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Parse.ly vs Steno

Parse.ly logo

Parse.ly

News

Analytics platform for publishers

From
$500/month
Rated
-
Full reviewWebsite
Steno logo

Steno

News

AI transcription and analysis for news and media

From
$500/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Parse.ly no published pricing rates or specific plan costs; Steno no free tier available; entry point at $500/month
  • They diverge on capability: Parse.ly covers Content analytics, Steno covers AI transcription.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Parse.ly and Steno actually diverge.

Attributes where Parse.ly and Steno differ
AttributeParse.lySteno
Pricing modelquotesubscription
Founded20112020

Identical on both: starting price ($500/month), free tier (No), platforms (Web), user rating (Not yet rated), category (News).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Parse.ly

  • Content analytics
  • Audience tracking
  • Real-time metrics
  • Recommendations
  • Google Analytics
  • GDPR
  • Cloud deployment
  • English language support

Only in Steno

  • AI transcription
  • Broadcast search
  • Real-time monitoring
  • Clip creation
  • Media analysis
  • Slack
  • Email
  • API

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Parse.ly

  • Real time analytics on article and page performance for publishersnot Steno
  • Attributing conversions and subscriptions to contentnot Steno
  • Comparing audience engagement across authors, sections and channelsnot Steno

Steno

  • AI-powered content creation platformnot Parse.ly
  • Voice and text content generationnot Parse.ly
  • Multi-channel content distributionnot Parse.ly
  • Programmatic content syndicationnot Parse.ly

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Parse.ly

  • No published pricing rates or specific plan costs
  • All pricing tiers direct users to contact sales for details
  • Custom/enterprise pricing model requires demo or direct contact

Steno

  • No free tier available; entry point at $500/month
  • Enterprise plan pricing not published; requires custom quote
  • Premium add-ons (iOS/Android app, Pro Voice) pricing not disclosed

Pricing, plan by plan

Parse.ly

$500/month
  • Standard$500/month
    • Content analytics
    • Audience insights

Steno

$500/month
  • Starter$500/month
    • 16,500 credits per month
    • 1 Twin
    • Web app deployment
  • Growth$1000/month
    • 40,000 credits per month
    • 2 Twins
    • Web app deployment
  • Scale$2000/month
    • 100,000 credits per month
    • 3 Twins
    • Web app deployment
  • Enterprise$null/month
    • 200,000+ credits per month
    • 5 Twins
    • Web app deployment

Which should you pick?

Choose Parse.ly if

  • You need content analytics.
  • You also want audience tracking.
Parse.ly review

Choose Steno if

  • You need ai transcription.
  • You also want broadcast search.
Steno review

Questions people ask

Is Parse.ly or Steno better?
Neither clearly leads. Parse.ly starts at $500/month and Steno at $500/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Parse.ly or Steno?
Parse.ly starts at $500/month and Steno at $500/month.
Does Parse.ly or Steno run on more platforms?
Both run on Web, so platform support will not decide this one for you.
What is Parse.ly best used for?
Parse.ly is most often used for real time analytics on article and page performance for publishers, attributing conversions and subscriptions to content, comparing audience engagement across authors, sections and channels. Of those, real time analytics on article and page performance for publishers and attributing conversions and subscriptions to content are not what Steno is typically brought in for.
What can Parse.ly do that Steno cannot?
Parse.ly covers Content analytics, Audience tracking, Real-time metrics, Recommendations. Steno covers AI transcription, Broadcast search, Real-time monitoring, Clip creation. Both handle Web support.

Answered from the vendors’ own pages

Parse.ly: How much does Parse.ly cost?

Parse.ly does not publish specific pricing amounts. The company offers three tiers (Content Performance, Content Value, and Content Advocacy) but requires customers to request quotes or schedule a demo with a content analytics expert.

Source
Steno: What is the minimum cost to start using Steno?

The Starter plan is $500/month with 16,500 monthly credits. Steno does not offer a free tier, and monthly billing options include annual subscriptions with 10-15% savings.

Source
Parse.ly: What are the differences between Parse.ly pricing tiers?

The Content Performance tier offers basic analytics and 1 site tracking. Content Value adds conversions and attribution analytics for 2 sites. Content Advocacy adds geographic segmentation, video tracking, and SSO for 3 sites.

Source
Steno: What are Steno credits and how many do I get?

Credits are the universal currency used for content processing, training, and user interactions across text, voice, and video. Starter includes 16,500/month, Growth 40,000/month, Scale 100,000/month, and Enterprise 200,000+/month.

Source
Parse.ly: How can I get a custom pricing quote from Parse.ly?

Customers can book a demo with a Parse.ly content analytics expert through their pricing page, or request more details using the provided contact options.

Source
Steno: What is a Twin in Steno's pricing?

Twins are included in Steno plans at different quantities: Starter includes 1 Twin, Growth 2, Scale 3, and Enterprise 5. Specific features of Twins are not detailed on the pricing page.

Source
Steno: What are Steno's platform fees?

Steno charges monetization platform fees that decrease with plan tier: Starter at 9%, Growth at 8%, Scale at 7%, and Enterprise at 6%.

Source
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