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Cybersecurity · head to head

DTiQ vs Genetec Security Center

DTiQ logo

DTiQ

Cybersecurity

Managed video loss prevention with human auditors for restaurants, convenience stores and retail

From
On request
Rated
-
Full reviewWebsite
Genetec Security Center logo

Genetec Security Center

Cybersecurity

Unified video, access control and licence plate platform sold in perpetual channel licences plus an annual maintenance contract

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: DTiQ you are buying labour, so the cost per site is far higher than a self-service video licence and it does not fall as camera prices do.; Genetec Security Center genetec publishes no pricing and sells only through certified integrators, so buyers cannot benchmark a quote and the same 500-camera design can vary widely in price between integrators.
  • They diverge on capability: DTiQ covers SmartAudit, Genetec Security Center covers Omnicast video management.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which DTiQ and Genetec Security Center actually diverge.

Attributes where DTiQ and Genetec Security Center differ
AttributeDTiQGenetec Security Center
PlatformsWeb, iOS, AndroidWindows, Web, iOS, Android

Identical on both: starting price (On request), pricing model (quote), free tier (No), user rating (Not yet rated), category (Cybersecurity).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in DTiQ

  • SmartAudit
  • POS transaction linking
  • 360iQ platform
  • Exception alerting
  • Drive-through timing
  • Food safety and compliance checks
  • Managed installation

Only in Genetec Security Center

  • Omnicast video management
  • Synergis access control
  • AutoVu ALPR
  • Security Desk
  • Federation
  • Genetec Clearance
  • Mission Control
  • Genetec Advantage

What people use each for

The jobs each tool is most often brought in to do.

DTiQ

  • A multi-unit quick service franchisee who has no one available to review video across fifteen storesnot Genetec Security Center
  • A convenience store chain investigating till fraud by matching voids to what actually happened at the counternot Genetec Security Center
  • An operator enforcing drive-through service time standards across locations from evidence rather than anecdotenot Genetec Security Center
  • A brand auditing food safety and cleanliness compliance at franchise sites without sending a field managernot Genetec Security Center

Genetec Security Center

  • An airport unifying video, doors and licence plate recognition under one operator client and one audit trailnot DTiQ
  • A city federating dozens of independently owned camera systems into a regional monitoring centre without taking ownership of themnot DTiQ
  • A campus that refuses to be locked to one camera manufacturer over a fifteen-year refresh cyclenot DTiQ
  • A transit authority needing evidence export with a chain of custody that will survive a court challengenot DTiQ

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

DTiQ

  • You are buying labour, so the cost per site is far higher than a self-service video licence and it does not fall as camera prices do.
  • Audits are sampled, not continuous, so a problem outside the reviewed window is invisible and the score is a statistical impression rather than a complete record.
  • Nothing is published on price and the commercial shape is a multi-year managed service agreement, which is harder to exit than a software subscription and typically involves bundled hardware you do not own.
  • Ownership changed in a $200 million Digital Alpha led investment tied to a Cisco Meraki partnership, so the hardware and network roadmap may shift under an existing estate.
  • It is built around restaurant, convenience and retail operating models, so an organisation outside those verticals gets a generic video product and pays for an audit methodology that does not fit its work.

Genetec Security Center

  • Genetec publishes no pricing and sells only through certified integrators, so buyers cannot benchmark a quote and the same 500-camera design can vary widely in price between integrators.
  • Genetec Advantage is an annual maintenance agreement commonly quoted at 18 to 22 percent of licence value, so a perpetual licence is not a one-off cost, and letting it lapse freezes the system on its current version and stops support.
  • Licensing is per camera channel, so adding cameras is a licence purchase every time and organisations that expand a site by a hundred cameras discover the software line grows in step with the hardware.
  • It is a Windows server platform that has to be sized, patched, backed up and eventually migrated, so the real cost includes an IT estate and an integrator, which puts it out of reach of organisations without a security team.
  • Operator competence is a genuine dependency: Security Desk is dense, and sites that deploy it without training end up using a fraction of the platform they paid for while still paying full maintenance on all of it.

Pricing, plan by plan

DTiQ

On request
  • DTiQ managed service$undefined/month
    • Priced per location as a managed service, not per camera
    • Audit frequency and scope determine the rate
    • Hardware and installation bundled into the service agreement

Genetec Security Center

On request
  • Security Center$undefined/year
    • Perpetual video channel licences, priced per camera
    • Standard, Professional and Enterprise editions
    • Access control and ALPR modules licensed separately

Which should you pick?

Choose DTiQ if

  • You need smartaudit.
  • You work on Web, iOS, Android.
  • You also want pos transaction linking.
DTiQ review

Choose Genetec Security Center if

  • You need omnicast video management.
  • You work on Windows, Web, iOS, Android.
  • You also want synergis access control.
Genetec Security Center review

Questions people ask

Is DTiQ or Genetec Security Center better?
Neither clearly leads. DTiQ starts at On request and Genetec Security Center at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, DTiQ or Genetec Security Center?
DTiQ starts at On request and Genetec Security Center at On request.
Does DTiQ or Genetec Security Center run on more platforms?
DTiQ runs on Web, iOS, Android. Genetec Security Center runs on Windows, Web, iOS, Android.
What is DTiQ best used for?
DTiQ is most often used for a multi-unit quick service franchisee who has no one available to review video across fifteen stores, a convenience store chain investigating till fraud by matching voids to what actually happened at the counter, an operator enforcing drive-through service time standards across locations from evidence rather than anecdote, a brand auditing food safety and cleanliness compliance at franchise sites without sending a field manager. Of those, a multi-unit quick service franchisee who has no one available to review video across fifteen stores and a convenience store chain investigating till fraud by matching voids to what actually happened at the counter are not what Genetec Security Center is typically brought in for.
What can DTiQ do that Genetec Security Center cannot?
DTiQ covers SmartAudit, POS transaction linking, 360iQ platform, Exception alerting. Genetec Security Center covers Omnicast video management, Synergis access control, AutoVu ALPR, Security Desk.

Answered from the vendors’ own pages

DTiQ: Is DTiQ a video management system?

Not primarily. It is a managed service where human auditors review your footage and deliver scored reports. The platform exists to support that service.

Genetec Security Center: How much does Genetec cost per camera?

Genetec does not publish prices. Independent estimates put on-premises video channel licences in the region of 150 to 250 US dollars per camera by edition, plus annual Advantage maintenance at roughly 18 to 22 percent of licence value.

DTiQ: How is it priced?

Per location as a managed service, based on audit scope and frequency, with hardware and installation bundled. Nothing is published.

Genetec Security Center: Is Genetec Advantage optional?

Technically yes, but without it you get no version upgrades and no support, and reinstating it later usually means paying for the lapsed period.

DTiQ: Who owns DTiQ?

Digital Alpha holds a majority stake following a $200 million investment that bought out Bain Capital, BV Investment Partners and others, alongside a Cisco Meraki partnership.

Genetec Security Center: Can I buy Genetec directly?

No. It is sold exclusively through certified integrators, who also do the design and commissioning.

DTiQ: Does it integrate with my POS?

Yes, with major restaurant and convenience store point of sale systems, which is what allows transaction exceptions to be replayed on video.

Genetec Security Center: Does it work with any camera?

It supports thousands of models across manufacturers, which is its core advantage over camera-maker software, though NDAA-restricted brands should be checked against your own procurement rules.

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