google Optimize and Hubstaff differ
AttributeGoogle OptimizeHubstaff
Starting priceFree$5.99/month
Pricing modelfreemiumsubscription
Free tierYesNo
PlatformsWebWeb, IOS, Android, MacOS, Windows
Founded19982012

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Google Optimize

  • A/B testing
  • Google Analytics integration
  • Visual editor
  • Real-time analytics
  • Google Analytics
  • Google Tag Manager
  • Google's security
  • Cloud deployment

Only in Hubstaff

  • Time tracking with timer
  • Activity monitoring
  • GPS location tracking
  • Screenshots
  • Reports and analytics
  • Invoicing
  • Team management
  • Mobile apps

What people use each for

The jobs each tool is most often brought in to do.

Google Optimize

  • A/B and multivariate testing of web pages tied to Google Analytics goalsnot Hubstaff
  • Personalising page content for defined audience segmentsnot Hubstaff
  • Redirect tests between alternative landing page URLsnot Hubstaff

Hubstaff

  • Productivitynot Google Optimize
  • Collaborationnot Google Optimize
  • Task managementnot Google Optimize
  • Organizationnot Google Optimize

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Google Optimize

  • Google Optimize and Optimize 360 were sunset and are no longer available as of September 30, 2023
  • Any experiments and personalizations still running on that date were ended by Google
  • Google directs former users to third-party A/B testing tools, naming AB Tasty, Optimizely and VWO, rather than a replacement Google product

Hubstaff

  • Billed per seat; the pricing page's own proration example states the Team plan costs $10 per seat per month, with fees adjusted when seats are added or removed mid-cycle

Pricing, plan by plan

Google Optimize

Free
  • FreeFree
    • A/B testing
    • Google Analytics integration
    • Visual editor

Hubstaff

$5.99/month
  • FreeFree
    • Basic time tracking
    • Limited to 1 user
    • Basic reports
  • Starter$5.99/month
    • Time tracking
    • Team management
    • Reports
  • Pro$9.99/month
    • Everything in Starter
    • GPS tracking
    • Activity monitoring

Which should you pick?

Choose Google Optimize if

  • You need a/b testing.
  • You want to start without paying.
  • You also want google analytics integration.
Google Optimize review

Choose Hubstaff if

  • You need time tracking with timer.
  • You work on Web, IOS, Android, MacOS, Windows.
  • You also want activity monitoring.
Hubstaff review

Questions people ask

Is Google Optimize or Hubstaff better?
Neither clearly leads. Google Optimize starts at Free and Hubstaff at $5.99/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Google Optimize or Hubstaff?
Google Optimize has a free tier; the other does not. Paid plans start at Free for Google Optimize and $5.99/month for Hubstaff.
Does Google Optimize or Hubstaff run on more platforms?
Google Optimize runs on Web. Hubstaff runs on Web, IOS, Android, MacOS, Windows.
Can I use Google Optimize for free?
Yes. Google Optimize has a free tier, so you can try it without paying. Hubstaff starts at $5.99/month.
What is Google Optimize best used for?
Google Optimize is most often used for a/b and multivariate testing of web pages tied to google analytics goals, personalising page content for defined audience segments, redirect tests between alternative landing page urls. Of those, a/b and multivariate testing of web pages tied to google analytics goals and personalising page content for defined audience segments are not what Hubstaff is typically brought in for.
What can Google Optimize do that Hubstaff cannot?
Google Optimize covers A/B testing, Google Analytics integration, Visual editor, Real-time analytics. Hubstaff covers Time tracking with timer, Activity monitoring, GPS location tracking, Screenshots.
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