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CRM · head to head

Bigin vs Daylite

Bigin logo

Bigin

CRM

Zoho pipeline CRM for small businesses, priced well below Zoho CRM itself

From
Free
Rated
-
Full reviewWebsite
Daylite logo

Daylite

CRM

CRM and project management built exclusively for Mac, iPhone and iPad

From
$15/month
Rated
-
Full reviewWebsite

The short version

  • Only Bigin has a free tier, so it costs nothing to try first.
  • Each has a real cost: Bigin the plan limits are the product boundary, not a soft guideline: three pipelines on Express and thirty automations will constrain any business with more than a couple of distinct sale types, and the only fix is to pay up a tier.; Daylite it is Apple-only. There is no Windows client, so a single team member on a Windows machine, or a client-facing contractor who is not on a Mac, makes the product unworkable for the whole organisation.
  • They diverge on capability: Bigin covers Multiple pipelines, Daylite covers Native Apple apps.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Bigin and Daylite actually diverge.

Attributes where Bigin and Daylite differ
AttributeBiginDaylite
Starting priceFree$15/month
Free tierYesNo
PlatformsWeb, iOS, Android, macOS, watchOSmacOS, iOS, iPadOS

Identical on both: pricing model (Per user per month), user rating (Not yet rated), category (CRM).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Bigin

  • Multiple pipelines
  • Teampipes
  • Built-in telephony
  • Email integration
  • Workflow automation
  • Mobile apps
  • Zoho ecosystem
  • Free onboarding

Only in Daylite

  • Native Apple apps
  • Apple Mail Assistant
  • Projects as first-class objects
  • Pipelines
  • Linked records
  • Smart lists
  • Offline working
  • Delegation

What people use each for

The jobs each tool is most often brought in to do.

Bigin

  • A five-person sales team wants a real CRM for under 50 US dollars a month total and will never use the territory management or forecasting depth in Zoho CRM.not Daylite
  • A business already running Zoho Books or Zoho Mail wants a CRM in the same account with native links rather than a bridged third-party tool.not Daylite
  • A services firm wants to run client onboarding and delivery as pipelines alongside sales, which is what Teampipes exists for, without buying a separate project tool.not Daylite
  • A buyer evaluating Zoho CRM Standard should price Bigin first, because for straightforward pipeline selling it is roughly a third of the cost on the same platform.not Daylite

Daylite

  • An all-Mac law firm or architecture practice wants a CRM that behaves like Mac software and files emails from Apple Mail rather than forcing everyone into a browser tab.not Bigin
  • A consultancy needs client relationships and delivery projects in one system, where the project is a real record with its own tasks and meetings rather than a custom object bolted onto a deal.not Bigin
  • A team works frequently without connectivity, on site or in transit, and needs a CRM with a genuine local data store rather than a web app that degrades to nothing offline.not Bigin
  • A small business already standardised on Apple hardware wants to avoid paying for a CRM whose Mac experience is an afterthought.not Bigin

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Bigin

  • The plan limits are the product boundary, not a soft guideline: three pipelines on Express and thirty automations will constrain any business with more than a couple of distinct sale types, and the only fix is to pay up a tier.
  • Outgrowing Bigin means migrating to Zoho CRM, a different product with different objects and configuration, so the cheap start becomes a project later rather than a plan upgrade.
  • The free plan is one user with 500 records and no automation, which makes it a trial rather than a usable free tier of the kind Zoho CRM competitors offer.
  • Reporting and analytics are basic compared with Zoho CRM, with no serious forecasting, territory management or custom module building, so sales operations functions have nothing to work with.
  • Zoho runs two overlapping CRMs and has an obvious incentive to keep Bigin limited, so features that would make it a genuine competitor to Zoho CRM are unlikely to arrive however much customers ask.

Daylite

  • It is Apple-only. There is no Windows client, so a single team member on a Windows machine, or a client-facing contractor who is not on a Mac, makes the product unworkable for the whole organisation.
  • The web experience is secondary to the native apps, so remote access from a borrowed or non-Apple computer is limited in a way buyers used to browser CRMs do not anticipate.
  • It has no built-in marketing automation, email campaigns or lead scoring, so anything beyond one-to-one email means a separate tool and a Zapier connection.
  • Plan caps are hard rather than advisory: Leap is a single user with 500 contacts, and crossing twenty users forces you from Growth to Scale, which is a 50 per cent increase in the per-user rate for capacity you may not need.
  • Third-party integrations are thin compared with HubSpot or Pipedrive, and much of what does exist runs through Zapier, so accounting, telephony and support connections are indirect and add their own subscription cost.

