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Marketing & Analytics · head to head

Google Optimize vs Remember The Milk

Google Optimize logo

Google Optimize

Marketing & Analytics

A/B testing for Google Analytics

From
Free
Rated
-
Full reviewWebsite
Remember The Milk logo

Remember The Milk

Productivity

The smart to-do app for busy people

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Google Optimize google Optimize and Optimize 360 were sunset and are no longer available as of September 30, 2023; Remember The Milk interface looks dated compared to modern task managers
  • They diverge on capability: Google Optimize covers A/B testing, Remember The Milk covers Smart lists.

Where they differ

Only the attributes on which Google Optimize and Remember The Milk actually diverge.

Attributes where Google Optimize and Remember The Milk differ
AttributeGoogle OptimizeRemember The Milk
Pricing modelfreemiumUnknown
PlatformsWebWeb, iOS, Android, macOS, Windows
CategoryMarketing & AnalyticsProductivity
Founded19982004

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Google Optimize

  • A/B testing
  • Google Analytics integration
  • Visual editor
  • Real-time analytics
  • Google Analytics
  • Google Tag Manager
  • Google's security
  • Cloud deployment

Only in Remember The Milk

  • Smart lists
  • Location reminders
  • Task sharing
  • Advanced search
  • Subtasks
  • Google Calendar
  • Outlook
  • Evernote

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Google Optimize

  • A/B and multivariate testing of web pages tied to Google Analytics goalsnot Remember The Milk
  • Personalising page content for defined audience segmentsnot Remember The Milk
  • Redirect tests between alternative landing page URLsnot Remember The Milk

Remember The Milk

  • Schedulingnot Google Optimize
  • Appointment bookingnot Google Optimize
  • Time trackingnot Google Optimize
  • Resource managementnot Google Optimize
  • Team coordinationnot Google Optimize

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Google Optimize

  • Google Optimize and Optimize 360 were sunset and are no longer available as of September 30, 2023
  • Any experiments and personalizations still running on that date were ended by Google
  • Google directs former users to third-party A/B testing tools, naming AB Tasty, Optimizely and VWO, rather than a replacement Google product

Remember The Milk

  • Interface looks dated compared to modern task managers
  • Limited mobile app features compared to desktop version
  • No advanced project management features like Gantt charts or timeline views

Pricing, plan by plan

Google Optimize

Free
  • FreeFree
    • A/B testing
    • Google Analytics integration
    • Visual editor

Remember The Milk

Free
  • FreeFree
    • Task creation and organization
    • Basic reminders
    • List sharing
  • Pro$39.99/year
    • All free features
    • Advanced sorting
    • Attachments

Which should you pick?

Choose Google Optimize if

  • You need a/b testing.
  • You want to start without paying.
  • You also want google analytics integration.
Google Optimize review

Choose Remember The Milk if

  • You need smart lists.
  • You want to start without paying.
  • You work on Web, iOS, Android, macOS, Windows.
  • You also want location reminders.
Remember The Milk review

Questions people ask

Is Google Optimize or Remember The Milk better?
Neither clearly leads. Google Optimize starts at Free and Remember The Milk at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Google Optimize or Remember The Milk?
Google Optimize starts at Free and Remember The Milk at Free.
Does Google Optimize or Remember The Milk run on more platforms?
Google Optimize runs on Web. Remember The Milk runs on Web, iOS, Android, macOS, Windows.
Can I use Google Optimize for free?
Both have a free tier, so you can try either at no cost before committing.
What is Google Optimize best used for?
Google Optimize is most often used for a/b and multivariate testing of web pages tied to google analytics goals, personalising page content for defined audience segments, redirect tests between alternative landing page urls. Of those, a/b and multivariate testing of web pages tied to google analytics goals and personalising page content for defined audience segments are not what Remember The Milk is typically brought in for.
What can Google Optimize do that Remember The Milk cannot?
Google Optimize covers A/B testing, Google Analytics integration, Visual editor, Real-time analytics. Remember The Milk covers Smart lists, Location reminders, Task sharing, Advanced search. Both handle Web support.

Answered from the vendors’ own pages

Remember The Milk: Is there a free version of Remember The Milk?

Yes. Remember The Milk is free to download and use with core features like task creation, lists, reminders, and basic sharing. A Pro subscription at $39.99 annually unlocks advanced features like advanced sorting, attachments, and Apple Watch support.

Source
Remember The Milk: What devices and platforms does Remember The Milk support?

Remember The Milk is available across desktop, mobile, web, and wearable platforms with native applications, ensuring tasks remain synchronized across all devices.

Source
Remember The Milk: Can I share tasks with others in Remember The Milk?

Yes, Remember The Milk allows you to share lists and assign tasks to others to coordinate work and get things done faster.

Source
Remember The Milk: Does Remember The Milk integrate with other apps?

Yes, Remember The Milk integrates natively with Gmail, Google Calendar, Evernote, and Zapier, allowing you to capture tasks from multiple sources.

Source
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Related pages

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