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Customer Support · head to head

Cresta vs Missive

Cresta logo

Cresta

Customer Support

Real-time AI coaching and autonomous agents that sit on top of an existing contact centre platform

From
On request
Rated
-
Missive logo

Missive

Customer Support

Team inbox and chat for productive teams

From
Free
Rated
-

The short version

  • Only Missive has a free tier, so it costs nothing to try first.
  • Each has a real cost: Cresta cresta depends on the CCaaS platforms it integrates with, and NICE, Genesys and Five9 are all shipping native real-time assist and auto-QA of their own, so at renewal you may be paying twice for capability your platform vendor will bundle at a discount.; Missive each plan caps users rather than only pricing them, at 5 on Starter and 50 on Productive
  • They diverge on capability: Cresta covers Real-time agent assist, Missive covers Shared inbox.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Cresta and Missive actually diverge.

Attributes where Cresta and Missive differ
AttributeCrestaMissive
Starting priceOn requestFree
Pricing modelquotesubscription
Free tierNoYes
PlatformsWeb, APIWeb, Ios, Android, Mac, Windows
FoundedUnknown2015

Identical on both: user rating (Not yet rated), category (Customer Support).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Cresta

  • Real-time agent assist
  • Autonomous AI Agent
  • Conversation intelligence
  • Automated quality management
  • Behavioural coaching
  • Knowledge surfacing
  • Multilingual deployment
  • Supervisor dashboards

Only in Missive

  • Shared inbox
  • Team chat
  • Email
  • Tasks
  • Calendar
  • WhatsApp
  • SMS
  • Asana

What people use each for

The jobs each tool is most often brought in to do.

Cresta

  • A 1,500-seat telecommunications sales centre that wants conversion lift from live agent prompting without migrating off an incumbent Genesys deploymentnot Missive
  • An insurance contact centre replacing manual QA sampling of two per cent of calls with automated scoring of every call for regulatory evidencenot Missive
  • A retail support operation deploying autonomous voice agents on high-volume order status calls while keeping humans on complex claimsnot Missive
  • A contact centre director who needs to prove which specific agent behaviours drive outcome differences, rather than relying on post-call survey scoresnot Missive

Missive

  • Shared team inbox across email, SMS and social messagesnot Cresta
  • Collaborating on customer conversations with internal comments and tasksnot Cresta

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Cresta

  • Cresta depends on the CCaaS platforms it integrates with, and NICE, Genesys and Five9 are all shipping native real-time assist and auto-QA of their own, so at renewal you may be paying twice for capability your platform vendor will bundle at a discount.
  • Pricing is not published and contracts are seat-based and annual at enterprise scale, which in practice means six-figure commitments and a procurement cycle measured in months rather than weeks.
  • Real-time guidance only pays back where conversation outcomes are measurable and repeatable, so support teams handling long, varied, low-volume cases rarely recover the licence cost.
  • Deploying real-time assist requires agents to accept on-screen prompting mid-call, and contact centres with strong union representation or experienced tenured agents frequently see adoption resistance that no amount of model quality fixes.
  • Automated quality scoring changes what agents are measured on, and organisations that switch from human QA without rewriting their evaluation rubric and appeals process create industrial-relations problems that surface months after go-live.

Missive

  • Each plan caps users rather than only pricing them, at 5 on Starter and 50 on Productive
  • Integrations, automation rules and API access all require the Productive plan at $24 per user per month
  • Rules are capped at 1,000 per workspace even on the paid tiers
  • SAML SSO and IP restriction are Business only at $36 per user per month
  • AI features need either Missive AI credits or a bring your own key arrangement rather than being included

Pricing, plan by plan

Cresta

On request
  • Cresta$undefined/year
    • AI Agent
    • Agent Assist
    • Conversation Intelligence

Missive

Free
  • FreeFree
    • 3 users
    • Basic features
    • Email & chat
  • Starter$14/month
    • Unlimited users
    • Shared inboxes
    • Rules & automation
  • Productive$18/month
    • Starter + Calendars
    • WhatsApp
    • SMS
  • Business$26/month
    • Productive + API
    • SAML SSO
    • Priority support

Which should you pick?

Choose Cresta if

  • You need real-time agent assist.
  • You work on Web, API.
  • You also want autonomous ai agent.

Choose Missive if

  • You need shared inbox.
  • You want to start without paying.
  • You work on Web, Ios, Android, Mac, Windows.
  • You also want team chat.

Questions people ask

Is Cresta or Missive better?
Neither clearly leads. Cresta starts at On request and Missive at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Cresta or Missive?
Missive has a free tier; the other does not. Paid plans start at On request for Cresta and Free for Missive.
Does Cresta or Missive run on more platforms?
Cresta runs on Web, API. Missive runs on Web, Ios, Android, Mac, Windows.
Can I use Missive for free?
Yes. Missive has a free tier, so you can try it without paying. Cresta starts at On request.
What is Cresta best used for?
Cresta is most often used for a 1,500-seat telecommunications sales centre that wants conversion lift from live agent prompting without migrating off an incumbent genesys deployment, an insurance contact centre replacing manual qa sampling of two per cent of calls with automated scoring of every call for regulatory evidence, a retail support operation deploying autonomous voice agents on high-volume order status calls while keeping humans on complex claims, a contact centre director who needs to prove which specific agent behaviours drive outcome differences, rather than relying on post-call survey scores. Of those, a 1,500-seat telecommunications sales centre that wants conversion lift from live agent prompting without migrating off an incumbent genesys deployment and an insurance contact centre replacing manual qa sampling of two per cent of calls with automated scoring of every call for regulatory evidence are not what Missive is typically brought in for.
What can Cresta do that Missive cannot?
Cresta covers Real-time agent assist, Autonomous AI Agent, Conversation intelligence, Automated quality management. Missive covers Shared inbox, Team chat, Email, Tasks.

Answered from the vendors’ own pages

Cresta: Does Cresta replace my contact centre platform?

No. It is designed to sit on top of NICE, Genesys, Five9, Amazon Connect and similar platforms, which is why it is chosen where a full CCaaS migration is not feasible.

Missive: How much does Missive cost per month?

Missive charges $14/user/month for Starter (up to 5 users), $24/user/month for Productive (up to 50 users), and $36/user/month for Business (unlimited users).

Source
Cresta: What does it cost?

Cresta does not publish pricing. Contracts are seat-based and annual, and at the enterprise scale it sells into they are typically six figures per year.

Missive: Is there a free trial available?

Yes, Missive offers a 30-day free trial with no credit card required to start.

Source
Cresta: Is it viable for a contact centre under 100 seats?

Rarely. The commercial model, implementation effort and required outcome measurement all assume several hundred seats or more.

Missive: Does Missive offer yearly billing discounts?

Yes, Missive provides a 20% discount for yearly billing compared to monthly pricing on all plans.

Source
Cresta: Who owns Cresta?

It is an independent venture-backed company, having raised roughly 282 million USD in total including a 125 million USD Series D in November 2024 co-led by World Innovation Lab and the Qatar Investment Authority.

Missive: Which plan includes SSO authentication?

The Business Plan at $36/user/month includes SAML SSO, IP restriction, and advanced analytics features.

Source
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