Is DashThis or Fig better?

Neither clearly leads. DashThis starts at $44/month and Fig at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.

Which is cheaper, DashThis or Fig?

Fig has a free tier; the other does not. Paid plans start at $44/month for DashThis and Free for Fig.

Does DashThis or Fig run on more platforms?

Both run on Web, so platform support will not decide this one for you.

Can I use Fig for free?

Yes. Fig has a free tier, so you can try it without paying. DashThis starts at $44/month.

What is DashThis best used for?

DashThis is most often used for a twenty-person agency that wants every account manager and every client to have a login without per-seat billing, a ppc team producing the same monthly report for forty accounts and wanting it emailed automatically, an in-house marketing lead who needs one cross-channel view for the board without involving a data team, an seo consultancy white labelling client reports under its own domain and sending address. Of those, a twenty-person agency that wants every account manager and every client to have a login without per-seat billing and a ppc team producing the same monthly report for forty accounts and wanting it emailed automatically are not what Fig is typically brought in for.

What can DashThis do that Fig cannot?

DashThis covers Unlimited users, Preset templates, Multi-source widgets, Calculated widgets.

Business Intelligence · head to head

DashThis vs Fig

DashThis

Business Intelligence

Fixed-price marketing dashboards for agencies billed by dashboard, not by seat

From: $44/month
Free plan: No

Visit DashThis Full review

Fig

Developer Tools

IDE-style autocomplete for your existing terminal

From: Free
Free plan: Yes

Visit Fig Full review

The short version

Fig is free; DashThis starts at $44/mo.
Where DashThis falls short: there is no free tier at all, and the fourteen day trial is short for an agency wanting to rebuild forty client reports before committing.
Where Fig falls short: the standalone desktop app is no longer available or supported.
Prices and features on this page were last checked on 13 November 2026.

Where they differ

Only the attributes on which DashThis and Fig actually diverge.

Attributes where DashThis and Fig differ
Attribute	DashThis	Fig
Starting price	$44/month	Free
Pricing model	Per month by dashboard count	Freemium
Free tier	No	Yes
Category	Business Intelligence	Developer Tools

Identical on both: platforms (Web).

Not yet recorded: founded for DashThis.

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in DashThis

Unlimited users
Preset templates
Multi-source widgets
Calculated widgets
White labelling
Scheduled delivery
Data source library
Comment annotations

Only in Fig

Nothing recorded that DashThis does not also cover.

What people use each for

The jobs each tool is most often brought in to do.

DashThis

A twenty-person agency that wants every account manager and every client to have a login without per-seat billingnot Fig
A PPC team producing the same monthly report for forty accounts and wanting it emailed automaticallynot Fig
An in-house marketing lead who needs one cross-channel view for the board without involving a data teamnot Fig
An SEO consultancy white labelling client reports under its own domain and sending addressnot Fig

Fig

No use cases recorded yet. See the Fig review.

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

DashThis

Dashboards are the billing unit, so an agency that gives each client a summary and a channel detail view consumes its allowance at twice the expected rate and upgrades jump by roughly a hundred dollars a step
There is no data warehouse, SQL layer or real data modelling, so anything requiring joins beyond simple multi-source widgets has to be done in another tool first
Historical data depends on what each connected API will return, so switching to DashThis does not retroactively give you years of comparable history
There is no free tier at all, and the fourteen day trial is short for an agency wanting to rebuild forty client reports before committing
Visualisation options are limited to a fixed widget set, so clients who want a specific chart type or layout often cannot get it

Fig

Shut down on 1 September 2024. Amazon acquired Fig in August 2023 and folded it into Amazon Q Developer, which now carries the terminal autocomplete
The standalone desktop app is no longer available or supported
The completion specs remain open source on GitHub, but the product that consumed them is gone

Pricing, plan by plan

DashThis

$44/month

Individual$44/mo
- 3 dashboards
- 15 data sources
- Unlimited users
Professional$139/mo
- 10 dashboards
- 40 data sources
- Unlimited users
Business$279/mo
- 25 dashboards
- 100 data sources
- Unlimited users
Standard$429/mo
- 50 dashboards
- 200 data sources
- Unlimited users

Fig

Free

No published plan breakdown. See the Fig review.

Which should you pick?

Choose DashThis if

You need unlimited users.
You also want preset templates.

DashThis review

Choose Fig if

You want to start without paying.

Fig review

Questions people ask

Is DashThis or Fig better?: Neither clearly leads. DashThis starts at $44/month and Fig at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, DashThis or Fig?: Fig has a free tier; the other does not. Paid plans start at $44/month for DashThis and Free for Fig.
Does DashThis or Fig run on more platforms?: Both run on Web, so platform support will not decide this one for you.
Can I use Fig for free?: Yes. Fig has a free tier, so you can try it without paying. DashThis starts at $44/month.
What is DashThis best used for?: DashThis is most often used for a twenty-person agency that wants every account manager and every client to have a login without per-seat billing, a ppc team producing the same monthly report for forty accounts and wanting it emailed automatically, an in-house marketing lead who needs one cross-channel view for the board without involving a data team, an seo consultancy white labelling client reports under its own domain and sending address. Of those, a twenty-person agency that wants every account manager and every client to have a login without per-seat billing and a ppc team producing the same monthly report for forty accounts and wanting it emailed automatically are not what Fig is typically brought in for.
What can DashThis do that Fig cannot?: DashThis covers Unlimited users, Preset templates, Multi-source widgets, Calculated widgets.

Answered from the vendors’ own pages

DashThis: Does DashThis charge per user?

No. Every plan includes unlimited users and client viewers; you pay for dashboards and data sources.

DashThis: Is there a free plan?

No. Pricing starts at 44 US dollars a month for three dashboards, after a short trial.

DashThis: Can I blend data from several ad accounts?

Yes, through multi-source widgets and calculated widgets, but there is no general purpose join or SQL layer.

DashThis: Does it white label fully?

Yes, including logo, colours, sending email address and a custom domain on the higher plans.

DashThis vs Fig

DashThis

Fig

The short version

Where they differ

What each one covers

Only in DashThis

Only in Fig

What people use each for

DashThis

Fig

Where each one falls short

DashThis

Fig

Pricing, plan by plan

DashThis

Fig

Which should you pick?

Choose DashThis if

Choose Fig if

Questions people ask

Answered from the vendors’ own pages

Related pages

More on DashThis

More on Fig

Keep looking

Other head to heads