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Scheduling · head to head

Booker by Mindbody vs Boulevard

Booker by Mindbody logo

Booker by Mindbody

Scheduling

Complete spa management solution

From
$129/month
Rated
-
Full reviewWebsite
Boulevard logo

Boulevard

Scheduling

Client experience platform for salons

From
$140/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Booker by Mindbody only the Starter plan carries a published price, from $139 per month; Accelerate, Ultimate and Enterprise are quote only; Boulevard pricing is charged per location, so a multi site business pays the full plan fee for each site
  • They diverge on capability: Booker by Mindbody covers Online booking, Boulevard covers Intelligent scheduling.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Booker by Mindbody and Boulevard actually diverge.

Attributes where Booker by Mindbody and Boulevard differ
AttributeBooker by MindbodyBoulevard
Starting price$129/month$140/month
Founded20012016

Identical on both: pricing model (subscription), free tier (No), platforms (Web, Ios, Android, Api), user rating (Not yet rated), category (Scheduling).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Booker by Mindbody

  • Online booking
  • Client management
  • Inventory tracking
  • Marketing automation
  • Gift cards
  • Packages & memberships
  • Reporting & analytics
  • Constant Contact

Only in Boulevard

  • Intelligent scheduling
  • Client profiles
  • Inventory management
  • Staff management
  • Gift cards & packages
  • Two-way messaging
  • Business analytics
  • Xero

Both cover

  • Point of sale
  • QuickBooks
  • Mailchimp
  • Instagram
  • Stripe
  • PCI DSS
  • SOC2
  • SSL encryption
  • Cloud deployment
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Booker by Mindbody

  • Booking and managing appointments for spas and salonsnot Boulevard
  • Running point of sale, payments and staff scheduling in one systemnot Boulevard
  • Listing a business on the Mindbody consumer app to attract clientsnot Boulevard

Boulevard

  • Appointment booking and client management for salons, spas and medspasnot Booker by Mindbody
  • Running point of sale and card payments alongside schedulingnot Booker by Mindbody
  • Automated client messaging, intake forms and marketing campaignsnot Booker by Mindbody

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Booker by Mindbody

  • Only the Starter plan carries a published price, from $139 per month; Accelerate, Ultimate and Enterprise are quote only
  • The Starter plan limits staff logins and provides basic reporting only
  • Marketing automation, reviews and referrals, and unlimited two way text messaging are restricted to the Ultimate tier
  • The Messenger AI chatbot is a paid add on even on the higher tiers

Boulevard

  • Pricing is charged per location, so a multi site business pays the full plan fee for each site
  • The Essentials plan caps the business at 5 professionals; unlimited professionals require the Premier plan
  • Text and email allowances are metered per plan, with email blasts charged at $0.01 each beyond the plan allocation
  • Forms cost from $65 per month per location unless you are on the top Prestige plan
  • QuickBooks integration is an add on at $45 per month per location
  • ePrescribe is $45 per prescriber on top of the plan
  • Enterprise pricing is by consultation with no published rate

Pricing, plan by plan

Booker by Mindbody

$129/month
  • Essential$129/month
    • Online booking
    • Client management
    • POS
  • Accelerate$259/month
    • Everything in Essential
    • Advanced marketing
    • Inventory management
  • Ultimate$399/month
    • Everything in Accelerate
    • Premium support
    • Advanced analytics

Boulevard

$140/month
  • Essentials$140/month
    • Up to 5 professionals
    • 100 free texts
    • 500 free email blasts
  • Premier$234/month
    • Unlimited professionals
    • 250 free texts
    • 1000 free email blasts
  • Prestige$328/month
    • Forms add-on
    • 2500 free texts
    • 10000 free email blasts
  • Enterprise$null/month
    • Custom pricing

Which should you pick?

Choose Booker by Mindbody if

  • You need online booking.
  • You work on Web, Ios, Android, Api.
  • You also want client management.
Booker by Mindbody review

Choose Boulevard if

  • You need intelligent scheduling.
  • You work on Web, Ios, Android, Api.
  • You also want client profiles.
Boulevard review

Questions people ask

Is Booker by Mindbody or Boulevard better?
Neither clearly leads. Booker by Mindbody starts at $129/month and Boulevard at $140/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Booker by Mindbody or Boulevard?
Booker by Mindbody starts at $129/month and Boulevard at $140/month.
Does Booker by Mindbody or Boulevard run on more platforms?
Both run on Web, Ios, Android, Api, so platform support will not decide this one for you.
What is Booker by Mindbody best used for?
Booker by Mindbody is most often used for booking and managing appointments for spas and salons, running point of sale, payments and staff scheduling in one system, listing a business on the mindbody consumer app to attract clients. Of those, booking and managing appointments for spas and salons and running point of sale, payments and staff scheduling in one system are not what Boulevard is typically brought in for.
What can Booker by Mindbody do that Boulevard cannot?
Booker by Mindbody covers Online booking, Client management, Inventory tracking, Marketing automation. Boulevard covers Intelligent scheduling, Client profiles, Inventory management, Staff management. Both handle Point of sale, QuickBooks, Mailchimp, Instagram.

Answered from the vendors’ own pages

Booker by Mindbody: What is Booker's starting price?

Booker starts at $139 per month. The platform offers three tiers (Starter, Accelerate, and Ultimate) designed for salons, spas, and similar service businesses.

Source
Boulevard: What is Boulevard's pricing per location?

Essentials starts at $140/month, Premier at $234/month, and Prestige at $328/month per location. These prices reflect a current 10% new customer discount; standard rates are $176, $293, and $410 respectively.

Source
Booker by Mindbody: What is included in Booker's Starter plan?

The Starter plan includes online booking, text messaging up to 3,000 notifications, intake streamlining, and a business website.

Source
Boulevard: What professional limits apply to Boulevard plans?

Essentials supports up to 5 professionals. Premier and Prestige support unlimited professionals. Enterprise is available for large complex operations requiring custom solutions.

Source
Booker by Mindbody: What additional features are in Booker's higher tiers?

Accelerate adds email campaigns and unlimited staff profiles. Ultimate (best value) includes automated email and text marketing, unlimited 2-way SMS, automated review prompts, and referral tracking. Not all features are available in all regions.

Source
Boulevard: What messaging allowances come with Boulevard?

Essentials includes 100 free texts and 500 free email blasts monthly. Premier includes 250 texts and 1000 blasts. Prestige includes 2500 texts and 10000 blasts. Additional messaging packages and automation features are available as add-ons.

Source
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