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Cybersecurity · head to head

Entrust Identity as a Service vs Google Authenticator

Entrust Identity as a Service logo

Entrust Identity as a Service

Cybersecurity

Workforce and customer authentication from a certificate authority

From
$2/month
Rated
-
Google Authenticator logo

Google Authenticator

Cybersecurity

Free TOTP two-factor authentication app that gained optional cloud sync in 2023

From
Free
Rated
-

The short version

  • Only Google Authenticator has a free tier, so it costs nothing to try first.
  • Each has a real cost: Entrust Identity as a Service the application integration catalogue is smaller than that of the dedicated identity vendors, so uncommon SaaS applications more often need custom SAML configuration rather than a template.; Google Authenticator enabling cloud sync moves the security boundary for your 2FA codes to your Google account, so a compromised Google account can expose the same codes syncing was meant to protect.
  • They diverge on capability: Entrust Identity as a Service covers Multi-factor authentication, Google Authenticator covers TOTP code generation.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which Entrust Identity as a Service and Google Authenticator actually diverge.

Attributes where Entrust Identity as a Service and Google Authenticator differ
AttributeEntrust Identity as a ServiceGoogle Authenticator
Starting price$2/monthFree
Pricing modelPer user per monthFree, no in-app purchases
Free tierNoYes
PlatformsWeb, iOS, Android, Windows, LinuxiOS, Android

Identical on both: user rating (Not yet rated), category (Cybersecurity).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Entrust Identity as a Service

  • Multi-factor authentication
  • Single sign-on
  • Adaptive authentication
  • Passwordless login
  • Credential lifecycle
  • Derived PIV credentials
  • Directory integration

Only in Google Authenticator

  • TOTP code generation
  • QR code setup
  • Optional Google account sync
  • Offline generation
  • Manual entry

What people use each for

The jobs each tool is most often brought in to do.

Entrust Identity as a Service

  • A government agency needing derived mobile credentials from an existing PIV smart card estatenot Google Authenticator
  • A bank that must support hardware tokens for corporate treasury users alongside push authentication for staffnot Google Authenticator
  • An organisation already buying Entrust certificates that wants credential issuance and authentication from one vendornot Google Authenticator
  • A defence supplier required to use certificate-based authentication that mainstream cloud identity products handle poorlynot Google Authenticator

Google Authenticator

  • Someone setting up two-factor authentication on a website that asks for a TOTP appnot Entrust Identity as a Service
  • A user who wants codes to survive a lost or replaced phone via account syncnot Entrust Identity as a Service
  • Someone who prefers a simple, free, single-purpose authenticator over a password manager's built-in onenot Entrust Identity as a Service
  • A person migrating between phones who wants existing 2FA codes to transfer automaticallynot Entrust Identity as a Service

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Entrust Identity as a Service

  • The application integration catalogue is smaller than that of the dedicated identity vendors, so uncommon SaaS applications more often need custom SAML configuration rather than a template.
  • Developer experience for customer identity use cases is behind the specialists, and teams building consumer signup flows will find the APIs and documentation less complete.
  • Advanced capabilities including adaptive authentication and credential management sit above the published entry price, so the two dollar figure rarely reflects what a regulated buyer actually spends.
  • There are two overlapping products, Identity as a Service and Identity Enterprise, and choosing wrongly at the start means a migration later rather than a licence change.
  • Identity governance, access certification and privileged access are not covered, so an organisation with audit-driven access review requirements needs a second vendor alongside it.

Google Authenticator

  • Enabling cloud sync moves the security boundary for your 2FA codes to your Google account, so a compromised Google account can expose the same codes syncing was meant to protect.
  • It has no built-in backup export in a portable format, so moving away from Google Authenticator to another app usually means resetting 2FA on every individual service.
  • It lacks organisational features such as folders, search or notes that some competing authenticator apps offer for people managing many accounts.
  • There is no desktop app, so codes must be read off a phone screen when logging in from a computer.
  • If sync is off and the phone is lost without a separate backup, all codes are unrecoverable and every linked account needs its 2FA reset through account recovery.

Pricing, plan by plan

Entrust Identity as a Service

$2/month
  • Workforce Standard$2/month
    • Multi-factor authentication
    • Single sign-on
    • Directory integration
  • Higher tiers$undefined/month
    • Adaptive risk-based authentication
    • Certificate and smart card credential management
    • Derived PIV credentials

Google Authenticator

Free
  • FreeFree
    • Unlimited accounts and codes
    • Optional Google account cloud sync
    • No ads

Which should you pick?

Choose Entrust Identity as a Service if

  • You need multi-factor authentication.
  • You work on Web, iOS, Android, Windows, Linux.
  • You also want single sign-on.

Choose Google Authenticator if

  • You need totp code generation.
  • You want to start without paying.
  • You work on iOS, Android.
  • You also want qr code setup.

Questions people ask

Is Entrust Identity as a Service or Google Authenticator better?
Neither clearly leads. Entrust Identity as a Service starts at $2/month and Google Authenticator at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Entrust Identity as a Service or Google Authenticator?
Google Authenticator has a free tier; the other does not. Paid plans start at $2/month for Entrust Identity as a Service and Free for Google Authenticator.
Does Entrust Identity as a Service or Google Authenticator run on more platforms?
Entrust Identity as a Service runs on Web, iOS, Android, Windows, Linux. Google Authenticator runs on iOS, Android.
Can I use Google Authenticator for free?
Yes. Google Authenticator has a free tier, so you can try it without paying. Entrust Identity as a Service starts at $2/month.
What is Entrust Identity as a Service best used for?
Entrust Identity as a Service is most often used for a government agency needing derived mobile credentials from an existing piv smart card estate, a bank that must support hardware tokens for corporate treasury users alongside push authentication for staff, an organisation already buying entrust certificates that wants credential issuance and authentication from one vendor, a defence supplier required to use certificate-based authentication that mainstream cloud identity products handle poorly. Of those, a government agency needing derived mobile credentials from an existing piv smart card estate and a bank that must support hardware tokens for corporate treasury users alongside push authentication for staff are not what Google Authenticator is typically brought in for.
What can Entrust Identity as a Service do that Google Authenticator cannot?
Entrust Identity as a Service covers Multi-factor authentication, Single sign-on, Adaptive authentication, Passwordless login. Google Authenticator covers TOTP code generation, QR code setup, Optional Google account sync, Offline generation.

Answered from the vendors’ own pages

Entrust Identity as a Service: Is MFA included or extra?

Multi-factor authentication is included in the workforce bundles rather than sold separately, which is not true of every competitor. Adaptive risk-based authentication sits in higher tiers.

Google Authenticator: Does Google Authenticator cost anything?

No, it is free with no subscription or in-app purchases.

Entrust Identity as a Service: Does it do identity governance?

No. Access certification, role mining and joiner-mover-leaver governance require a separate product such as SailPoint or Saviynt.

Google Authenticator: Is cloud sync safe?

Google documents it as protected by your Google account security. Whether that is an acceptable trade-off versus device-only storage is debated; you can turn sync off if you prefer local-only codes.

Entrust Identity as a Service: Why choose this over Okta or Entra ID?

Almost always because of PKI, smart cards or derived credentials. Without that requirement the mainstream platforms are the stronger general purpose choice.

Google Authenticator: Can I export my codes to another app?

There is no official bulk export; moving to a different authenticator typically requires re-adding each account from its setup page.

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