Business Intelligence · head to head
Domo vs Zoho Analytics

Domo
Business Intelligence
Business cloud for modern enterprises
- From
- $30000/year
- Rated
- -

Zoho Analytics
Business Intelligence
Self-service BI and analytics platform
- From
- Free
- Rated
- -
The short version
- Only Zoho Analytics has a free tier, so it costs nothing to try first.
- Each has a real cost: Domo pricing is not published; contracts start around $30,000 per year minimum, making budget planning difficult without a sales conversation; Zoho Analytics the free plan is limited to 2 users, 10,000 rows and 5 workspaces
- They diverge on capability: Domo covers 1000+ Connectors, Zoho Analytics covers AI Assistant.
- Prices and features above were last checked on 30 August 2026.
Where they differ
Only the attributes on which Domo and Zoho Analytics actually diverge.
| Attribute | Domo | Zoho Analytics |
|---|---|---|
| Starting price | $30000/year | Free |
| Pricing model | Unknown | subscription |
| Free tier | No | Yes |
| Platforms | Web, Mobile, Api | Web, Mobile, Embedded |
| Founded | 2010 | 1996 |
Identical on both: user rating (Not yet rated), category (Business Intelligence).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Domo
- 1000+ Connectors
- Real-time Data
- Mobile BI
- Collaboration
- App Development
- Workday
- ServiceNow
Only in Zoho Analytics
- AI Assistant
- Drag-and-drop Reports
- Auto-blending
- Embedded Analytics
- White-labeling
- Zoho CRM
- Xero
- Mailchimp
Both cover
- Salesforce
- Google Analytics
- QuickBooks
- Web support
- Mobile support
What people use each for
The jobs each tool is most often brought in to do.
Domo
- Self-service analyticsnot Zoho Analytics
- Data explorationnot Zoho Analytics
- Ad-hoc reportingnot Zoho Analytics
- Collaborative analysisnot Zoho Analytics
- Embedded analyticsnot Zoho Analytics
Zoho Analytics
- Self-service dashboards and reports over business datanot Domo
- Blending data from Zoho apps, databases and cloud services into one workspacenot Domo
- Embedding white-labelled analytics inside another productnot Domo
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Domo
- Pricing is not published; contracts start around $30,000 per year minimum, making budget planning difficult without a sales conversation
- Visualization customization is limited compared to specialized tools like Tableau, with rigid chart types and restricted pixel-level dashboard layouts
- Version control and merge options for dataflows are very limited, making multi-developer projects prone to conflicts and overwrites
- Workflows cannot be edited once deployed; any changes require rebuilding from scratch
- Semantic layer lacks code-based governance, with metric definitions scattered inside individual cards rather than in a centralized governed location
Zoho Analytics
- The free plan is limited to 2 users, 10,000 rows and 5 workspaces
- Plans are sold with a minimum user count: Basic starts at 2 users, Standard at 5, Premium at 15 and Enterprise at 50
- Row capacity is part of the plan, starting at 0.5 million rows on Basic, and additional rows are sold as add-ons
- Viewer licences are sold in blocks of 25 minimum rather than one at a time
- Data alerts are capped per plan at 10, 30 and 100 active alerts across the whole account
- REST API usage is metered in API units per day, from 4,000 per day on the lowest paid tier, with extra units sold separately
- Logo rebranding and hiding the Powered By Zoho Analytics message on embedded reports are not available on the lower plans
- Activity logs and cluster analysis are excluded from the lower plans
- The white label embedded analytics offering has no published price and requires contacting Zoho
- Local taxes such as VAT and GST are charged on top of the listed prices
Pricing, plan by plan
Domo
$30000/yearNo published plan breakdown. See the Domo review.
Zoho Analytics
Free- FreeFree
- 2 Users
- Basic Features
- 10K Rows
- Basic$24/month
- 2 Users
- 500K Rows
- Email Support
Which should you pick?
Choose Domo if
- You need 1000+ connectors.
