UX Research · head to head
Contentsquare vs SurveySparrow
SurveySparrow
UX Research
Survey and feedback platform for employee engagement
- From
- Free
- Rated
- -
The short version
- Only SurveySparrow has a free tier, so it costs nothing to try first.
- Each has a real cost: Contentsquare no pricing is published, and the pricing page states no figures, tiers or cost metric at all; SurveySparrow the free plan allows 75 responses per quarter, 3 active surveys and 10 questions per survey
- They diverge on capability: Contentsquare covers Zone-based Heatmaps, SurveySparrow covers Survey creation.
Where they differ
Only the attributes on which Contentsquare and SurveySparrow actually diverge.
| Attribute | Contentsquare | SurveySparrow |
|---|---|---|
| Starting price | On request | Free |
| Pricing model | subscription | usage-based |
| Free tier | No | Yes |
| Platforms | Web, Mobile | Web |
| Founded | 2012 | 2011 |
Identical on both: user rating (Not yet rated), category (UX Research).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Contentsquare
- Zone-based Heatmaps
- Session Replay
- Journey Analysis
- AI Insights
- Impact Quantification
- Adobe Analytics
- Google Analytics
- Salesforce
Only in SurveySparrow
- Survey creation
- Engagement surveys
- Pulse surveys
- Analytics dashboard
- Mobile app
- Custom templates
- Action planning
- Reporting
What people use each for
The jobs each tool is most often brought in to do.
Contentsquare
- Analysing user behaviour on websites and apps through session replay and heatmapsnot SurveySparrow
- Finding friction in conversion funnels from behavioural datanot SurveySparrow
SurveySparrow
- Running conversational surveys and NPS programmesnot Contentsquare
- Collecting employee and customer feedback on a schedulenot Contentsquare
- Embedding surveys in websites, email and chat channelsnot Contentsquare
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Contentsquare
- No pricing is published, and the pricing page states no figures, tiers or cost metric at all
- Nothing on the page says whether cost is driven by sessions, pageviews or users, so scale cannot be assessed before contacting sales
SurveySparrow
- The free plan allows 75 responses per quarter, 3 active surveys and 10 questions per survey
- The Basic and Starter plans include a single user; extra users cost $49 per user per month
- Responses are metered per month and additional responses or API calls require a custom quote from sales
- Custom branding requires the Business plan
- CSS customisation, auto translation, Key Driver Analysis and HIPAA compliance are Enterprise only
- The advertised savings of up to 40 percent require annual billing rather than quarterly
Pricing, plan by plan
Contentsquare
On request- CustomFree
- Full Platform
- AI Insights
- Enterprise Support
SurveySparrow
Free- FreeFree
- Basic surveys
- Limited questions
- Standard reports
- Pro$undefined/month
- Advanced surveys
- Unlimited questions
- Advanced analytics
Which should you pick?
Choose Contentsquare if
- You need zone-based heatmaps.
- You work on Web, Mobile.
- You also want session replay.
Choose SurveySparrow if
- You need survey creation.
- You want to start without paying.
- You also want engagement surveys.
Questions people ask
- Is Contentsquare or SurveySparrow better?
- Neither clearly leads. Contentsquare starts at On request and SurveySparrow at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Contentsquare or SurveySparrow?
- SurveySparrow has a free tier; the other does not. Paid plans start at On request for Contentsquare and Free for SurveySparrow.
- Does Contentsquare or SurveySparrow run on more platforms?
- Contentsquare runs on Web, Mobile. SurveySparrow runs on Web.
- Can I use SurveySparrow for free?
- Yes. SurveySparrow has a free tier, so you can try it without paying. Contentsquare starts at On request.
- What is Contentsquare best used for?
- Contentsquare is most often used for analysing user behaviour on websites and apps through session replay and heatmaps, finding friction in conversion funnels from behavioural data. Of those, analysing user behaviour on websites and apps through session replay and heatmaps and finding friction in conversion funnels from behavioural data are not what SurveySparrow is typically brought in for.
- What can Contentsquare do that SurveySparrow cannot?
- Contentsquare covers Zone-based Heatmaps, Session Replay, Journey Analysis, AI Insights. SurveySparrow covers Survey creation, Engagement surveys, Pulse surveys, Analytics dashboard.