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Beauty · head to head

Bookeo vs Zcal

Bookeo logo

Bookeo

Beauty

Appointment scheduling for service businesses

From
Free
Rated
-
Full reviewWebsite
Zcal logo

Zcal

Scheduling

Scheduling with an unusually large free tier and heavy branding control

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Bookeo every plan caps monthly bookings: 200 on Solo at $14.95, 1,000 on Small and Standard, 2,000 on Large and 3,000 on X-Large at $119.95; Zcal zcal branding stays on the free booking page, so the tier that is otherwise generous is not usable as a customer facing page for a business that cares how it looks.
  • They diverge on capability: Bookeo covers Online booking widget, Zcal covers Unlimited booking links.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Bookeo and Zcal actually diverge.

Attributes where Bookeo and Zcal differ
AttributeBookeoZcal
Pricing modelsubscriptionPer user per month
PlatformsWeb, Ios, AndroidWeb
CategoryBeautyScheduling
Founded2008Unknown

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Bookeo

  • Online booking widget
  • Calendar management
  • Payment integration
  • Email reminders
  • Custom booking forms
  • Staff scheduling
  • Reporting
  • Stripe

Only in Zcal

  • Unlimited booking links
  • Branded booking pages
  • Meeting polls
  • Group events
  • Round robin and collective
  • Paid bookings

Both cover

  • SMS reminders

What people use each for

The jobs each tool is most often brought in to do.

Bookeo

  • Online appointment booking for consultants, therapists and photographersnot Zcal
  • Managing staff calendars and per consultant availabilitynot Zcal
  • Collecting digital waivers and sending SMS booking remindersnot Zcal

Zcal

  • A consultant who runs several different meeting types and refuses to pay a subscription for the privilege of having more than one booking linknot Bookeo
  • A coach or recruiter who wants a branded page with a welcome video and intake questions before the call happensnot Bookeo
  • A small team that needs round robin distribution of inbound calls without buying a full sales engagement platformnot Bookeo
  • Anyone taking payment at the point of booking, where the Stripe connection removes an invoicing step afterwardsnot Bookeo

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Bookeo

  • Every plan caps monthly bookings: 200 on Solo at $14.95, 1,000 on Small and Standard, 2,000 on Large and 3,000 on X-Large at $119.95
  • The Solo plan at $14.95 per month allows only 1 consultant and 1 staff login
  • Small at $29.95 and Standard at $39.95 both allow 1,000 bookings per month, so the extra $10 buys staff seats rather than capacity
  • SMS and fax messages are a paid add on starting at $0.09 per credit with bundles from $5 for 40 credits
  • Digital waivers are a separate add on starting at $9 per month for 200 waivers

Zcal

  • Zcal branding stays on the free booking page, so the tier that is otherwise generous is not usable as a customer facing page for a business that cares how it looks.
  • Paid tier prices are not stated plainly in the product documentation and third party sources disagree on the figure, so the paid step up has to be confirmed on the vendor pricing page before budgeting for a team.
  • SMS reminders are credit metered on paid tiers, so a high volume booker can exhaust the allowance and be pushed up a tier by message count rather than by needing any feature.
  • The integration list is short next to established competitors, and there is no deep native CRM object writing, so a sales team that wants bookings to create and update CRM records will need automation glue.
  • It is a small vendor in a category dominated by much larger companies, which is fine for a personal booking link and a real consideration if booking is a core business process you cannot afford to migrate off in a hurry.

Pricing, plan by plan

Bookeo

Free
  • Solo$14.95/month
    • 1 consultant
    • 1 staff login
    • 200 bookings per month
  • Small$29.95/month
    • 3 consultants
    • 3 staff logins
    • 1,000 bookings per month
  • Standard$39.95/month
    • 20 consultants
    • 20 staff logins
    • 1,000 bookings per month
  • Large$79.95/month
    • 40 consultants
    • 40 staff logins
    • 2,000 bookings per month

Zcal

Free
  • Free ForeverFree
    • Unlimited booking links
    • Unlimited connected calendar accounts
    • Meeting polls and group events
  • Pro$undefined/month
    • Per user per month, priced on the vendor pricing page
    • Team creation and team pages
    • Round robin and collective events
  • Business$undefined/month
    • Per user per month, priced on the vendor pricing page
    • Everything in Pro
    • Custom domain and custom sending email domain

Which should you pick?

Choose Bookeo if

  • You need online booking widget.
  • You want to start without paying.
  • You work on Web, Ios, Android.
  • You also want calendar management.
Bookeo review

Choose Zcal if

  • You need unlimited booking links.
  • You want to start without paying.
  • You also want branded booking pages.
Zcal review

Questions people ask

Is Bookeo or Zcal better?
Neither clearly leads. Bookeo starts at Free and Zcal at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Bookeo or Zcal?
Bookeo starts at Free and Zcal at Free.
Does Bookeo or Zcal run on more platforms?
Bookeo runs on Web, Ios, Android. Zcal runs on Web.
Can I use Bookeo for free?
Both have a free tier, so you can try either at no cost before committing.
What is Bookeo best used for?
Bookeo is most often used for online appointment booking for consultants, therapists and photographers, managing staff calendars and per consultant availability, collecting digital waivers and sending sms booking reminders. Of those, online appointment booking for consultants, therapists and photographers and managing staff calendars and per consultant availability are not what Zcal is typically brought in for.
What can Bookeo do that Zcal cannot?
Bookeo covers Online booking widget, Calendar management, Payment integration, Email reminders. Zcal covers Unlimited booking links, Branded booking pages, Meeting polls, Group events. Both handle SMS reminders.

Answered from the vendors’ own pages

Bookeo: What are the Bookeo Appointments pricing tiers?

Bookeo offers five tiered plans: Solo ($14.95/month for 1 consultant, 200 bookings), Small ($29.95 for 3 consultants, 1,000 bookings), Standard ($39.95 for 20 consultants, 1,000 bookings), Large ($79.95 for 40 consultants, 2,000 bookings), and X-large ($119.95 for 60 consultants, 3,000 bookings).

Source
Zcal: Is the free plan actually usable?

Yes. Unlimited booking links and unlimited calendar connections, which is more than most competitors allow, but Zcal branding stays on the page.

Bookeo: How many staff logins does each Bookeo plan include?

Staff logins match consultant counts: Solo includes 1, Small includes 3, Standard includes 20, Large includes 40, and X-large includes 60 staff logins.

Source
Zcal: What do you pay for?

Team features, round robin and collective events, branding removal, custom fonts, SMS reminders and custom domains.

Bookeo: What is Bookeo's free trial?

Bookeo offers a 30-day free trial with no credit card required. All paid plans also include a 30-day money-back guarantee.

Source
Zcal: Can I take payment for bookings?

Yes, through the Stripe connection at the point of booking.

Bookeo: Can I add digital waivers and SMS to Bookeo?

Yes. Digital waivers are available as an add-on starting at $9/month for 200 waivers, scaling to $249/month for 10,000 waivers. SMS/FAX credits cost $0.09 per credit with bundle options up to 10,000 credits for $249/month.

Source
Zcal: Does it do round robin?

Yes, on the paid tiers. Round robin and collective events are not on the free plan.

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