Pricing, plan by plan

Bigin

Free
  • FreeFree
    • One user only
    • 500 records
    • One pipeline
  • Express$7/month
    • Three pipelines
    • 50,000 records
    • 30 workflow automations
  • Premier$12/month
    • Five pipelines
    • 100,000 records
    • 50 workflow automations
  • Bigin 360$18/month
    • Fifteen pipelines
    • One million records
    • 100 workflow automations

Daylite

$15/month
  • Leap$15/month
    • One user only
    • 500 contacts
    • One email integration
  • Growth$30/month
    • Up to 20 users
    • 25,000 contacts
    • Three email integrations per user
  • Scale$45/month
    • Up to 100 users
    • 250,000 contacts
    • Ten email integrations per user
  • Custom$undefined/month
    • For teams of ten or more with specific requirements
    • Quoted on application

Which should you pick?

Choose Bigin if

  • You need multiple pipelines.
  • You want to start without paying.
  • You work on Web, iOS, Android, macOS, watchOS.
  • You also want teampipes.
Bigin review

Choose Daylite if

  • You need native apple apps.
  • You work on macOS, iOS, iPadOS.
  • You also want apple mail assistant.
Daylite review

Questions people ask

Is Bigin or Daylite better?
Neither clearly leads. Bigin starts at Free and Daylite at $15/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Bigin or Daylite?
Bigin has a free tier; the other does not. Paid plans start at Free for Bigin and $15/month for Daylite.
Does Bigin or Daylite run on more platforms?
Bigin runs on Web, iOS, Android, macOS, watchOS. Daylite runs on macOS, iOS, iPadOS.
Can I use Bigin for free?
Yes. Bigin has a free tier, so you can try it without paying. Daylite starts at $15/month.
What is Bigin best used for?
Bigin is most often used for a five-person sales team wants a real crm for under 50 us dollars a month total and will never use the territory management or forecasting depth in zoho crm., a business already running zoho books or zoho mail wants a crm in the same account with native links rather than a bridged third-party tool., a services firm wants to run client onboarding and delivery as pipelines alongside sales, which is what teampipes exists for, without buying a separate project tool., a buyer evaluating zoho crm standard should price bigin first, because for straightforward pipeline selling it is roughly a third of the cost on the same platform.. Of those, a five-person sales team wants a real crm for under 50 us dollars a month total and will never use the territory management or forecasting depth in zoho crm. and a business already running zoho books or zoho mail wants a crm in the same account with native links rather than a bridged third-party tool. are not what Daylite is typically brought in for.
What can Bigin do that Daylite cannot?
Bigin covers Multiple pipelines, Teampipes, Built-in telephony, Email integration. Daylite covers Native Apple apps, Apple Mail Assistant, Projects as first-class objects, Pipelines.

Answered from the vendors’ own pages

Bigin: Is Bigin the same as Zoho CRM?

No. It is a separate, cheaper product on its own domain with its own pricing, aimed at small businesses, and it is deliberately capped so it does not compete with Zoho CRM.

Daylite: Does Daylite run on Windows?

No. It is macOS, iPadOS and iOS only. This is the single most common reason buyers rule it out.

Bigin: How much cheaper is it?

Express is 7 US dollars per user per month annually against Zoho CRM Standard at a higher rate, and the gap widens against the upper Zoho CRM tiers.

Daylite: Is there a web version?

There is browser access, but the product is designed around the native Mac app and the web view is not a full replacement.

Bigin: What happens when I outgrow the pipeline limits?

You move up a Bigin tier to five or fifteen pipelines, and beyond that you migrate to Zoho CRM, which is a data and configuration migration rather than a switch.

Daylite: What does it cost?

Leap is 15 US dollars a month for one user billed annually, Growth 30 per user and Scale 45 per user, rising to 20, 40 and 60 on monthly billing.

Bigin: Is the free plan usable?

Only for one person with a very small contact list. It is one user, 500 records, one pipeline and no automation.

Daylite: Does it work offline?

Yes. The Mac app keeps a local store and syncs through Marketcircle Cloud when a connection returns.

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