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Cybersecurity · head to head

DTiQ vs Entrust Identity as a Service

DTiQ logo

DTiQ

Cybersecurity

Managed video loss prevention with human auditors for restaurants, convenience stores and retail

From
On request
Rated
-
Full reviewWebsite
Entrust Identity as a Service logo

Entrust Identity as a Service

Cybersecurity

Workforce and customer authentication from a certificate authority

From
$2/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: DTiQ you are buying labour, so the cost per site is far higher than a self-service video licence and it does not fall as camera prices do.; Entrust Identity as a Service the application integration catalogue is smaller than that of the dedicated identity vendors, so uncommon SaaS applications more often need custom SAML configuration rather than a template.
  • They diverge on capability: DTiQ covers SmartAudit, Entrust Identity as a Service covers Multi-factor authentication.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which DTiQ and Entrust Identity as a Service actually diverge.

Attributes where DTiQ and Entrust Identity as a Service differ
AttributeDTiQEntrust Identity as a Service
Starting priceOn request$2/month
Pricing modelquotePer user per month
PlatformsWeb, iOS, AndroidWeb, iOS, Android, Windows, Linux

Identical on both: free tier (No), user rating (Not yet rated), category (Cybersecurity).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in DTiQ

  • SmartAudit
  • POS transaction linking
  • 360iQ platform
  • Exception alerting
  • Drive-through timing
  • Food safety and compliance checks
  • Managed installation

Only in Entrust Identity as a Service

  • Multi-factor authentication
  • Single sign-on
  • Adaptive authentication
  • Passwordless login
  • Credential lifecycle
  • Derived PIV credentials
  • Directory integration

What people use each for

The jobs each tool is most often brought in to do.

DTiQ

  • A multi-unit quick service franchisee who has no one available to review video across fifteen storesnot Entrust Identity as a Service
  • A convenience store chain investigating till fraud by matching voids to what actually happened at the counternot Entrust Identity as a Service
  • An operator enforcing drive-through service time standards across locations from evidence rather than anecdotenot Entrust Identity as a Service
  • A brand auditing food safety and cleanliness compliance at franchise sites without sending a field managernot Entrust Identity as a Service

Entrust Identity as a Service

  • A government agency needing derived mobile credentials from an existing PIV smart card estatenot DTiQ
  • A bank that must support hardware tokens for corporate treasury users alongside push authentication for staffnot DTiQ
  • An organisation already buying Entrust certificates that wants credential issuance and authentication from one vendornot DTiQ
  • A defence supplier required to use certificate-based authentication that mainstream cloud identity products handle poorlynot DTiQ

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

DTiQ

  • You are buying labour, so the cost per site is far higher than a self-service video licence and it does not fall as camera prices do.
  • Audits are sampled, not continuous, so a problem outside the reviewed window is invisible and the score is a statistical impression rather than a complete record.
  • Nothing is published on price and the commercial shape is a multi-year managed service agreement, which is harder to exit than a software subscription and typically involves bundled hardware you do not own.
  • Ownership changed in a $200 million Digital Alpha led investment tied to a Cisco Meraki partnership, so the hardware and network roadmap may shift under an existing estate.
  • It is built around restaurant, convenience and retail operating models, so an organisation outside those verticals gets a generic video product and pays for an audit methodology that does not fit its work.

Entrust Identity as a Service

  • The application integration catalogue is smaller than that of the dedicated identity vendors, so uncommon SaaS applications more often need custom SAML configuration rather than a template.
  • Developer experience for customer identity use cases is behind the specialists, and teams building consumer signup flows will find the APIs and documentation less complete.
  • Advanced capabilities including adaptive authentication and credential management sit above the published entry price, so the two dollar figure rarely reflects what a regulated buyer actually spends.
  • There are two overlapping products, Identity as a Service and Identity Enterprise, and choosing wrongly at the start means a migration later rather than a licence change.
  • Identity governance, access certification and privileged access are not covered, so an organisation with audit-driven access review requirements needs a second vendor alongside it.

Pricing, plan by plan

DTiQ

On request
  • DTiQ managed service$undefined/month
    • Priced per location as a managed service, not per camera
    • Audit frequency and scope determine the rate
    • Hardware and installation bundled into the service agreement

Entrust Identity as a Service

$2/month
  • Workforce Standard$2/month
    • Multi-factor authentication
    • Single sign-on
    • Directory integration
  • Higher tiers$undefined/month
    • Adaptive risk-based authentication
    • Certificate and smart card credential management
    • Derived PIV credentials

Which should you pick?

Choose DTiQ if

  • You need smartaudit.
  • You work on Web, iOS, Android.
  • You also want pos transaction linking.
DTiQ review

Choose Entrust Identity as a Service if

  • You need multi-factor authentication.
  • You work on Web, iOS, Android, Windows, Linux.
  • You also want single sign-on.
Entrust Identity as a Service review

Questions people ask

Is DTiQ or Entrust Identity as a Service better?
Neither clearly leads. DTiQ starts at On request and Entrust Identity as a Service at $2/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, DTiQ or Entrust Identity as a Service?
DTiQ starts at On request and Entrust Identity as a Service at $2/month.
Does DTiQ or Entrust Identity as a Service run on more platforms?
DTiQ runs on Web, iOS, Android. Entrust Identity as a Service runs on Web, iOS, Android, Windows, Linux.
What is DTiQ best used for?
DTiQ is most often used for a multi-unit quick service franchisee who has no one available to review video across fifteen stores, a convenience store chain investigating till fraud by matching voids to what actually happened at the counter, an operator enforcing drive-through service time standards across locations from evidence rather than anecdote, a brand auditing food safety and cleanliness compliance at franchise sites without sending a field manager. Of those, a multi-unit quick service franchisee who has no one available to review video across fifteen stores and a convenience store chain investigating till fraud by matching voids to what actually happened at the counter are not what Entrust Identity as a Service is typically brought in for.
What can DTiQ do that Entrust Identity as a Service cannot?
DTiQ covers SmartAudit, POS transaction linking, 360iQ platform, Exception alerting. Entrust Identity as a Service covers Multi-factor authentication, Single sign-on, Adaptive authentication, Passwordless login.

Answered from the vendors’ own pages

DTiQ: Is DTiQ a video management system?

Not primarily. It is a managed service where human auditors review your footage and deliver scored reports. The platform exists to support that service.

Entrust Identity as a Service: Is MFA included or extra?

Multi-factor authentication is included in the workforce bundles rather than sold separately, which is not true of every competitor. Adaptive risk-based authentication sits in higher tiers.

DTiQ: How is it priced?

Per location as a managed service, based on audit scope and frequency, with hardware and installation bundled. Nothing is published.

Entrust Identity as a Service: Does it do identity governance?

No. Access certification, role mining and joiner-mover-leaver governance require a separate product such as SailPoint or Saviynt.

DTiQ: Who owns DTiQ?

Digital Alpha holds a majority stake following a $200 million investment that bought out Bain Capital, BV Investment Partners and others, alongside a Cisco Meraki partnership.

Entrust Identity as a Service: Why choose this over Okta or Entra ID?

Almost always because of PKI, smart cards or derived credentials. Without that requirement the mainstream platforms are the stronger general purpose choice.

DTiQ: Does it integrate with my POS?

Yes, with major restaurant and convenience store point of sale systems, which is what allows transaction exceptions to be replayed on video.

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