Softwr

Software · head to head

Folk vs Loom

Folk logo

Folk

Software

The CRM that works for you, not the other way around

From
Free
Rated
-
Loom logo

Loom

Software

Record instantly, share anywhere

From
Free
Rated
-

The short version

  • Each has a real cost: Folk no native mobile app, only works through mobile browser which is not optimized for phones; Loom free tier capped at 25 total videos with 5-minute maximum recording length per video
  • They diverge on capability: Folk covers Contact management, Loom covers Screen & camera recording.

Where they differ

Only the attributes on which Folk and Loom actually diverge.

Attributes where Folk and Loom differ
AttributeFolkLoom
Pricing modelUnknownfreemium
Founded20202015

Identical on both: starting price (Free), free tier (Yes), platforms (Web), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Folk

  • Contact management
  • Email tracking
  • Mail merge
  • Chrome extension
  • Tags & groups
  • Notes & activities
  • Import/export
  • Search & filters

Only in Loom

  • Screen & camera recording
  • Instant sharing
  • Video editing
  • Viewer analytics
  • Comments & reactions
  • Transcription
  • Custom CTAs
  • Drawing tools

Both cover

  • Gmail
  • GDPR

What people use each for

The jobs each tool is most often brought in to do.

Folk

  • Contact managementnot Loom
  • Sales outreachnot Loom
  • Networkingnot Loom
  • Recruitmentnot Loom
  • Investor relationsnot Loom

Loom

  • Asynchronous video communication and screen recordingnot Folk
  • Product demonstrations and tutorialsnot Folk
  • Meeting transcription and documentationnot Folk
  • Team communication and knowledge sharingnot Folk

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Folk

  • No native mobile app, only works through mobile browser which is not optimized for phones
  • Limited workflow automation capabilities compared to enterprise CRMs
  • No automatic phone call tracking, requires manual entry
  • Limited reporting and analytics features
  • Monthly caps on email sends and enrichment credits on lower tiers
  • LinkedIn Chrome extension sometimes has synchronization problems
  • Email sent through Folk sometimes doesn't appear as sent in user's Outlook account

Loom

  • Free tier capped at 25 total videos with 5-minute maximum recording length per video
  • Free tier limited to 50 workspace members
  • AI features (auto-meeting recaps, auto-notes, auto-editing) only available on paid Business+AI and Enterprise tiers
  • Video branding (Loom logo) appears on free and Business plan videos; only removed on Business+AI tier

Pricing, plan by plan

Folk

Free
  • Standard$24/month
    • Pipeline management
    • Email campaigns
    • Contact enrichment
  • Premium$48/month
    • Custom objects
    • Email sequences
    • Dashboards
  • Enterprise$80/month
    • Dedicated account manager
    • Custom integrations
    • Priority support

Loom

Free

No published plan breakdown. See the Loom review.

Which should you pick?

Choose Folk if

  • You need contact management.
  • You want to start without paying.
  • You also want email tracking.

Choose Loom if

  • You need screen & camera recording.
  • You want to start without paying.
  • You also want instant sharing.

Questions people ask

Is Folk or Loom better?
Neither clearly leads. Folk starts at Free and Loom at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Folk or Loom?
Folk starts at Free and Loom at Free.
Does Folk or Loom run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Folk for free?
Both have a free tier, so you can try either at no cost before committing.
What is Folk best used for?
Folk is most often used for contact management, sales outreach, networking, recruitment. Of those, contact management and sales outreach are not what Loom is typically brought in for.
What can Folk do that Loom cannot?
Folk covers Contact management, Email tracking, Mail merge, Chrome extension. Loom covers Screen & camera recording, Instant sharing, Video editing, Viewer analytics. Both handle Gmail, GDPR.

Answered from the vendors’ own pages

Folk: What are Folk's pricing plans?

Folk offers three plans: Standard at $24/month per member (billed annually), Premium at $48/month with custom objects and email sequences, and Enterprise from $80/month with advanced security and dedicated support. New workspaces get a 2-week free trial with all Premium features.

Source
Folk: Does Folk offer a mobile app?

Folk does not have native iOS or Android apps. The web interface technically works on mobile browsers but is built primarily for desktop use.

Source
Folk: Does Folk track phone calls automatically?

No, Folk does not automatically track phone calls. All call interactions must be manually entered into the system.

Source
Folk: What integrations does Folk support?

Folk supports over 5,000 integrations through platforms like Zapier and Make. It includes native email, calendar, and WhatsApp sync, LinkedIn extension, and can enrich contact data using its built-in enrichment tool.

Source

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