E-Commerce · head to head
Bluepark vs Gumroad

Bluepark
E-Commerce
A UK-based ecommerce platform to design, sell and manage your online store
- From
- £14.99/month
- Rated
- -

Gumroad
E-Commerce
Hosted storefront for selling digital products, memberships and courses on a per sale fee
- From
- On request
- Rated
- -
The short version
- Each has a real cost: Bluepark pricing in GBP plus VAT; Gumroad the fee is a flat percentage of every sale with no monthly plan to cap it, so a product that succeeds pays proportionally more forever, and past a certain monthly revenue a self-hosted cart plus a payment processor costs a fraction of it.
- Prices and features above were last checked on 30 August 2026.
Where they differ
Only the attributes on which Bluepark and Gumroad actually diverge.
Identical on both: free tier (No), platforms (Web), user rating (Not yet rated), category (E-Commerce).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Bluepark
Nothing recorded that Gumroad does not also cover.
Only in Gumroad
- Digital product delivery
- Memberships and subscriptions
- Merchant of record
- No monthly subscription
- Discover marketplace
- Hosted checkout
- Licence keys
- Email to customers
What people use each for
The jobs each tool is most often brought in to do.
Bluepark
- E-commerce catalog managementnot Gumroad
- Multi-channel selling integrationnot Gumroad
Gumroad
- An individual creator selling ebooks, templates or presets without wanting to run any infrastructurenot Bluepark
- A developer selling a small software product that needs licence key issuance and deliverynot Bluepark
- A writer or educator running a paid membership or course for an existing audiencenot Bluepark
- Anyone selling digital goods internationally who does not want to register for VAT across jurisdictionsnot Bluepark
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Bluepark
- Pricing in GBP plus VAT
- Email overage fees apply to all plans beyond 50,000/month at £0.002 per email
- Extra storage on Enterprise limited to maximum 12GB
Gumroad
- The fee is a flat percentage of every sale with no monthly plan to cap it, so a product that succeeds pays proportionally more forever, and past a certain monthly revenue a self-hosted cart plus a payment processor costs a fraction of it.
- Sales that come through the Discover marketplace carry a substantially higher cut, so marketplace-sourced revenue is materially less profitable than direct revenue and the two need tracking separately to know what the channel is really worth.
- The storefront is a Gumroad-hosted page with limited layout and branding control, so the customer experience is recognisably Gumroad's rather than yours, and there is no template language to extend it.
- Stored payment methods cannot be transferred to another platform, so migrating an active membership requires every subscriber to re-enter their card, and the churn that causes is the real exit cost rather than any contract term.
- Acting as merchant of record means Gumroad, not you, is the party in the customer's bank statement and in the tax records, which simplifies compliance but weakens the direct customer relationship and limits what you can do with the transaction data.
Pricing, plan by plan
Bluepark
£14.99/month- Central$14.99/month
- No products, 500MB storage
- For non-ecommerce use
- Retail$29.99/month
- Up to 500 products
- 500MB storage
- All essential features
- Business$44.99/month
- Up to 2,000 products
- 1GB storage
- Marketing and B2B features
- Enterprise$64.99/month
- Unlimited products
- 2GB storage
- QuickBooks integration
Gumroad
On request- Direct Sales$undefined/mo
- Marketplace Discovery$undefined/mo
Which should you pick?
Choose Bluepark if
Nothing in the data separates Bluepark from Gumroad on the points above - pick on price and on how each one feels to use.
Choose Gumroad if
- You need digital product delivery.
- You also want memberships and subscriptions.
Questions people ask
- Is Bluepark or Gumroad better?
- Neither clearly leads. Bluepark starts at £14.99/month and Gumroad at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Bluepark or Gumroad?
- Bluepark starts at £14.99/month and Gumroad at On request.
- Does Bluepark or Gumroad run on more platforms?
- Both run on Web, so platform support will not decide this one for you.
- What is Bluepark best used for?
- Bluepark is most often used for e-commerce catalog management, multi-channel selling integration. Of those, e-commerce catalog management and multi-channel selling integration are not what Gumroad is typically brought in for.
- What can Bluepark do that Gumroad cannot?
- Gumroad covers Digital product delivery, Memberships and subscriptions, Merchant of record, No monthly subscription.
Answered from the vendors’ own pages
Bluepark: What are Bluepark's pricing plans?
Bluepark offers four plans: Central at £14.99/month for non-ecommerce use, Retail at £29.99/month for up to 500 products, Business at £44.99/month for up to 2,000 products, and Enterprise at £64.99/month for unlimited products. All prices exclude VAT.
SourceGumroad: How does Gumroad charge?
A flat percentage of each sale rather than a monthly subscription, with a higher rate on sales it sources through Discover. Check the current pricing page for whether payment processing is included in or added to that percentage.
Bluepark: Does Bluepark charge transaction fees?
No, Bluepark advertises 0% transaction fees across all plans.
SourceGumroad: When does it stop making financial sense?
When your monthly revenue times the percentage exceeds what a hosted cart subscription plus standard processing would cost. That crossover arrives earlier than most sellers expect.
Bluepark: How much is the email overage charge on Bluepark?
Email overages beyond the included 50,000 emails per month are charged at £0.002 per email on all plans.
SourceGumroad: Does it handle VAT on digital goods?
Yes. It acts as merchant of record and takes on calculating and remitting VAT and sales tax on digital sales, which is the main reason solo creators selling internationally choose it.
Gumroad: Can I move my subscribers elsewhere later?
You can export customer records, but not stored payment methods. Every active subscriber has to re-enter a card on the new platform, and some will not.
Gumroad: Can I sell physical products?
It is built for digital goods. Inventory, shipping and fulfilment are not what it is designed around, so a physical catalogue belongs on a store platform.
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