- You work on Web, Mobile, Api.
- You also want real-time data.
Choose Zoho Analytics if
- You need ai assistant.
- You want to start without paying.
- You work on Web, Mobile, Embedded.
- You also want drag-and-drop reports.
Questions people ask
- Is Domo or Zoho Analytics better?
- Neither clearly leads. Domo starts at $30000/year and Zoho Analytics at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Domo or Zoho Analytics?
- Zoho Analytics has a free tier; the other does not. Paid plans start at $30000/year for Domo and Free for Zoho Analytics.
- Does Domo or Zoho Analytics run on more platforms?
- Domo runs on Web, Mobile, Api. Zoho Analytics runs on Web, Mobile, Embedded.
- Can I use Zoho Analytics for free?
- Yes. Zoho Analytics has a free tier, so you can try it without paying. Domo starts at $30000/year.
- What is Domo best used for?
- Domo is most often used for self-service analytics, data exploration, ad-hoc reporting, collaborative analysis. Of those, self-service analytics and data exploration are not what Zoho Analytics is typically brought in for.
- What can Domo do that Zoho Analytics cannot?
- Domo covers 1000+ Connectors, Real-time Data, Mobile BI, Collaboration. Zoho Analytics covers AI Assistant, Drag-and-drop Reports, Auto-blending, Embedded Analytics. Both handle Salesforce, Google Analytics, QuickBooks, Web support.
Answered from the vendors’ own pages
Domo: Does Domo offer a free tier or trial?
Domo does not publish pricing on its website and does not offer a standard free tier. The platform uses a consumption-based credit model with minimum viable deployments starting around $30,000 per year. A free trial may be available upon request from the sales team.
SourceZoho Analytics: Is there a free plan available?
Yes, Zoho Analytics offers a permanent free plan with 2 users, 10,000 rows, and 5 workspaces. A 15-day free trial is also available for paid plans, no credit card required.
SourceDomo: What data sources can Domo connect to?
Domo connects to over 1,000 pre-built connectors covering cloud applications, databases, advertising platforms, file services, spreadsheets, enterprise systems, and data warehouses. Custom integrations are possible via API.
SourceZoho Analytics: Can I cancel my subscription at any time?
Yes, you can upgrade, downgrade, or cancel your subscription at any time. It operates as a month-to-month, pay-as-you-go service with full flexibility.
SourceDomo: Can I self-host Domo or is it cloud-only?
Domo is a fully cloud-native, SaaS platform with no self-hosted option available. All data and applications run on Domo's cloud infrastructure.
SourceZoho Analytics: What is the difference between monthly and yearly billing?
Yearly billing provides a 20% discount compared to monthly rates. Both options are available for all subscription tiers.
SourceDomo: What does the credit-based pricing model mean?
Domo charges credits based on data consumption and platform activity. One credit roughly equals processing one million rows of data, though actual burn rate varies with workflows. Users purchase credit packages providing team access with unlimited user seats; only activity consumes credits, not dashboards or team size.
SourceZoho Analytics: How much do additional users and data rows cost beyond what is included in my plan?
Additional users, data rows, and viewers are available as paid add-ons. The page does not specify the exact per-unit cost for these add-ons.
SourceDomo: Does Domo include AI features and what do they cost?
Domo AI features are free as part of your contract, including DomoGPT for AI chat queries. Premium AI capabilities are available through Domo AI Pro, which uses consumption-based pricing on a per-use basis.
SourceZoho Analytics: How often can I refresh my data in each tier?
Basic allows 1 refresh per day, Standard and Premium allow 8 per day, and Enterprise allows 24 per day. Dedicated Compute offers custom refresh rates.
SourceDomo: Can multiple teams collaborate on the same dashboard in Domo?
Yes, Domo supports team collaboration on shared dashboards and datasets. However, version control and merge capabilities for dataflows are limited, which can cause conflicts when multiple developers work on the same project.
SourceRelated pages
More on Zoho Analytics
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