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Technology · head to head

Close vs Vidyard

Close logo

Close

Technology

The inside sales CRM of choice for startups & SMBs

From
$9/month
Rated
-
Vidyard logo

Vidyard

Remote Work

Video messaging for sales and marketing

From
Free
Rated
-

The short version

  • Only Vidyard has a free tier, so it costs nothing to try first.
  • Each has a real cost: Close hidden costs beyond subscription: calling charges (~$0.02/minute), SMS usage fees, phone numbers ($1-5/month), AI call assistant ($50/month + $0.02/min transcription); Vidyard free plan limited to 5 video recordings per month and 15 AI videos per month
  • They diverge on capability: Close covers Built-in calling, Vidyard covers Video recording.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Close and Vidyard actually diverge.

Attributes where Close and Vidyard differ
AttributeCloseVidyard
Starting price$9/monthFree
Free tierNoYes
PlatformsWeb, iOS, AndroidWeb, Chrome extension
CategoryTechnologyRemote Work
Founded20132011

Identical on both: pricing model (Unknown), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Close

  • Built-in calling
  • Email automation
  • SMS messaging
  • Pipeline management
  • Lead management
  • Activity tracking
  • Reporting
  • Mobile app

Only in Vidyard

  • Video recording
  • CRM integration
  • Video analytics
  • Email embedding
  • Chrome support
  • Firefox support
  • Edge support

What people use each for

The jobs each tool is most often brought in to do.

Close

  • Inside salesnot Vidyard
  • Outbound salesnot Vidyard
  • Lead managementnot Vidyard
  • Sales engagementnot Vidyard
  • Pipeline trackingnot Vidyard

Vidyard

  • Breaking through crowded inboxes with personalized prospect videosnot Close
  • Automating personalized outreach sequences using AI avatarsnot Close
  • Tracking when prospects view and engage with sales videosnot Close
  • Integrating video engagement signals into Salesforce and HubSpotnot Close

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Close

  • Hidden costs beyond subscription: calling charges (~$0.02/minute), SMS usage fees, phone numbers ($1-5/month), AI call assistant ($50/month + $0.02/min transcription)
  • No built-in lead lists, company intelligence, or contact enrichment; must source leads separately
  • Limited marketing automation compared to competitors like HubSpot; lacks lead scoring and nurturing campaigns
  • Calling cost at scale can double effective monthly cost for high-volume SDR teams making 50+ calls per day
  • Limited customization of data model compared to Salesforce; cannot create fully custom objects or complex relationships

Vidyard

  • Free plan limited to 5 video recordings per month and 15 AI videos per month
  • Advanced team analytics and integrations require Teams plan
  • Video Agent automation requires add-on purchase
  • No self-hosted option available

Pricing, plan by plan

Close

$9/month
  • Solo$9/month (annual)
    • 1 user only
    • 10,000 leads max
    • Calling, email, SMS
  • Essentials$35/month (annual)
    • Unlimited contacts
    • Team collaboration
    • 1,000 AI credits/month
  • Growth$99/month (annual)
    • Automation workflows
    • Power dialer
    • Bulk email
  • Scale$139/month (annual)
    • Role-based permissions
    • Predictive dialer
    • Unlimited recording

Vidyard

Free
  • FreeFree
    • 15 AI videos per month
    • 5 video recordings per month
    • Basic editing
  • Starter$undefined/month
    • Unlimited video recording
    • Full analytics
    • Branded sharing pages
  • Teams$undefined/month
    • Everything in Starter
    • CRM integrations
    • Advanced team analytics
  • Enterprise$undefined/month
    • Unlimited integrations
    • SSO
    • Custom permissions

Which should you pick?

Choose Close if

  • You need built-in calling.
  • You work on Web, iOS, Android.
  • You also want email automation.

Choose Vidyard if

  • You need video recording.
  • You want to start without paying.
  • You work on Web, Chrome extension.
  • You also want crm integration.

Questions people ask

Is Close or Vidyard better?
Neither clearly leads. Close starts at $9/month and Vidyard at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Close or Vidyard?
Vidyard has a free tier; the other does not. Paid plans start at $9/month for Close and Free for Vidyard.
Does Close or Vidyard run on more platforms?
Close runs on Web, iOS, Android. Vidyard runs on Web, Chrome extension.
Can I use Vidyard for free?
Yes. Vidyard has a free tier, so you can try it without paying. Close starts at $9/month.
What is Close best used for?
Close is most often used for inside sales, outbound sales, lead management, sales engagement. Of those, inside sales and outbound sales are not what Vidyard is typically brought in for.
What can Close do that Vidyard cannot?
Close covers Built-in calling, Email automation, SMS messaging, Pipeline management. Vidyard covers Video recording, CRM integration, Video analytics, Email embedding.

Answered from the vendors’ own pages

Close: What are Close's pricing plans and what do they include?

Close offers four plans: Solo ($9-19/user/month), Essentials ($35-49), Growth ($99-109), and Scale ($139-149). All include calling, email, SMS, and Chloe AI agent access. Essentials adds unlimited contacts and team collaboration. Growth adds automation, power dialer, and custom activities. Scale adds role-based permissions and unlimited recording. Annual billing saves up to 50%.

Source
Vidyard: Does Vidyard have a free plan?

Yes. Vidyard's free plan includes 15 AI videos per month, 5 video recording limit per month, basic video editing, and limited integrations.

Source
Close: What are the hidden costs in Close's pricing beyond the subscription?

Close charges usage-based fees for calling (~$0.02 per minute), SMS charges per message, and phone number rentals ($1-5/month). The AI Call Assistant add-on costs $50/month plus $0.02 per minute for transcription. Heavy outbound calling teams can see their total costs increase 30-50% beyond the base seat price.

Source
Vidyard: What integrations does Vidyard offer?

Vidyard integrates with 51+ platforms including Salesforce, HubSpot, Gmail, Outlook, LinkedIn, Slack, and Zapier for workflow automation.

Source
Close: What is Chloe, Close's AI sales agent, and what can it do?

Chloe is an AI sales agent built into Close that automatically calls leads, qualifies prospects through real conversations, and can book meetings while updating the CRM automatically. Chloe features AI-generated call summaries, transcripts, and action items automatically logged to contacts.

Source
Vidyard: Can Vidyard videos show engagement analytics?

Yes. Vidyard tracks video engagement including watch time, who viewed the video, when they watched it, and click-through rates on CTAs.

Source
Close: Does Close include lead lists, data enrichment, or contact information?

No. Close does not provide built-in lead lists, company intelligence, or contact enrichment features. Organizations must source leads separately or use third-party data providers. This differs from platforms like HubSpot which include integrated lead databases.

Source
Vidyard: What is the Video Agent feature?

Video Agent uses AI avatars to automatically generate and send personalized videos at scale. You provide the message, and the AI creates a video in your likeness for mass outreach.

Source
Close: What communication features does Close include?

Close includes built-in calling with automatic call logging, email templates and bulk email capabilities, SMS messaging with tracking and automation, email syncing with Gmail, and automated follow-up workflows. All communication happens within the CRM platform.

Source
Vidyard: Does Vidyard work with email platforms?

Yes. Vidyard integrates with Gmail and Outlook to let you record and send videos directly from your inbox, with engagement tracking syncing back to email.

Source
Close: Does Close have marketing automation capabilities?

Close's marketing automation features are limited compared to HubSpot. It includes basic email sequences, task reminders, and workflow automation, but lacks advanced lead scoring, nurturing campaigns, and detailed marketing analytics. Organizations requiring extensive marketing automation need separate tools.

Source
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