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Affiliate Marketing · head to head

Crossbeam vs Firstup

Crossbeam logo

Crossbeam

Affiliate Marketing

Partner ecosystem platform for revenue teams

From
Free
Free plan
Yes
Full reviewWebsite
Firstup logo

Firstup

Employee Engagement

Intelligent communication platform for workforce engagement

From
On request
Free plan
No
Full reviewWebsite

The short version

  • Only Crossbeam has a free tier, so it costs nothing to try first.
  • Each has a real cost: Crossbeam the first paid plan is $4,800 a year and includes a single full access seat, with additional seats at $1,800 a year each; Firstup none of the three packages carries a published price; every tier shows Get a Quote and the page directs buyers to Talk to sales
  • They diverge on capability: Crossbeam covers Account mapping, Firstup covers AI-powered delivery.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Crossbeam and Firstup actually diverge.

Attributes where Crossbeam and Firstup differ
AttributeCrossbeamFirstup
Starting priceFreeOn request
Pricing modelfreemiumquote
Free tierYesNo
CategoryAffiliate MarketingEmployee Engagement
Founded20182008

Identical on both: platforms (Web), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Crossbeam

  • Account mapping
  • Secure data sharing
  • Co-selling workflows
  • Partner scoring
  • Revenue attribution
  • Salesforce
  • HubSpot
  • Snowflake

Only in Firstup

  • AI-powered delivery
  • Personalized content
  • Multi-channel communication
  • Analytics and insights
  • Mobile app
  • Campaign management
  • Employee segmentation
  • Integrations

Both cover

  • Slack

What people use each for

The jobs each tool is most often brought in to do.

Crossbeam

  • Mapping overlapping accounts and pipeline with partner companiesnot Firstup
  • Running a partner ecosystem programme with shared datanot Firstup

Firstup

  • Targeted internal communications to email, mobile app and desktop channelsnot Crossbeam
  • Reaching frontline and deskless employees who lack corporate emailnot Crossbeam
  • Automated employee journeys for onboarding and lifecycle momentsnot Crossbeam

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Crossbeam

  • The first paid plan is $4,800 a year and includes a single full access seat, with additional seats at $1,800 a year each
  • The free plan caps Deal Navigator and Pipeline Generation at 10 records each and offers no record exports at all
  • Record exports are the ladder, at 5,000 on Connector, 25,000 on Supernode and 100,000 on Enterprise
  • Sales seats are a separate $40 per user per month on top of the plan
  • SAML SSO and advanced access controls are excluded from the Connector plan
  • Both upper tiers are custom priced

Firstup

  • None of the three packages carries a published price; every tier shows Get a Quote and the page directs buyers to Talk to sales
  • AI content creation, intelligent delivery timing, translations and user generated content all require the Professional package
  • Employee journey automation, the flow builder and journey analytics require the top Premier package
  • Intranet capabilities are a paid add-on on top of any package rather than part of the platform
  • No free tier, trial price or self-serve signup is published

Pricing, plan by plan

Crossbeam

Free
  • FreeFree
    • Up to 3 full access seats
    • 3 standard populations
    • Single-partner account mapping (50 records)
  • Connector$4800/year
    • 1 full access seat
    • Additional seats $1,800/user/year
    • Full account mapping
  • Supernode$null/month
    • 3 full access seats
    • Unlimited sales seats at $40/user/month
    • 25,000 record exports
  • Enterprise$null/month
    • Custom full access seats
    • Custom sales seats
    • 100,000+ record exports

Firstup

On request
  • Enterprise$undefined/month
    • AI personalization
    • Multi-channel delivery
    • Analytics

Which should you pick?

Choose Crossbeam if

  • You need account mapping.
  • You want to start without paying.
  • You also want secure data sharing.
Crossbeam review

Choose Firstup if

  • You need ai-powered delivery.
  • You also want personalized content.
Firstup review

Questions people ask

Is Crossbeam or Firstup better?
Neither clearly leads. Crossbeam starts at Free and Firstup at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Crossbeam or Firstup?
Crossbeam has a free tier; the other does not. Paid plans start at Free for Crossbeam and On request for Firstup.
Does Crossbeam or Firstup run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Crossbeam for free?
Yes. Crossbeam has a free tier, so you can try it without paying. Firstup starts at On request.
What is Crossbeam best used for?
Crossbeam is most often used for mapping overlapping accounts and pipeline with partner companies, running a partner ecosystem programme with shared data. Of those, mapping overlapping accounts and pipeline with partner companies and running a partner ecosystem programme with shared data are not what Firstup is typically brought in for.
What can Crossbeam do that Firstup cannot?
Crossbeam covers Account mapping, Secure data sharing, Co-selling workflows, Partner scoring. Firstup covers AI-powered delivery, Personalized content, Multi-channel communication, Analytics and insights. Both handle Slack.

Answered from the vendors’ own pages

Crossbeam: How much does Crossbeam cost?

Crossbeam offers a free tier with up to 3 seats, Connector at $4,800/year with 1 included seat ($1,800/year per additional seat), and Supernode and Enterprise with custom pricing. Sales seats cost $40/user/month in paid tiers.

Source
Firstup: What are Firstup's pricing tiers?

Firstup offers three main tiers: Essential (basic employee communication reach), Professional (intelligent delivery with AI content creation), and Premier (hyper-personalized experiences at scale). An Employee Intranet add-on is available for any tier.

Source
Crossbeam: What is included in the Crossbeam free plan?

The free plan includes up to 3 full access seats, 3 standard populations, single-partner account mapping with 50 records, Slack integration, AI Chat, and preview access to advanced features like Deal Navigator.

Source
Firstup: How much does Firstup cost?

Actual dollar amounts are not published. Customers must request a quote or speak directly with Firstup's sales team to receive pricing information.

Source
Crossbeam: How much do additional Crossbeam seats cost?

In the Connector plan, additional full access seats cost $1,800/year each. Sales seats are priced at $40/user/month across Supernode and Enterprise tiers. Supernode includes 3 full access seats with unlimited sales seats available.

Source
Firstup: Do you offer volume discounts?

Firstup's pricing page includes a FAQ header for this question but does not provide the answer in the published content. This requires direct contact with sales.

Source
Crossbeam: What is the Crossbeam Supernode plan?

Supernode is Crossbeam's most popular plan with 3 full access seats, 25,000 record exports, revenue attribution, and dedicated customer success manager. It has custom pricing and supports unlimited sales seats at $40/user/month.

Source
Firstup: Is pricing built to scale with workforce growth?

Yes. Firstup describes its pricing as built to grow with your workforce, meaning the cost structure adjusts as your organization changes.

Source
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