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Marketing & Analytics · head to head

Fathom Analytics vs GlossGenius

Fathom Analytics logo

Fathom Analytics

Marketing & Analytics

Website analytics made simple

From
$14/month
Rated
-
Full reviewWebsite
GlossGenius logo

GlossGenius

Scheduling & Booking

Beautiful booking for beauty pros

From
$24/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Fathom Analytics there is no free tier, only a 7 day trial; GlossGenius card payments are charged at a flat 2.6 percent, and instant payouts cost a further 1.8 percent
  • They diverge on capability: Fathom Analytics covers Page view tracking, GlossGenius covers Custom booking pages.

Where they differ

Only the attributes on which Fathom Analytics and GlossGenius actually diverge.

Attributes where Fathom Analytics and GlossGenius differ
AttributeFathom AnalyticsGlossGenius
Starting price$14/month$24/month
PlatformsWebWeb, Ios, Android
CategoryMarketing & AnalyticsScheduling & Booking
Founded20142016

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Fathom Analytics

  • Page view tracking
  • Goal tracking
  • Real-time analytics
  • Referrer tracking
  • Privacy-focused
  • GDPR compliant
  • 20+ languages language support

Only in GlossGenius

  • Custom booking pages
  • Payment processing
  • Client management
  • Automated reminders
  • Marketing tools
  • Website builder
  • Reports & insights
  • Gift cards

Both cover

  • Cloud deployment
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Fathom Analytics

  • Privacy-focused web analytics without cookie bannersnot GlossGenius
  • A lightweight Google Analytics replacementnot GlossGenius
  • Tracking many sites from one accountnot GlossGenius
  • Long-term historical reporting while subscribednot GlossGenius

GlossGenius

  • Appointment booking and calendar management for salonsnot Fathom Analytics
  • Card payments and tipping at the chairnot Fathom Analytics
  • Client records, forms and waiversnot Fathom Analytics
  • Memberships and prepaid packagesnot Fathom Analytics
  • Medspa charting and photo markup on the clinical plansnot Fathom Analytics

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Fathom Analytics

  • There is no free tier, only a 7 day trial
  • Priced on pageviews, from $45 a month at the 500,000 pageview level
  • Custom events count against the pageview allowance rather than being tracked separately
  • Site allowances come in packs, with additional 50-site packs at $10 a month
  • Data is retained forever only while the subscription is active

GlossGenius

  • Card payments are charged at a flat 2.6 percent, and instant payouts cost a further 1.8 percent
  • Forms and waivers, waitlists and Google booking need the Gold plan at $56 a month
  • Team analytics, custom commissions and unlimited team members require Platinum at $168 a month
  • The medspa plans start where the beauty Platinum plan does, at $168 a month, rising to $298 for the full clinical suite
  • Payroll is a separate add-on at $40 a month plus $6 per staff member

Pricing, plan by plan

Fathom Analytics

$14/month
  • Starter$14/month
    • Unlimited page views
    • 1 site
    • Real-time analytics

GlossGenius

$24/month
  • Standard$24/month
    • Custom booking site
    • Unlimited appointments
    • Client management
  • Gold$48/month
    • Everything in Standard
    • Marketing suite
    • Advanced analytics

Which should you pick?

Choose Fathom Analytics if

  • You need page view tracking.
  • You also want goal tracking.
Fathom Analytics review

Choose GlossGenius if

  • You need custom booking pages.
  • You work on Web, Ios, Android.
  • You also want payment processing.
GlossGenius review

Questions people ask

Is Fathom Analytics or GlossGenius better?
Neither clearly leads. Fathom Analytics starts at $14/month and GlossGenius at $24/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Fathom Analytics or GlossGenius?
Fathom Analytics starts at $14/month and GlossGenius at $24/month.
Does Fathom Analytics or GlossGenius run on more platforms?
Fathom Analytics runs on Web. GlossGenius runs on Web, Ios, Android.
What is Fathom Analytics best used for?
Fathom Analytics is most often used for privacy-focused web analytics without cookie banners, a lightweight google analytics replacement, tracking many sites from one account, long-term historical reporting while subscribed. Of those, privacy-focused web analytics without cookie banners and a lightweight google analytics replacement are not what GlossGenius is typically brought in for.
What can Fathom Analytics do that GlossGenius cannot?
Fathom Analytics covers Page view tracking, Goal tracking, Real-time analytics, Referrer tracking. GlossGenius covers Custom booking pages, Payment processing, Client management, Automated reminders. Both handle Cloud deployment, Web support.
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