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Automation Integration · head to head

Celigo vs Medallia

Celigo logo

Celigo

Automation Integration

The iPaaS platform for mid-market and enterprise

From
$400/month
Rated
-
Full reviewWebsite
Medallia logo

Medallia

Surveys

Enterprise experience management platform for customer, employee and contact centre feedback

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Celigo prices are not published on any of the three editions; Medallia there is no published pricing and no self-serve tier, so evaluating cost requires a sales process before any real budgeting can happen.
  • They diverge on capability: Celigo covers App integration, Medallia covers Multi-channel feedback capture.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which Celigo and Medallia actually diverge.

Attributes where Celigo and Medallia differ
AttributeCeligoMedallia
Starting price$400/monthOn request
Pricing modelsubscriptionquote
PlatformsWeb, MobileWeb, iOS, Android
CategoryAutomation IntegrationSurveys
Founded2008Unknown

Identical on both: free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Celigo

  • App integration
  • Process automation
  • Master data management
  • API management
  • Workflow builder
  • Error handling
  • Analytics
  • 800+ apps

Only in Medallia

  • Multi-channel feedback capture
  • AI text and sentiment analysis
  • Role-based reporting
  • Contact centre analytics
  • Experience orchestration
  • Market research tools

What people use each for

The jobs each tool is most often brought in to do.

Celigo

  • Integrating NetSuite with ecommerce and CRM systemsnot Medallia
  • Prebuilt integration templates between common business applicationsnot Medallia
  • Building custom flows between internal systemsnot Medallia
  • Governance and auditability over integrations on the higher editionsnot Medallia

Medallia

  • A retail or hospitality chain that wants customer feedback, digital behaviour and call transcripts unified in one platformnot Celigo
  • An enterprise with a dedicated CX team needing role-based dashboards from frontline staff to the executive teamnot Celigo
  • A contact centre wanting agent coaching and quality management driven by the same data as customer satisfaction scoresnot Celigo
  • A company running employee and customer experience programmes and wanting one vendor across bothnot Celigo

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Celigo

  • Prices are not published on any of the three editions
  • Billed on endpoints and flows, so the cost is driven by how many systems you connect rather than by volume through them
  • API Builder, lookup caching and a sandbox all require the Professional edition
  • Single sign-on is optional on Standard and included from Professional up
  • Unlimited endpoints and the full governance features are Enterprise only

Medallia

  • There is no published pricing and no self-serve tier, so evaluating cost requires a sales process before any real budgeting can happen.
  • Implementation is a project, not a signup, and typically involves data integration and consulting work before the platform produces usable dashboards.
  • The breadth of modules means a buyer who only needs a simple survey tool is paying for enterprise infrastructure they will not use.
  • Switching away later means re-architecting how feedback is collected across the organisation, which creates real vendor lock-in once rolled out.
  • Smaller teams and mid-market companies are effectively priced out, since the platform and its go-to-market are built for large enterprise accounts.

Pricing, plan by plan

Celigo

$400/month
  • Growth$400/month
    • 50 integrations
    • Basic support
  • Scale$1200/month
    • Unlimited integrations
    • Priority support
  • Enterprise$3000/month
    • Custom solutions
    • Dedicated support

Medallia

On request
  • Medallia Experience Cloud$undefined/year
    • No published pricing, sold as a multi-year enterprise contract
    • Pricing depends on modules (CX, EX, contact centre, market research)
    • Implementation and integration typically charged separately

Which should you pick?

Choose Celigo if

  • You need app integration.
  • You work on Web, Mobile.
  • You also want process automation.
Celigo review

Choose Medallia if

  • You need multi-channel feedback capture.
  • You work on Web, iOS, Android.
  • You also want ai text and sentiment analysis.
Medallia review

Questions people ask

Is Celigo or Medallia better?
Neither clearly leads. Celigo starts at $400/month and Medallia at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Celigo or Medallia?
Celigo starts at $400/month and Medallia at On request.
Does Celigo or Medallia run on more platforms?
Celigo runs on Web, Mobile. Medallia runs on Web, iOS, Android.
What is Celigo best used for?
Celigo is most often used for integrating netsuite with ecommerce and crm systems, prebuilt integration templates between common business applications, building custom flows between internal systems, governance and auditability over integrations on the higher editions. Of those, integrating netsuite with ecommerce and crm systems and prebuilt integration templates between common business applications are not what Medallia is typically brought in for.
What can Celigo do that Medallia cannot?
Celigo covers App integration, Process automation, Master data management, API management. Medallia covers Multi-channel feedback capture, AI text and sentiment analysis, Role-based reporting, Contact centre analytics.

Answered from the vendors’ own pages

Celigo: How much does Celigo cost?

Celigo pricing is not publicly disclosed; the vendor requires direct contact with sales to obtain pricing quotes based on your endpoint and workflow requirements.

Source
Medallia: Is there a self-serve or free version?

No. Medallia sells only through direct sales with quoted enterprise contracts; there is no published price list.

Celigo: What is Celigo's pricing model?

Celigo uses a flat-rate subscription model based on endpoints and flows, not per-transaction costs; customers must contact sales for actual pricing for each tier.

Source
Medallia: Can a mid-sized company buy Medallia?

Technically yes, but the sales motion, implementation cost and contract structure are built for large enterprise deployments, not smaller teams.

Celigo: Is there a free trial for Celigo?

Yes, Celigo offers a 30-day free trial with unlimited access to the platform; no credit card is required to start the trial.

Source
Medallia: Does it replace a standalone survey tool?

It can collect surveys, but its value is in unifying multiple feedback channels; a company only needing surveys is better served by a cheaper dedicated tool.

Celigo: What are the Celigo pricing tiers?

Celigo offers Standard, Professional, and Enterprise editions; specific pricing for each is not published and requires sales contact, with Enterprise including unlimited endpoints and premium support.

Source
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