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Affiliate Marketing · head to head

Awin vs GoAffPro

Awin logo

Awin

Affiliate Marketing

Global affiliate network with 1M+ publishers

From
£99/month
Rated
-
Full reviewWebsite
GoAffPro logo

GoAffPro

Affiliate Marketing

Feature-rich affiliate marketing for Shopify

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only GoAffPro has a free tier, so it costs nothing to try first.
  • Each has a real cost: Awin all Access tier has 3-month minimum contract with 14-day cancellation notice; GoAffPro no native fraud detection beyond basic self-referral prevention
  • They diverge on capability: Awin covers Global publisher network, GoAffPro covers Multi-level marketing.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Awin and GoAffPro actually diverge.

Attributes where Awin and GoAffPro differ
AttributeAwinGoAffPro
Starting price£99/monthFree
Pricing modelsubscriptionUnknown
Free tierNoYes
PlatformsWeb, MobileWeb, iOS, Android
Founded20002019

Identical on both: user rating (Not yet rated), category (Affiliate Marketing).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Awin

  • Global publisher network
  • Cross-device tracking
  • Payment processing
  • Compliance tools
  • Publisher recruitment
  • Magento
  • WooCommerce
  • BigCommerce

Only in GoAffPro

  • Multi-level marketing
  • Custom commission rules
  • Affiliate marketplace
  • Gift card rewards
  • Custom signup forms
  • PayPal
  • Klaviyo
  • ReCharge

Both cover

  • Shopify
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Awin

  • Affiliate marketingnot GoAffPro
  • Performance-based advertisingnot GoAffPro
  • Commission managementnot GoAffPro

GoAffPro

  • affiliate marketing managementnot Awin
  • Workflow automationnot Awin
  • Reportingnot Awin

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Awin

  • All Access tier has 3-month minimum contract with 14-day cancellation notice
  • Advanced plan requires custom negotiation; no fixed pricing published
  • Transaction fees apply on all tiers: 3.5% (Access), 2.5% (Accelerate), custom (Advanced)
  • Advanced tier excludes partner payment management and branded private networks

GoAffPro

  • No native fraud detection beyond basic self-referral prevention
  • Limited affiliate verification tools
  • Integration marketplace limited compared to enterprise affiliate platforms

Pricing, plan by plan

Awin

£99/month
  • Access$99/month
    • 3.5% transaction fee
    • Minimum 3-month term with 14-day cancellation notice
    • First month free
  • Accelerate$199/month
    • 2.5% transaction fee
    • No minimum contract
    • Unlimited commission groups
  • Advanced$null/month
    • Custom pricing
    • Unlimited commission groups
    • Custom tracking rules

GoAffPro

Free
  • HobbyFree
    • Unlimited affiliates
    • Unlimited sales and revenue
    • Basic affiliate portal
  • Premium$49/month
    • Custom branded domains
    • Advanced analytics
    • MLM functionality
  • Business$99/month
    • Everything in Premium
    • Custom compensation plans
    • Fraud management

Which should you pick?

Choose Awin if

  • You need global publisher network.
  • You work on Web, Mobile.
  • You also want cross-device tracking.
Awin review

Choose GoAffPro if

  • You need multi-level marketing.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want custom commission rules.
GoAffPro review

Questions people ask

Is Awin or GoAffPro better?
Neither clearly leads. Awin starts at £99/month and GoAffPro at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Awin or GoAffPro?
GoAffPro has a free tier; the other does not. Paid plans start at £99/month for Awin and Free for GoAffPro.
Does Awin or GoAffPro run on more platforms?
Awin runs on Web, Mobile. GoAffPro runs on Web, iOS, Android.
Can I use GoAffPro for free?
Yes. GoAffPro has a free tier, so you can try it without paying. Awin starts at £99/month.
What is Awin best used for?
Awin is most often used for affiliate marketing, performance-based advertising, commission management. Of those, affiliate marketing and performance-based advertising are not what GoAffPro is typically brought in for.
What can Awin do that GoAffPro cannot?
Awin covers Global publisher network, Cross-device tracking, Payment processing, Compliance tools. GoAffPro covers Multi-level marketing, Custom commission rules, Affiliate marketplace, Gift card rewards. Both handle Shopify, Web support.

Answered from the vendors’ own pages

Awin: How much does Awin cost?

Awin pricing starts at £99+VAT per month for Access tier plus 3.5% transaction fee. Accelerate tier is £199+VAT per month plus 2.5% transaction fee. Advanced tier has custom pricing determined by negotiation.

Source
GoAffPro: Does GoAffPro have a free plan?

Yes, GoAffPro's Hobby free plan includes unlimited affiliates, unlimited sales, unlimited revenue, and a basic branded portal where affiliates can view referral links and stats.

Source
Awin: What are Awin's transaction fees?

Awin charges transaction fees on all plans. Access tier charges 3.5% per transaction, Accelerate charges 2.5% per transaction, and Advanced tier has custom transaction fee rates.

Source
GoAffPro: What features are in the GoAffPro Premium plan?

Premium plan at $49/month adds custom branded domains, advanced analytics, MLM functionality, tier-based commissions, affiliate rewards, email marketing, and the Business plan at $99+/month adds custom compensation plans and fraud management.

Source
Awin: What is the minimum contract term for Awin?

Access tier requires a minimum 3-month commitment with 14-day cancellation notice. Accelerate and Advanced tiers have no stated minimum contract term.

Source
GoAffPro: Does GoAffPro have mobile apps for affiliates?

Yes, GoAffPro offers Android and iPhone apps with push notifications to keep affiliates engaged with the program.

Source
Awin: What commission group limits does each Awin tier have?

Access tier allows up to three commission groups with limited rule options. Accelerate tier allows unlimited commission groups. Advanced tier allows unlimited commission groups plus custom tracking rules.

Source
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