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News & Media · head to head

Business Wire vs Parse.ly

Business Wire logo

Business Wire

News & Media

Global news distribution and regulatory disclosure

From
On request
Rated
-
Parse.ly logo

Parse.ly

News & Media

Analytics platform for publishers

From
$500/month
Rated
-

The short version

  • They diverge on capability: Business Wire covers News distribution, Parse.ly covers Content analytics.

Where they differ

Only the attributes on which Business Wire and Parse.ly actually diverge.

Attributes where Business Wire and Parse.ly differ
AttributeBusiness WireParse.ly
Starting priceOn request$500/month
Pricing modelusage-basedquote
Founded19612011

Identical on both: free tier (No), platforms (Web), user rating (Not yet rated), category (News & Media).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Business Wire

  • News distribution
  • SEC/SEDAR filing
  • Multimedia support
  • Tradeshownews
  • News analytics
  • Bloomberg Terminal
  • Thomson Reuters
  • Google Finance

Only in Parse.ly

  • Content analytics
  • Audience tracking
  • Real-time metrics
  • Recommendations
  • Google Analytics
  • GDPR
  • Cloud deployment
  • English language support

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Business Wire

  • Earnings releasesnot Parse.ly
  • SEC filingsnot Parse.ly
  • Corporate announcementsnot Parse.ly
  • Product launchesnot Parse.ly
  • M&A newsnot Parse.ly

Parse.ly

  • Real time analytics on article and page performance for publishersnot Business Wire
  • Attributing conversions and subscriptions to contentnot Business Wire
  • Comparing audience engagement across authors, sections and channelsnot Business Wire

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Business Wire

Nothing recorded yet. See the Business Wire review.

Parse.ly

  • Pricing is by quote only: the pricing page names three tiers but publishes no rate, no minimum and no cost driver, and routes buyers to a demo booking
  • Conversions and attribution reporting require the Content Value tier rather than the entry tier
  • Geographic segmentation and video tracking require the top Content Advocacy tier

Pricing, plan by plan

Business Wire

On request
  • US Local$525/one-time
    • Local distribution
    • Online posting
    • Basic analytics
  • US Regional$875/one-time
    • Regional distribution
    • Wire services
    • Enhanced analytics
  • US National$1525/one-time
    • National distribution
    • Full wire coverage
    • Premium analytics
  • GlobalFree
    • International reach
    • Translation services
    • Custom circuits

Parse.ly

$500/month
  • Standard$500/month
    • Content analytics
    • Audience insights

Which should you pick?

Choose Business Wire if

  • You need news distribution.
  • You also want sec/sedar filing.

Choose Parse.ly if

  • You need content analytics.
  • You also want audience tracking.

Questions people ask

Is Business Wire or Parse.ly better?
Neither clearly leads. Business Wire starts at On request and Parse.ly at $500/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Business Wire or Parse.ly?
Business Wire starts at On request and Parse.ly at $500/month.
Does Business Wire or Parse.ly run on more platforms?
Both run on Web, so platform support will not decide this one for you.
What is Business Wire best used for?
Business Wire is most often used for earnings releases, sec filings, corporate announcements, product launches. Of those, earnings releases and sec filings are not what Parse.ly is typically brought in for.
What can Business Wire do that Parse.ly cannot?
Business Wire covers News distribution, SEC/SEDAR filing, Multimedia support, Tradeshownews. Parse.ly covers Content analytics, Audience tracking, Real-time metrics, Recommendations. Both handle Web support.

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