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Focus@Will vs Google Optimize

Focus@Will logo

Focus@Will

Software

Music and sounds designed to enhance focus and productivity

From
Free
Rated
-
Full reviewWebsite
Google Optimize logo

Google Optimize

Software

A/B testing for Google Analytics

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Focus@Will the App Store listing (seller Dulcetta Inc) states the free trial is limited to 7 days, after which a paid subscription is required to continue using the music and features; Google Optimize google Optimize and Optimize 360 were sunset and are no longer available as of September 30, 2023
  • They diverge on capability: Focus@Will covers Curated focus music, Google Optimize covers A/B testing.

Where they differ

Only the attributes on which Focus@Will and Google Optimize actually diverge.

Attributes where Focus@Will and Google Optimize differ
AttributeFocus@WillGoogle Optimize
PlatformsWeb, IOS, Android, MacOS, WindowsWeb
Founded20111998

Identical on both: starting price (Free), pricing model (freemium), free tier (Yes), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Focus@Will

  • Curated focus music
  • Multiple music channels
  • Built-in focus timer
  • Focus statistics
  • Different music genres
  • Offline access
  • Cross-platform sync
  • Volume control

Only in Google Optimize

  • A/B testing
  • Google Analytics integration
  • Visual editor
  • Real-time analytics
  • Google Analytics
  • Google Tag Manager
  • Google's security
  • Cloud deployment

What people use each for

The jobs each tool is most often brought in to do.

Focus@Will

  • Productivitynot Google Optimize
  • Collaborationnot Google Optimize
  • Task managementnot Google Optimize
  • Organizationnot Google Optimize

Google Optimize

  • A/B and multivariate testing of web pages tied to Google Analytics goalsnot Focus@Will
  • Personalising page content for defined audience segmentsnot Focus@Will
  • Redirect tests between alternative landing page URLsnot Focus@Will

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Focus@Will

  • The App Store listing (seller Dulcetta Inc) states the free trial is limited to 7 days, after which a paid subscription is required to continue using the music and features
  • The same listing states a 30 day money-back guarantee applies to the subscription, implying no refund is available after that window

Google Optimize

  • Google Optimize and Optimize 360 were sunset and are no longer available as of September 30, 2023
  • Any experiments and personalizations still running on that date were ended by Google
  • Google directs former users to third-party A/B testing tools, naming AB Tasty, Optimizely and VWO, rather than a replacement Google product

Pricing, plan by plan

Focus@Will

Free
  • FreeFree
    • Limited access to music
    • Basic 25-min timer
    • Ads
  • Basic$4.95/month
    • Unlimited music access
    • Custom timers
    • No ads
  • Pro$9.95/month
    • Everything in Basic
    • Advanced analytics
    • Priority support

Google Optimize

Free
  • FreeFree
    • A/B testing
    • Google Analytics integration
    • Visual editor

Which should you pick?

Choose Focus@Will if

  • You need curated focus music.
  • You want to start without paying.
  • You work on Web, IOS, Android, MacOS, Windows.
  • You also want multiple music channels.
Focus@Will review

Choose Google Optimize if

  • You need a/b testing.
  • You want to start without paying.
  • You also want google analytics integration.
Google Optimize review

Questions people ask

Is Focus@Will or Google Optimize better?
Neither clearly leads. Focus@Will starts at Free and Google Optimize at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Focus@Will or Google Optimize?
Focus@Will starts at Free and Google Optimize at Free.
Does Focus@Will or Google Optimize run on more platforms?
Focus@Will runs on Web, IOS, Android, MacOS, Windows. Google Optimize runs on Web.
Can I use Focus@Will for free?
Both have a free tier, so you can try either at no cost before committing.
What is Focus@Will best used for?
Focus@Will is most often used for productivity, collaboration, task management, organization. Of those, productivity and collaboration are not what Google Optimize is typically brought in for.
What can Focus@Will do that Google Optimize cannot?
Focus@Will covers Curated focus music, Multiple music channels, Built-in focus timer, Focus statistics. Google Optimize covers A/B testing, Google Analytics integration, Visual editor, Real-time analytics.
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Related pages

More on Focus@Will

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