Maps · head to head
Bing Maps vs NexTraq

Bing Maps
Maps
Web mapping services with street maps, aerial imagery, and APIs for developers
- From
- On request
- Free plan
- No

NexTraq
Fleet Management
US small-fleet telematics now absorbed into Michelin Connected Fleet
- From
- On request
- Free plan
- No
The short version
- Each has a real cost: Bing Maps bing Maps for Enterprise is deprecated and will be retired by 6/30/2025 for free accounts and 6/30/2028 for enterprise accounts; NexTraq the NexTraq brand has been absorbed into Michelin Connected Fleet, so the product name, the account team and eventually the platform underneath you are all subject to a consolidation plan you have no say in.
- They diverge on capability: Bing Maps covers Core Functionality, NexTraq covers Vehicle tracking.
- Prices and features above were last checked on 31 August 2026.
Where they differ
Only the attributes on which Bing Maps and NexTraq actually diverge.
Identical on both: starting price (On request), free tier (No), user rating (Not yet rated).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Bing Maps
- Core Functionality
- User Interface
Only in NexTraq
- Vehicle tracking
- Hours of service
- Fuel and idling reporting
- Maintenance scheduling
- Job dispatch
- Driver scorecards
What people use each for
The jobs each tool is most often brought in to do.
Bing Maps
- Driving directions and turn-by-turn navigation guidancenot NexTraq
- Real-time traffic monitoring and road condition updatesnot NexTraq
- Commuter route planning with live traffic intelligencenot NexTraq
NexTraq
- A North American trades or field service fleet that wants tracking, dispatch and ELD compliance from one mid-market vendornot Bing Maps
- An operator already buying Michelin tyres and fleet services that can negotiate telematics into a wider commercial agreementnot Bing Maps
- A fleet replacing an ageing tracking system that values an owner with a large corporate balance sheet over a venture-funded challengernot Bing Maps
- A distribution business needing straightforward fuel and idling reporting to justify a driver behaviour programmenot Bing Maps
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Bing Maps
- Bing Maps for Enterprise is deprecated and will be retired by 6/30/2025 for free accounts and 6/30/2028 for enterprise accounts
- All implementations must migrate to Azure Maps to avoid service disruption
NexTraq
- The NexTraq brand has been absorbed into Michelin Connected Fleet, so the product name, the account team and eventually the platform underneath you are all subject to a consolidation plan you have no say in.
- Michelin is merging three separately engineered telematics products, which historically means feature freezes on the older platforms and a migration that existing customers pay for in disruption rather than cash.
- The feature set is mid-market and unexceptional, so it rarely wins a technical evaluation against Geotab or Samsara on capability alone.
- Contracts bundle hardware into multi-year terms, so a fleet that shrinks or is acquired continues paying for devices, and early exit triggers hardware recovery costs.
- The integration ecosystem is small and the API is not a selling point, so connecting telematics data to job costing or payroll usually means custom work or scheduled file exports.
Pricing, plan by plan
Bing Maps
On requestNo published plan breakdown. See the Bing Maps review.
NexTraq
On request- NexTraq$undefined/year
- Per vehicle subscription with hardware bundled into the term
- Multi-year agreements are standard
- ELD and dispatch modules priced as tiers
Which should you pick?
Choose NexTraq if
- You need vehicle tracking.
- You work on Web, iOS, Android.
- You also want hours of service.
Questions people ask
- Is Bing Maps or NexTraq better?
- Neither clearly leads. Bing Maps starts at On request and NexTraq at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Bing Maps or NexTraq?
- Bing Maps starts at On request and NexTraq at On request.
- Does Bing Maps or NexTraq run on more platforms?
- Bing Maps runs on Web. NexTraq runs on Web, iOS, Android.
- What is Bing Maps best used for?
- Bing Maps is most often used for driving directions and turn-by-turn navigation guidance, real-time traffic monitoring and road condition updates, commuter route planning with live traffic intelligence. Of those, driving directions and turn-by-turn navigation guidance and real-time traffic monitoring and road condition updates are not what NexTraq is typically brought in for.
- What can Bing Maps do that NexTraq cannot?
- Bing Maps covers Core Functionality, User Interface. NexTraq covers Vehicle tracking, Hours of service, Fuel and idling reporting, Maintenance scheduling.
Answered from the vendors’ own pages
Bing Maps: What happened to Bing Maps for Enterprise?
Bing Maps for Enterprise is deprecated and will be retired. Free account customers can continue using the service until 6/30/2025, while enterprise account customers can continue until 6/30/2028. Microsoft recommends migrating implementations to Azure Maps to avoid service disruptions.
SourceNexTraq: Is NexTraq still a separate company?
No. Michelin bought it in 2017 and has folded it into Michelin Connected Fleet, together with Masternaut in Europe and Sascar in Brazil.
Bing Maps: When will Bing Maps for Enterprise be discontinued?
Bing Maps for Enterprise retires 6/30/2025 for free accounts and 6/30/2028 for enterprise accounts. All implementations using Bing Maps for Enterprise REST APIs and SDKs must be updated to use Azure Maps before the retirement dates.
SourceNexTraq: Will my NexTraq system be migrated to a different platform?
Assume so, eventually. Ask directly what the migration timetable is, what happens to historical data, and who bears the cost of re-fitting or re-configuring devices.
Bing Maps: What should I use instead of Bing Maps?
Microsoft is transitioning customers to Azure Maps, which provides consumption-based pricing with volume-based discounts and pay-only-for-what-you-use cost structure. Azure Maps offers all mapping features without throttling.
SourceNexTraq: Does buying Michelin tyres get me a better telematics price?
It is worth testing. The commercial logic of the acquisition is bundling vehicle services, and that is where discounting is most likely to be available.
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