Business Intelligence · head to head
Cabin vs Phocas

Cabin
Business Intelligence
Cookieless web analytics that also reports the carbon footprint of your website
- From
- Free
- Rated
- -

Phocas
Business Intelligence
Pre-built BI and FP&A for wholesale distributors and manufacturers running mid-market ERPs
- From
- On request
- Rated
- -
The short version
- Only Cabin has a free tier, so it costs nothing to try first.
- Each has a real cost: Cabin the analytics are deliberately shallow: no funnels, no cohort retention, no session replay and no user-level journeys, so anything beyond traffic and event counts requires a second tool.; Phocas the value is the pre-built vertical content, so a company outside distribution, manufacturing or retail pays premium prices for dashboards it must build itself anyway.
- They diverge on capability: Cabin covers Cookieless tracking, Phocas covers ERP connectors.
- Prices and features above were last checked on 31 August 2026.
Where they differ
Only the attributes on which Cabin and Phocas actually diverge.
Identical on both: user rating (Not yet rated), category (Business Intelligence).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Cabin
- Cookieless tracking
- Carbon reporting
- 1.2kb script
- Custom events
- Ad-blocker bypass
- MCP access
- Branded dashboards
- EU data storage
Only in Phocas
- ERP connectors
- Pre-built distribution content
- Grid-first analysis
- Financial statements
- Budgets and forecasts
- Rebates module
- Alerts and subscriptions
- Mobile apps
What people use each for
The jobs each tool is most often brought in to do.
Cabin
- Replacing Google Analytics on a site where a cookie consent banner is hurting conversion and you do not need behavioural advertising datanot Phocas
- An organisation with a published sustainability commitment that needs a reportable figure for its website emissionsnot Phocas
- An agency managing many client sites that wants unlimited domains and branded client dashboards for a flat $45 a monthnot Phocas
- A developer who wants to query site analytics conversationally through an MCP-connected assistant rather than reading a dashboardnot Phocas
Phocas
- A wholesale distributor on Prophet 21 whose sales reps need per-customer margin and stock availability without waiting on a report writernot Cabin
- A manufacturer that wants budgeting on the same data as its sales analysis rather than in a separate spreadsheetnot Cabin
- A multi-branch retailer comparing branch and product performance daily without an internal BI teamnot Cabin
- A private equity owner standardising reporting across several acquired distributors on different ERPsnot Cabin
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Cabin
- The analytics are deliberately shallow: no funnels, no cohort retention, no session replay and no user-level journeys, so anything beyond traffic and event counts requires a second tool.
- Carbon figures are modelled from bytes transferred using CO2.js assumptions about grid intensity and device energy, not measured, so they are directionally useful and should never be presented as audited emissions data.
- Cabin is a product of Normally, a design studio, rather than a company whose sole business is analytics, which puts a reasonable question mark over long-term roadmap investment and support depth.
- The 30-day retention on the free tier and 12 months on Plus mean year-on-year comparison needs the $45 Scale plan, which is a large jump for a small site that only wanted longer history.
- Because it does not use cookies or cross-site identifiers, returning-visitor and multi-session attribution are approximations, which matters if anyone in the business is trying to reconcile it with an ad platform's numbers.
Phocas
- The value is the pre-built vertical content, so a company outside distribution, manufacturing or retail pays premium prices for dashboards it must build itself anyway.
- If your ERP is not on the maintained connector list you fall back to generic database extraction and lose the fast time to value that justifies the price.
- The visualisation library is thin next to Power BI or Tableau, and analysts who want fine control over chart design will find it constraining.
- Pricing is quoted per user and never published, and buyers routinely report large gaps between initial and renewal quotes with limited comparison leverage.
- Modules are licensed separately, so a customer who bought Analytics and later wants Financial Statements or Rebates faces a new negotiation rather than an upgrade.
Pricing, plan by plan
Cabin
Free- FreeFree
- 1 domain
- 10,000 pageviews per month
- 30-day data retention
- Plus$14/month
- Up to 10 domains
- 100,000 pageviews per month
- 12-month retention
- Scale$45/month
- Unlimited domains
- 5,000,000 pageviews per month
- Unlimited retention
Phocas
On request- Phocas$undefined/year
- Annual subscription quoted by user count and modules
- Analytics, Financial Statements, Budgets and Rebates licensed separately
- One-off implementation and ERP connector setup fee
Which should you pick?
Choose Cabin if
- You need cookieless tracking.
- You want to start without paying.
- You also want carbon reporting.
Choose Phocas if
- You need erp connectors.
- You work on Web, iOS, Android.
- You also want pre-built distribution content.
Questions people ask
- Is Cabin or Phocas better?
- Neither clearly leads. Cabin starts at Free and Phocas at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Cabin or Phocas?
- Cabin has a free tier; the other does not. Paid plans start at Free for Cabin and On request for Phocas.
- Does Cabin or Phocas run on more platforms?
- Cabin runs on Web. Phocas runs on Web, iOS, Android.
- Can I use Cabin for free?
- Yes. Cabin has a free tier, so you can try it without paying. Phocas starts at On request.
- What is Cabin best used for?
- Cabin is most often used for replacing google analytics on a site where a cookie consent banner is hurting conversion and you do not need behavioural advertising data, an organisation with a published sustainability commitment that needs a reportable figure for its website emissions, an agency managing many client sites that wants unlimited domains and branded client dashboards for a flat $45 a month, a developer who wants to query site analytics conversationally through an mcp-connected assistant rather than reading a dashboard. Of those, replacing google analytics on a site where a cookie consent banner is hurting conversion and you do not need behavioural advertising data and an organisation with a published sustainability commitment that needs a reportable figure for its website emissions are not what Phocas is typically brought in for.
- What can Cabin do that Phocas cannot?
- Cabin covers Cookieless tracking, Carbon reporting, 1.2kb script, Custom events. Phocas covers ERP connectors, Pre-built distribution content, Grid-first analysis, Financial statements.
Answered from the vendors’ own pages
Cabin: Do I need a cookie consent banner with Cabin?
No. It sets no cookies and collects no cross-site identifiers, and data is stored in the EU, which is the specific reason most buyers switch to it.
Phocas: What does Phocas cost?
Nothing is published. It is quoted annually by user count and module, with a separate implementation fee, and varies by region.
Cabin: How accurate is the carbon measurement?
It is an estimate derived from data transfer using the CO2.js model. It is reliable for tracking change over time on your own site and unsuitable as an audited emissions figure.
Phocas: Is it worth it over Power BI?
Only if you are in its target verticals on a supported ERP. Power BI is far cheaper per seat but you supply the data model.
Cabin: Who makes Cabin?
It was built at Normally, a research and design studio in London, out of work on data, privacy and the carbon footprint of digital products.
Phocas: Does it replace my ERP reporting?
It replaces day-to-day analysis and sales reporting. Transactional and statutory reporting stays in the ERP.
Cabin: Can it replace Google Analytics entirely?
For traffic, referrer and event reporting, yes. For advertising attribution, audience building and funnel analysis, no.
Phocas: Can it do budgeting?
Yes, through a separately licensed Financial Statements and Budgets module on the same warehouse.
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