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Marketing & Analytics · head to head

Adverity vs Things 3

Adverity logo

Adverity

Marketing & Analytics

Marketing intelligence platform for data-driven organizations

From
$999/month
Rated
-
Things 3 logo

Things 3

Productivity

The award-winning personal task manager

From
$9.99/one-time
Rated
-

The short version

  • Each has a real cost: Adverity no published pricing and no tiers; every quote is bespoke, which the vendor states plainly; Things 3 no team collaboration, task sharing, or task assignment features
  • They diverge on capability: Adverity covers Data aggregation, Things 3 covers Today view.

Where they differ

Only the attributes on which Adverity and Things 3 actually diverge.

Attributes where Adverity and Things 3 differ
AttributeAdverityThings 3
Starting price$999/month$9.99/one-time
Pricing modelsubscriptionUnknown
PlatformsWeb, Api, MobilemacOS, iOS, iPadOS, watchOS, visionOS
CategoryMarketing & AnalyticsProductivity
Founded20142004

Identical on both: free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Adverity

  • Data aggregation
  • Custom dashboards
  • Advanced analytics
  • Predictive insights
  • Automated alerts
  • Report scheduling
  • Data quality rules
  • Attribution modeling

Only in Things 3

  • Today view
  • Projects and areas
  • Quick entry
  • Tags
  • Calendar integration
  • Apple Calendar
  • Siri
  • Shortcuts

What people use each for

The jobs each tool is most often brought in to do.

Adverity

  • Consolidating marketing data from many advertising platformsnot Things 3
  • Transforming and harmonising campaign data across sourcesnot Things 3
  • Monitoring data quality before it reaches reportingnot Things 3
  • Feeding a BI tool or warehouse with marketing datanot Things 3

Things 3

  • Schedulingnot Adverity
  • Appointment bookingnot Adverity
  • Time trackingnot Adverity
  • Resource managementnot Adverity
  • Team coordinationnot Adverity

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Adverity

  • No published pricing and no tiers; every quote is bespoke, which the vendor states plainly
  • An ETL and data layer rather than a reporting tool, so it needs a BI destination alongside it

Things 3

  • No team collaboration, task sharing, or task assignment features
  • Apple ecosystem only, with no Windows, Android, or web version
  • No third-party app integrations beyond Apple's ecosystem
  • Cannot attach files or images to tasks, only text notes
  • No time blocking or calendar integration for scheduling tasks into specific time slots

Pricing, plan by plan

Adverity

$999/month
  • Starter$999/month
    • Up to 10 data sources
    • Custom dashboards
    • Basic integrations
  • Professional$2499/month
    • Unlimited data sources
    • Advanced analytics
    • Premium integrations
  • Enterprise$undefined/month
    • Custom implementation
    • Dedicated team
    • Advanced security

Things 3

$9.99/one-time
  • iPhone/Watch$9.99/one-time
  • iPad$19.99/one-time
  • Mac$49.99/one-time

Which should you pick?

Choose Adverity if

  • You need data aggregation.
  • You work on Web, Api, Mobile.
  • You also want custom dashboards.

Choose Things 3 if

  • You need today view.
  • You work on macOS, iOS, iPadOS, watchOS, visionOS.
  • You also want projects and areas.

Questions people ask

Is Adverity or Things 3 better?
Neither clearly leads. Adverity starts at $999/month and Things 3 at $9.99/one-time, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Adverity or Things 3?
Adverity starts at $999/month and Things 3 at $9.99/one-time.
Does Adverity or Things 3 run on more platforms?
Adverity runs on Web, Api, Mobile. Things 3 runs on macOS, iOS, iPadOS, watchOS, visionOS.
What is Adverity best used for?
Adverity is most often used for consolidating marketing data from many advertising platforms, transforming and harmonising campaign data across sources, monitoring data quality before it reaches reporting, feeding a bi tool or warehouse with marketing data. Of those, consolidating marketing data from many advertising platforms and transforming and harmonising campaign data across sources are not what Things 3 is typically brought in for.
What can Adverity do that Things 3 cannot?
Adverity covers Data aggregation, Custom dashboards, Advanced analytics, Predictive insights. Things 3 covers Today view, Projects and areas, Quick entry, Tags.

Answered from the vendors’ own pages

Things 3: Does Things 3 support team collaboration?

No. Things 3 is designed for individual use only with no task sharing, team workspaces, task assignment, or commenting features.

Source
Things 3: What platforms does Things 3 run on?

Things 3 is exclusive to Apple devices: macOS, iOS, iPadOS, watchOS, and visionOS. There is no Windows, Android, or web version.

Source
Things 3: How much does Things 3 cost?

Things 3 uses a one-time purchase model: $9.99 for iPhone/Watch, $19.99 for iPad, and $49.99 for Mac. Total cost for all platforms is approximately $80 with no subscription required.

Source
Things 3: Does Things 3 sync across devices?

Yes. Things Cloud keeps your to-dos in sync across all your Apple devices automatically. There is no extra cost for cloud synchronization.

Source
Things 3: Can you attach files or images to tasks in Things 3?

No. Things 3 does not support attachments. You can only add notes (text) to tasks.

Source

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